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TIL Brex 4x'd their growth rate by switching the first touch point into customers from accounting to finance personas.
We're just scratching the surface of how much AI is going to change the economy over the next few decades.
From @samdblond on using AI to increase conversion rates in your sales funnel:
"At Zenefits, we were doing health insurance. And it was regulated by the state. Our sales reps would have a bunch of demos that show up on their calendar.
And nobody was paying attention to, this
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