Whether your debating if its time to redesign your website, or simply stuck between choosing WordPress or Shopify, look no further. Our web design agency has compiled a list of some of the most popular statistics to consider.
General Website Design Statistics
- Worldwide, there are over 1.8 billion websites that exist (Sagapixel)
- Three new websites are built every second, with 252,000 new websites created every day (Forbes)
- There are approximately 1.1 billion websites in the world in 2024, but 82% of them are inactive (Siteefy)
- More than 20 million websites are ecommerce stores as of 2022 (Kommando Tech)
- 71% of small businesses have a website (Top Design Firms)
- The average cost to hire someone to build a large-scale ecommerce website is $10,000 (GoDaddy)
- Website maintenance can cost around $400-60,000 per year (HubSpot)
- 75% of people believe that a website’s credibility is based on design (Kinesis)
- A site that focuses on superior user experience can have a visit-to-lead conversion rate that’s more than 400% higher than a poorly designed site (Forrester)
- 80.8% of people begin a website redesign project because of low conversion rates (Sagapixel)
- 70% of small businesses that run a website do not include a call to action (Sagapixel)
- In the U.S. the web design service market is worth $40.8 billion (WP Beginner)
- Conversion rates can increase by over 3% after redesigning pages to have a call-to-action (Sixth City Marketing)
- On average, website designs typically happen every 1.5 to 2.5 years (Business2Community)
Website Usability and Responsiveness Statistics
- For every 10 seconds it takes your site to load, your chance of bounce rate increases by 123% (Google)
- 73.1% of survey respondents believe that a nonresponsive website is one of the main reasons why people will leave (GoodFirms)
- 60% of ecommerce consumers say usability is an important factor for an online shop (Statistica)
- As of 2022, 88% of users engaged in at least one conversation with a website’s chatbot (Tidio)
- 88% of web users are less likely to return to a website after a poor user experience (HubSpot)
- Businesses leave 35% of money on the table due to a bad user experience (Amazon Web Services)
- Investing in user experience and responsive website design can bring you a return on investment (ROI) of 9,900% (UX Planet)
- In just 0.05 seconds, users will form an opinion about a website (CXL)
Mobile Web Design Statistics
- Google prioritizes a responsive, mobile-friendly website (Google Search Central)
- 50% of smartphone users will use a company’s mobile site when shopping online because they do not want to download the company’s app (Think with Google)
- In Q1 of 2023, nearly 45.5% of web traffic in the United States is from mobile devices (Statistica)
- Mobile users are 67% more likely to purchase from a site when the site has a mobile-friendly format (Forbes)
- 52% of people are less likely to interact with a business because of a bad mobile experience (Leadpages)
- In November 2022, 60.28% of global internet traffic was generated from mobile devices (Sagapixel)
WordPress Statistics
- WordPress powers just over 43% of all websites on the internet (W3Techs)
- In 2020, WordPress became the fastest-growing content management system (CMS) for 11 years in a row (wp-content.co)
- In 2024 there are 59,279 free WordPress plugins (WordPress)
- There are 11,978 different themes on WordPress as of 2024 (WordPress)
- WooCommerce, the ecommerce WordPress plugin, is used by just over 21.1% of all WordPress websites (W3Techs)
- WordPress users create 27 new posts every second (AppMySite)
- One of the fastest-growing themes in WordPress is Astra (Themeco)
- Of the top 1 million websites that exist, 36.28% are WordPress sites (TechReport)
- The average annual membership cost for WordPress is $145 (Hubspot)
Ecommerce Web Design Statistics
- 22% of online shoppers will return items because the product photo looks different than the actual product (Results Imagery)
- 89% of shoppers will begin doing business with the competitor after a bad user experience (Oracle)
- As of Q4 of 2023, mobile devices account for 78% of retail and ecommerce website traffic (Statistica)
- Red purchase buttons can boost conversions by 34% on ecommerce sites (CXL)
- Mobile ecommerce is expected to double from 2019 to 2023 to make up for approximately 75% of all ecommerce sales (Deloitte)
- 24% of small retail businesses don’t know how to create a website (Digital.com)
- 60% of consumers said that a website’s usability is important for their online shopping experience (HubSpot)
- 44% of shoppers who had a negative online experience will tell a friend or family member (Elastic Path)
- There are 26.5 million ecommerce sites globally (Doofinder)
Site Speed Statistics
- 88.5% of survey respondents say that a slow site speed is the main reason that visitors choose to leave a website (GoodFirms)
- A one second delay in website page’s load time causes a 7% loss in conversion (BigCommerce)
- 50% of all consumers expect a good website to load in 3 seconds or less (Digital.com)
- 40% of website visitors will not wait any more than 3 seconds before clicking off a website (Forbes)
- For ecommerce websites, consumers expect your pages to load in 2 seconds (Akamai)
- Ecommerce websites that make $100,000 per day, but have a 1-second page delay can expect to lose approximately $2.5 million in sales each year (Neil Patel)
- For Google’s top 10 results on SERP, the average page speed is 1.65 seconds (Blogging Wizard)
Statistics on Styling a Website (Color, Font, etc.)
- When consumers were asked what visual elements they valued the most about a website, 40% of people said photos, 39% said color scheme and the rest (21%) said video (Top Design Firms)
- 84.6% of web designers believe that the biggest mistake made by small businesses is a crowded web design (GoodFirms)
- Out of the web designers surveyed, 38.5% of them believe that an outdated design is the main reason why visitors will leave a website (GoodFirms)
- 26% of individuals prefer a primary color scheme on a website (Top Design Firms)
- Colors on a website can increase readership by 40% and the overall comprehension of a website by 73% (Colorcom)
- 88.5% of designers use Photoshop as an additional tool to support a website’s design (GoodFirms)
- 94% of first impressions of a business are related to the website design (HubSpot)
- Only 8% of consumers acknowledge the whitespace on a website (HubSpot)
- Only 18% of users will notice a company’s font style when visiting their website for the first time (Top Design Firms)
- 50% of website users believe that a company’s website design is important to their brand (Top Design Firms)
- 88.5% of people use a flat design for their website since it is more streamlined and proficient (GoodFirms)
- 90% of users will exit out of a poorly designed website (Sagapixel)
- When we added quality graphics to the University Commons website, we saw an increase of 21% more page views (Sixth City Marketing)
- We highlighted the most important elements on TYKMA Electrox’s website with a darker color and maintained a minimalistic design, which contributed to a 402% increase in overall traffic (Sixth City Marketing)
Our Collection of Marketing Statistics and Facts
Search Engine Optimization
Conversion Rate Optimization
Content Management Systems
Disclaimer: The statistics on this page have been compiled by our team from various third-party sources for informational purposes only. We do not claim ownership of this data unless cited otherwise.
