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In the complex world of B2B technology, you need reliable, impartial guidance. Aberdeen Research cuts through the noise, delivering credible, third-party insights that are vendor-neutral and based on facts—not opinion.

Our experienced analysts understand the latest trends and pain points, providing research that articulates the tangible business impact of technology. Aberdeen’s unbiased insights motivate potential buyers to take action and leverage technology more effectively.

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150+ Years of Experience

150+ years of strategic research experience in providing unbiased technology perspectives

1K+ Surveys

Over 1,000 surveys that are a robust foundation for effective marketing assets

4M+ Data Points

Over 4 million data points that differentiate facts from opinions

Recent News

RetailMeNot Kicks Off First-Ever Summer Issue & New ‘Chief Capri Officer’ Search: Get Paid to Shop & Style the Season’s Hottest Fashion Trend

Morningstar  
"The Chief Capri Officer search brings one of summer's top trends to life in a way that's fun, relatable, and rooted in real shopping behavior," said Stephanie Carls, Retail Insights Expert at RetailMeNot. "Half of millennial women prefer capris over shorts across occasions. That's a movement, and the Summer Issue is the perfect place to shop it."
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‘An important milestone’ — IPVanish gets bigger and expands its network to 150 locations worldwide

TechRadar  
Subbu Sthanu, General Manager of Consumer Cybersecurity at IPVanish, framed the expansion as part of a broader commitment to performance. "IPVanish is dedicated to continually expanding our server network, enabling us to offer customers the fastest VPN speeds at home and while traveling," Sthanu said. "Reaching 150 server locations is an important milestone, but it’s also part of a much larger investment in the future of the IPVanish network."
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