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Shiv ๐Ÿ’ก
15.6K posts
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Shiv ๐Ÿ’ก
@airgups23
digital marketing enthusiast, founder of @UofDigital, brooklyn nets fan linkedin.com/in/shivankgupta
uof.digital
Joined February 2011
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  • Pinned
    user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Dec 4, 2025
    From @scottbrinker's latest report.๐ŸคŒ Your biggest opportunity in 2026 is systematically upskilling your workforce on AI. Your biggest threat in 2026 is letting them "figure it out". Your choice.
    1.8K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Jan 27, 2023
    492K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Aug 7, 2024
    from today's @UofDigital newsletter
    39K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    May 13, 2022
    The new generation of NBA media guys, JJ Reddick, Draymond Green, Richard Jefferson, Vince Carter, they're all awesome.
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Jan 25, 2023
    here you go
    This Post is from an account that no longer exists. Learn more
    26K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Oct 24, 2022
    Replying to @eric_seufert
    Wait what? So Twitter has to fork over 30% of ad revenue to Apple for Sponsored Tweets? And Pinterest for their ads, and YouTube, and on and on? Is this going to fly? I would think not?
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Jul 23, 2024
    last time a major platform switched its primary advertising identifier to opt-in, this happened:
    18K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Aug 7, 2024
    sometimes I get a connection request on LinkedIn and I look at the person's background and their note and for a moment I feel, "you know what? maybe this person actually DOES just want to connect. for good vibes! ok, I'll do it." then I immediately get a DM pitching lead gen.
    5.7K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Aug 9, 2023
    The largest independent DSP is worth $40B The largest independent SSP is worth $1.75B ...
    38K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Nov 12, 2023
    Happy Diwali!
    2.6K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Sep 14, 2022
    Fresh off a $1B valuation...
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Aug 21, 2020
    Lots of bullshit in ad tech. I wrote about it (with help, of course). Thank you @AdExchanger for publishing it! #KnowledgeIsPower
    Calling BS In Ad Tech | AdExchanger
    From adexchanger.com
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Jan 18, 2024
    So LiveRamp basically paid the $200M for Habu from the stock bump they got today for buying Habu.
    13K
  • user avatar
    Shiv ๐Ÿ’ก
    @airgups23
    Apr 15, 2022
    #adtech companies should NOT be focusing their story on identity right now. everyone is doing that. you just sound like everyone else, and no identity solution seems differentiated. also, marketers are kicking the can down the road. zig while everyone else zags.