15 numbers about Marketing Automation

Aug 29, 20134 likes1,144 views

The document provides 15 statistics about the use and benefits of marketing automation. Some key findings include: 84% of top companies plan to use marketing automation by 2015, 81% of best-in-class companies see faster sales as the top benefit, and companies see a 70% faster sales cycle and 50% more sales-ready leads by using marketing automation. The market for marketing automation is also growing substantially and expected to increase by 50% by 2015.

15 numbers about
Marketing Automation
Focus on strategies and ideas,
iPresso does the rest.

84% of top performing companies are using
or plan to start using Marketing Automation
between 2012 to 2015.
(source: Gleanster)

45% of Marketing Automation spending
came from mid-sized companies.
(source: Fision Online)

92% of smaller businesses said they plan to
increase their marketing budgets to include
Marketing Automation as well.
(source: Fision Online)

80% of top performing companies are
using lead scoring and 77% of them
are using lead nurturing.
(source: Aberdeen Group)

81% of best-in-class companies list
wanting to close sales faster as their
number one reason for implementing
Marketing Automation.
(source: Focus Research)

Companies that invest in marketing
automation solutions see 70%
faster sales cycle times.
(source: Bulldog Solutions).

Marketing automation platform users have a 53%
higher conversion rate from marketing response
to marketing-qualified lead than non users.
(source: Aberdeen Group).

Companies that excel at lead nurturing
generate 50% more sales ready leads at
33% lower cost.
(source: Forrester Research)

Personalized emails improve click-through
rates by 14%.
(source: Aberdeen Group)

63% of survey respondents indicate that
the ability to set measurable objectives for
each of their campaigns is the biggest
value driver of Marketing Automation.
.
(source: Gleanster)

Businesses that use Marketing
Automation to nurture prospects
experience a 451% increase in
qualified leads.
(source: The Annuitas Group).

Companies find 20% more sales opportunities
when using Marketing Automation.
(source: DemandGen)

Companies that automate lead menagement
see a 10%
or greater increase in revenue in 6-9 months.
(source: Gartner Research)

The adoption of Marketing Automation
technology is expected to increase by
50% by 2015.
(source: SiriusDecisions)

The marketing automation market is predicted
to grow from $3,2 billion in 2010
to $4,8 billion in 2015.
(source: International Data Corporation)

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The document provides various statistics about marketing automation, marketing, email marketing, lead management, and social media marketing. Some key findings include: - Businesses that use marketing automation see a 451% increase in qualified leads and nurtured leads make 47% larger purchases. - Companies that adopt marketing automation see 53% higher conversion rates and 3.1% higher annual revenue. - Email marketing was cited as the #1 most effective tactic for B2B lead nurturing by top-performing marketers. - Segmentation, personalization, and including custom fields in email drives 360% higher conversion rates.

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The Struggles Of Commuting Among Junior And Senior High School Students In Thompson Christian School Year 2024-2025 Submitted By: Ambayec, Jeron Bernaldez, Kiezha Joan Ibasco, Nethaniel Tabogoy, Denver CHAPTER 1 INTRODUCTION As students face challenges of commuting daily, many students experience problems like traffic and insufficient public transportation services as they commute which negatively impacts their ability to attend school on time and their academic performances. Narrow roads with poorly designed intersections, weather conditions like heavy rainfall, and long distances are all issues that impact the travel time of students, affecting their participation in classes and their performances in school. The narrow roads with poorly designed intersections can increase the time students take to travel as it increases the risks of accidents and causes traffic congestion, and weather conditions like rainfall can limit the options that students can take to travel. Students that live far away from school are most likely to experience mental fatigue as they exhaust themselves to travel back and forth from school everyday. According to Tabios (2023), there is also a rise in stranded commuters due to the insufficient presence of public utility jeepneys (PUJs) during rush hours and with this lack of anticipation from the city government of Davao, many people especially students bear the inconvenience of not getting a ride right away, from enduring the scorching heat to evading the frigid rainfall. By this fact, it is an example of how insufficient the public transportation services are in Davao City which negatively impacts the students’ ability to attend classes on time particularly in Thompson Christian School. The costs of commuting also depend on the distance that students travel and the longer they travel, the more the commute cost grows which lays a financial burden among the students. The financial burden, delayed travel time and mental fatigue are all reasons as to why commuters lose their motivation to succeed in school which can cause tardiness. Tardiness has been proven to have a significant impact on students’ school performances. By being late, they may miss out classes or miss out lessons that are vital to learn in order to achieve academic success. Even though the struggles of commuting among students has been widely recognized, there is a lack of research that addresses how different modes of transportation like for example (e.g., public transport vs. private vehicles) impact the lives of students and how they perform in school. This study aims to fill this gap by assessing how different modes of commuting affect students’ school experiences, academic outcomes, and overall well-being, particularly at Thompson Christian School. PURPOSE OF THE STUDY This study is conducted to identify what type of problems do students face as they commute and how it negatively impacts their lives. By aiming for a better understandin

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15 numbers about Marketing Automation

1. 15 numbers about Marketing Automation Focus on strategies and ideas, iPresso does the rest.

2. 84% of top performing companies are using or plan to start using Marketing Automation between 2012 to 2015. (source: Gleanster)

3. 45% of Marketing Automation spending came from mid-sized companies. (source: Fision Online)

4. 92% of smaller businesses said they plan to increase their marketing budgets to include Marketing Automation as well. (source: Fision Online)

5. 80% of top performing companies are using lead scoring and 77% of them are using lead nurturing. (source: Aberdeen Group)

6. 81% of best-in-class companies list wanting to close sales faster as their number one reason for implementing Marketing Automation. (source: Focus Research)

7. Companies that invest in marketing automation solutions see 70% faster sales cycle times. (source: Bulldog Solutions).

8. Marketing automation platform users have a 53% higher conversion rate from marketing response to marketing-qualified lead than non users. (source: Aberdeen Group).

9. Companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower cost. (source: Forrester Research)

10. Personalized emails improve click-through rates by 14%. (source: Aberdeen Group)

11. 63% of survey respondents indicate that the ability to set measurable objectives for each of their campaigns is the biggest value driver of Marketing Automation. . (source: Gleanster)

12. Businesses that use Marketing Automation to nurture prospects experience a 451% increase in qualified leads. (source: The Annuitas Group).

13. Companies find 20% more sales opportunities when using Marketing Automation. (source: DemandGen)

14. Companies that automate lead menagement see a 10% or greater increase in revenue in 6-9 months. (source: Gartner Research)

15. The adoption of Marketing Automation technology is expected to increase by 50% by 2015. (source: SiriusDecisions)

16. The marketing automation market is predicted to grow from $3,2 billion in 2010 to $4,8 billion in 2015. (source: International Data Corporation)

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