Please don't buy our tea again.
We're taking some time to educate ourselves and plan proper action before we post. We stand against racism.
#BlackLivesMatter
So it's been a rough weekend.
On Friday, the Chancellor shared a photo of our tea. Politicians do that sometimes (Jeremy Corbyn did it in 2017). We weren't asked or involved - and we said so the same day. Lots of people got angry with us all the same.
Speaking directly now, as the person who's been answering these tweets, I know it could have been much worse. It's easier to be on the receiving end of this as a brand than as an individual. There's more emotional distance and I've had a team to support me when it got a bit much.
It's been pretty shocking to see the determination some have had to drag us into a political mudfight. But it's been lovely to see others speak up for us - we're so grateful to everyone who's done that in a civil way (and gutted to see some use it as a reason for more nastiness).
We've spent the last three days answering furious accusations and boycott calls. For some, our tea just being drunk by someone they don't like means it's forever tainted, and they've made sure we know it.
