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Style

Use these fashion trends, style tips, hair ideas and beauty products for style inspiration on TODAY. Discover celebrity style hacks, shop fashion and more!

This REI Sale Is Not To Be Missed — Major Discounts on Patagonia, Merrell and More

The Best Amazon Presidents Day Deals on Apple, Olaplex and More up to 50% Off

Patagonia's Winter Sale is Here! Score Up to 50% Off on Coats, Travel Gear and More

Shopping This Weekend? These Are the Best Presidents Day Deals We’ve Seen So Far, Starting at $6

Target's 4-Day Presidents Day Sale Is Live! Best Deals Worth Grabbing — From $9

Don’t Get Him Socks — We Have Editor-Picked Gifts for Young Men

My Short, Straight Lashes Could Never Hold a Curl — Until I Tried This Viral Mascara

These 5 Expert-Loved Denim Trends Are All Under $60 — Shop Picks from Gap, Halara, More

The Best Old Navy Presidents Day Deals We’ve Seen So Far — Starting at $3

Gifts for Older Men and Women to Warm Their Hearts, Approved by Editors

4d ago

Shop TODAY

Shop TODAY

Stuff We Love: Get 70% Off Shop TODAY's Limited Edition Box

Shop TODAY contributor Melissa Garcia stops by Studio 1A with a look at the items inside the Stuff We Love Box, packed with editor-approved jewelry, skin care and makeup at a big discount. Items include diamond earrings, an eyeshadow palette and more.
Stuff We Love: Get 70% Off Shop TODAY's Limited Edition Box
Stuff We Love: Get 70% Off Shop TODAY's Limited Edition Box
5d ago

Shop TODAY

Shop TODAY

Shop Harper’s Bazaar's List of the Best Hair Products for 2026

Jenna Rosenstein, Harper’s Bazaar beauty director, joins TODAY to reveal some of the winners of their hair awards. Products include rice water shampoo, LED light hairbrushes, root touch up for hair and brows, and more.
Shop Harper’s Bazaar's List of the Best Hair Products for 2026
Shop Harper’s Bazaar's List of the Best Hair Products for 2026
7d ago

Shop TODAY

Shop TODAY

Valentine’s Day Gifts for Under $40: Le Creuset, Kate Spade, More

Shop TODAY contributor Chassie Post stops by Studio 1A to share last-minute Valentine’s Day gifts ideas for under $40 that will arrive in time for the big day. Items include Le Creuset mini cocotte, a Kate Spade initial tray and more.
Valentine’s Day Gifts for Under $40: Le Creuset, Kate Spade, More
Valentine’s Day Gifts for Under $40: Le Creuset, Kate Spade, More
13d ago

Shop TODAY

Shop TODAY

Mix up Your Denim Look With These 5 Trending Pairs of Jeans

Style expert Jasmine Snow joins TODAY to share the top denim trends for 2026 to help you find the perfect pair of jeans. Her picks include a timeless straight jean, sweatpants jeans, barrel jeans and more.
Mix up Your Denim Look With These 5 Trending Pairs of Jeans
Mix up Your Denim Look With These 5 Trending Pairs of Jeans
14d ago

Style

Style

The Best Dressed Stars of the 2026 Grammys, According to Fashion Experts

See the standout red carpet moments.
14d ago

Shop TODAY

Shop TODAY

Hacks and Accessories to Get More Wear Out of Your Wardrobe

From a detachable collar to a stitch gun, Shop TODAY contributor Melissa Garcia who stops by Studio 1A with products and simple style hacks to get more out of your wardrobe.
Hacks and Accessories to Get More Wear Out of Your Wardrobe
Hacks and Accessories to Get More Wear Out of Your Wardrobe
19d ago

Shop TODAY

Shop TODAY

Exclusive Beauty Deals for TODAY Viewers: Solawave, Tarte, More

From the Solawave skin care wand to Kitsch hair perfume, beauty expert Julee Wilson joins TODAY's Jenna Bush Hager and Sheinelle Jones with the top trends you'll be seeing in 2026 — and shares exclusive discounts for TODAY viewers! CORRECTION (Jan. 28 / 11:25am ET): This broadcast misstated that the Kitsch Hair Perfume Trio Set does not contain alcohol. This product does contain alcohol.
Exclusive Beauty Deals for TODAY Viewers: Solawave, Tarte, More
Exclusive Beauty Deals for TODAY Viewers: Solawave, Tarte, More
19d ago

Shop TODAY

Shop TODAY

Shop These Winter Essentials to Stay Warm for up to 77% off!

With frigid temperatures gripping parts of the United States, TODAY lifestyle and commerce contributor Jill Martin stops by Studio 1A to share winter essentials to keep you warm and cozy with deals up to 77% off! Items include a coffee brewer, a humidifier, throw blankets and more.
Shop These Winter Essentials to Stay Warm for up to 77% off!
Shop These Winter Essentials to Stay Warm for up to 77% off!
21d ago

Shop TODAY

Shop TODAY

Cozy Sweaters, Purses, More: Shop These January Bestsellers

From cozy cashmere blend sweaters to Korean skin care, Shop TODAY editorial director Adrianna Brach joins stops by Studio 1A to share some bestselling products from the month of January.
Cozy Sweaters, Purses, More: Shop These January Bestsellers
Cozy Sweaters, Purses, More: Shop These January Bestsellers
25d ago

Shop TODAY

Shop TODAY

Shop These Winter Problem Solvers to Stay Warm and Hydrated

Shop TODAY lifestyle and fashion contributor Melissa Garcia stops by Studio 1A to share winter problem-solvers to help keep you warm, hydrated and stress-free. Items include a healing balm stick, silicone freezer trays, an electric milk frother, thermal jeans and more.
Shop These Winter Problem Solvers to Stay Warm and Hydrated
Shop These Winter Problem Solvers to Stay Warm and Hydrated
27d ago

Sports

Sports

Naomi Osaka Makes Grand Entrance, Big Fashion Statement at Australian Open

“When I was playing today, I just told myself, like, ‘Keep your head on the path. If she beats you, then that’s unfortunate. But, hey, at least you’re trending,’" Osaka said.
Naomi Osaka makes grand entrance and big fashion statement at Australian Open
Naomi Osaka makes grand entrance and big fashion statement at Australian Open