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European Union Intellectual Property Office
12.2K posts
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European Union Intellectual Property Office
@EU_IPO
The IP Office of the EU. Protecting trade marks, designs and geographical indication for craft and industrial products.
Alicante, Spain
euipo.europa.eu
Born September 4
Joined September 2009
369
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109.6K
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  • Pinned
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    European Union Intellectual Property Office
    @EU_IPO
    Jun 10
    We do not just buy products. We react to design. Recent EUIPO research shows that consumers, especially younger audiences, develop stronger emotional connections with products through design. Design influences desire. euipo.europa.eu/en/news/design… #DesignDesireDecide
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    710
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    5h
    Can a colour name be registered as an EUTM? 🎨 Not always. In T‑56/25 – ROSE, the General Court held ‘ROSE’ (pink) descriptive for clothing, as it is closely linked to baby clothing. Read the decision: euipo.europa.eu/eSearchCLW/#ke…
    616
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 23
    House of the Dragon is back. Time to shout: DRACAR(IPPPPPPP) RIGHTS 🔥 Westeros keeps expanding through EUTMs covering Targaryen, Hightower, the Iron Throne and more 🐉⚖️ In Westeros, you either protect your IP… or you lose the throne.
    872
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 21
    #InternationalYogaDay | Yoga is built on asanas… but also on IP. Franchised studios, yogawear brands, wellness products and yoga influencers increasingly rely on trade marks, EU designs and copyright as part of modern yoga culture. Rest in savasana… and IP rights. 🧘™
    833
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 20
    You don’t even need to see the shark to know what’s coming 🦈 A title or a two‑note theme is just the fin. IP protection lies beneath the surface, helping protect what makes Jaws instantly recognisable. The fear is fiction. Luckily, the IP protection isn’t.
    597
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 19
    We respond to design before we realise it. EUIPO research confirms that design strongly influences purchase decisions - especially among younger consumers. Choose authentic design. Support original creation. All data on EUIPO website: euipo.europa.eu/en/news/design…
    489
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 18
    Rice, salmon, seaweed... and IP rights 🍣 Your favourite sushi order contains more than ingredients. 🍣 EUTMs protect brands. 🍣 Design rights protect packaging. 🍣 GIs protect products linked to their origin. 🍣 Copyright protects creative content. Happy World Sush(IP) Day!
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  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 17
    ASMR. Ghosting. Girl math. Side-eye. Gaslighting. Fluent in internet? 👀 In trade marks, meaning matters. EUIPO’s ECP1 glossary helps decode the terms shaping today’s digital world👇 euipo.europa.eu/tunnel-web/sec…
    513
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 16
    For the launch of the ‘National Days at the EUIPO’ initiative, the German IP community met EUIPO experts in Alicante for the first ‘Germany’ edition to discuss key developments in the IP field, from AI and design reform to SME support and geographical indications. Vielen Dank! 🇩🇪
    546
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    European Union Intellectual Property Office
    @EU_IPO
    Jun 16
    The DesignEuropa Awards 2026 celebrate the finest European design talent and innovation. Marking their 10th anniversary, the awards continue to recognise outstanding designs that combine functionality, ingenuity and impact across Europe.
    576
    user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 16
    Now, for the first time, the public can take part in the DesignEuropa Awards by voting for their favourite finalist in the Public Choice Award. 🏆 Discover the finalists and cast your vote: euipo.europa.eu/en/designs/des…
    373
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 15
    “Spirited Away”, “Princess Mononoke”, “My Neighbour Totoro”…⛩️🏯 41 years ago, #OnThisDay, Studio Ghibli was founded. The debate around it’s copyright protection and Generative AI is very present. IP remains they key to protect characters and stories.
    783
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 14
    Welcome to Jurass(IP) Park 🦖 Where IP has evolved into a species. Trade mark‑sauruses, copyright‑ors and licensing‑pterosaurs all coexist within the same ecosystem, protecting the Jurassic universe as it expands across films, games, LEGO and experiences. Just IP ecosystem.
    676
  • user avatar
    European Union Intellectual Property Office
    @EU_IPO
    Jun 13
    As we celebrate the 80th season of the NBA, its IP protection remains the MVP of the game🏀⛹️ And since day one 1️⃣, the NBA has been a user of the EUIPO services since we opened our doors, protecting its own identity and their teams.
    519

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