It can be frustrating to spend time capturing beautiful photos, only to have them displayed in a basic gallery that doesn’t do them justice. The default WordPress gallery often feels flat and makes users click away to see a larger version. A lightbox effect solves… Read More »
In this article, we attempt to cover every aspect of email newsletters and WordPress for beginners. This includes the very basics to advanced tricks, recommended services & plugins, secret tips to increase opt-in rates, and much more.
The WordPress admin bar is the handy toolbar that you see when you’re logged in to your site. But did you know it can do a whole lot more than just give you quick access to the backend? We get tons of questions from readers… Read More »
One of the first things I do when setting up any WordPress site is change the database prefix from the default wp_ to something unique. It’s a simple security step that many website owners overlook, but it can make a real difference in protecting your site.… Read More »
Often when you purchase a WordPress theme, it comes with usually one theme that has some configurable items through the WordPress backend. Some theme providers like Themify are now putting a creative touch by selling numerous color variations with one theme purchase, so you can… Read More »
Used to store interaction and conversion data for campaigns in conjunction with Revenue Attribution.
1 year
_gat_omTracker*
Set, controlled and used by Google Analytics to collect and store data and then send that data to Google Analytics. OptinMonster provides the name if there is no existing tracker found on that page.
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omCountdown-{id}-{elementId}
Used for countdown elements {elementId} in campaigns {id} to determine when it should complete.
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om-{id}-closed / omSlideClosed-{id}
Used specifically with slide-in campaigns {id} to determine if it has been closed or not by a visitor.
30 days
om-success-cookie / omSuccessCookie
Used to determine if a visitor has successfully opted in to any campaign on your site to unlock content when using our Content Locking feature.
365 days
om-success-{id} / omSuccess-{id}
Used to determine if a visitor has successfully opted in to a campaign with the ID of {id} on your site.
365 days
omSeen-{id}
Used to determine if a visitor has been shown a campaign by the slug.
30 days
om-{id}
Used to determine if a visitor has interacted with a campaign ID of {id} on your site.
30 days
_omappvs
Used to determine when a new visitor becomes a returning visitor.