Activity Title:
“Design Your Nation’s Tourism
Policy”
VISION
Our vision for maintaining tourism in the country is to
create a sustainable and inclusive tourism ecosystem
that celebrates our rich cultural heritage ensuring
environmental preservation and economic prosperity.
We aim to transform our country into a primer
destination that offers authentic experiences,
fostering a deep connection between visitors and the
local community.
CORE OBJECTIVES
1.Cultural Preservation:
We will safeguard our historical sites,
traditions, and cultural practices by
integrating them into modern tourism
experiences. This includes restoring heritage
buildings, organizing cultural festivals, and
promoting local arts and crafts.
2. Sustainable Practices:
We are committed to environmentally friendly
practices throughout the tourism sector. This
involves promoting echoism, supporting
renewable energy initiatives, and ensuring
waste management systems that minimize the
environmental impact of tourism activities.
3. Community Engagement:
Tourism will be developed in partnership with
the local community to ensure that it benefits all
residents. This includes providing training and
employment opportunities in the tourism sector,
ensuring fair trade practices, and fostering a
sense of pride and ownership among locals
4. Innovative Experiences:
We will continuously innovate to offer unique
and memorable experiences for visitors. This
could include technology- enhanced tours,
interactive cultural workshops, and
collaborations with local artists and performers.
5. Infrastructure Development:
We will invest in infrastructure that supports
sustainable tourism, such as high-quality
accommodations, accessible transportation
and facilities that cater to diverse visitor
needs.
3 STRATEGIC
PILLARS
1. Sustainable and Responsible Tourism:
Emphasize eco-friendly practices and responsible travel
behaviors.
Sustainable and responsible tourism is crucial for preserving the
environment, culture, and economy of destinations.
It promotes environmental conservation, cultural preservation,
economic benefits, social responsibility, visitor satisfaction,
climate change mitigation, biodiversity, ecosystem health,
tourism management, sustainable development, and regulatory
frameworks.
Sustainable tourism helps protect endangered species, promotes
eco-friendly practices, and supports renewable resources.
1. Sustainable and Responsible Tourism:
It also promotes cultural sensitivity, community involvement,
and economic growth. It also contributes to local well-being by
improving infrastructure, education, and healthcare.
It also discourages child exploitation and animal cruelty.
Sustainable tourism also supports ecosystem health by
protecting wildlife habitats and promoting biodiversity.
It aligns with tourism's social, economic, and environmental
goals and supports the implementation of regulatory
frameworks that protect the environment and promote
sustainable practices.
2. Infrastructure and Investment
Promotion:
Focus on developing necessary infrastructure and attracting
investments to tourism industry.
Infrastructure facilitates business operations, attracts
investment, improves quality of life, and ensures access to
essential services.
It also enhances environmental management, disaster
resilience, tourism development, and supports sustainable
tourism.
2. Infrastructure and Investment
Promotion:
It also drives technological advancement and digital
infrastructure, attracting capital inflows for infrastructure
development and business expansion.
It also stimulates market expansion, stabilizes the local
currency, and contributes to economic stability. Promoting
investments leads to policy development, incentives, and
public-private partnerships.
Overall, investing in infrastructure and promoting investments
are vital strategies for fostering economic development,
3. Community Participation and
Inclusiveness:
Involve local communities in decision-making processes and ensure
their benefits from tourism.
Community participation and inclusiveness are crucial for sustainable
development, social cohesion, and effective governance.
They empower individuals by giving them a voice in decision-making
processes, fostering ownership and commitment.
Community members have valuable local knowledge, which informs
development strategies and tailors solutions to the community's
needs.
Participation fosters unity and collaboration, strengthening social
bonds and promoting collective responsibility.
3. Community Participation and Inclusiveness:
It aligns with democratic values, enhancing the legitimacy and
effectiveness of governmental institutions.
Community participation ensures cultural preservation and innovation,
while inclusiveness promotes equity, justice, and social inclusion.
Inclusive approaches drive economic growth, market expansion, social
stability, and social harmony. They encourage diverse perspectives,
creativity, and environmental sustainability.
Community engagement in environmental conservation efforts fosters
responsibility and commitment to sustainable practices.
In summary, community participation and inclusiveness are essential
for building strong, resilient, and equitable societies, fostering
empowerment, social cohesion, and sustainable development.
STAKEHOLDERS AND
ENGAGEMENT
STRATEGY
1.) Who are the key stakeholders?
Sustainable heritage and discovery involve many
stakeholders working together to preserve and manage
cultural and natural heritage. These include museums,
government agencies, UNESCO, local communities,
educational institutions, the tourism industry, NGO’s, private
sector partners, media, conservation experts, tourists, and
international networks. Their collaboration ensures that
heritage sites remain accessible, relevant, and well-
preserved for current and future generations.
2.) How will the stakeholders involve
in planning and implementation?
Stakeholders are vital in planning and carrying out sustainable
heritage and discovery. They contribute knowledge, resources, and
different viewpoints across groups such as government agencies,
NGO’s, communities, experts, and the tourism industry. Together,
they create conservation plans, promote sustainable practices,
develop policies, set global standards, raise public awareness, and
support education and tourism. Their collaboration ensures the
preservation of cultural and natural heritage for future generations
while offering meaningful experiences today.
IMPLEMENTATION PLAN
TIMELINE
Short-term goals (0–6 months): in the short term, we will focus on planning and
preparation. This includes conducting research to better understand the
problem, setting clear objectives, and defining team roles and responsibilities.
We will also gather necessary materials, tools, and equipment. By the fifth or
sixth month, we aim to launch a small pilot or test version of the project to
evaluate the effectiveness of our initial plan.
Long-term goals (6 months – 2 years): in the long term, our focus will shift to
expanding and sustaining the project. Following the pilot, we will implement the
full project, applying lessons learned during the trial phase. Continuous
monitoring and evaluation will help us identify successes and areas for
improvement. We will offer training if needed to enhance skills and ensure
quality. As the project scales, we plan to reach a broader audience or area.
Lastly, we will develop a sustainability plan to ensure the project's long-term
GOVERNANCE MODEL
• To implement the tourism policy effectively, we will divide responsibilities across
three levels of government:
National level: the national government will create the main tourism strategy,
set national goals, provide funding, and promote the country to international
tourists. It will also make sure all regions follow the same basic standards.
Regional level: regional governments will adjust the national plan to suit their
local cultures, attractions, and needs. They will manage larger regional projects
and help coordinate between cities and towns.
Local level: local governments will carry out the day-to-day work. This includes
running tourism sites, helping local businesses, organizing events, and making
sure tourists have a good experience. They will also report their progress to the
regional level.
• This structure helps ensure that everyone works together and that the tourism plan is
successful from the national level down to local communities.
FUNDING STRATEGY
The project will use a diversified and sustainable funding strategy,
involving public, private, and international donors. Public sectors
funding will be allocated through national governments and local
governments units. Private sector partnerships will be formed
through corporate sponsorships, social impact investors, and
international donors. Multilateral agencies, bilateral aid, anf global
foundations will be used for funding. A blended finance approach
will be used to mobilize capital. The resource mobilization timeline
will be short-term, medium-term, and long-term.
DEBRIEF QUESTIONS
What were the most difficult trade-
offs?
How did you ensure the voices of
marginalized groups were considered?
Marginalized voices were central to the strategy. Regional
Community Tourism Councils ensured local and indigenous
participation, while microloans and training support women,
youth and indigenous entrepreneurs. A consultation- first
model ensured no project proceed without formal
community approval.
What real-world countries
inspired your ideas?
In shaping a tourism policy, we looked to several countries known for
their effective strategies. New Zealand inspired me with its focus on
sustainability and respect for indigenous Maori culture. Costa Rica
stood out for its successful eco-tourism model that protects nature
while benefiting local communities. Japan’s approach to promoting
rural tourism and preserving cultural heritage also influenced my
ideas. Together, these examples highlight the importance of balancing
economic growth with environmental responsibility and cultural
preservation.
How would you monitor and
evaluate this policy?
We will track the policy’s success by gathering information
on tourist numbers, local business growth, and visitor
satisfaction. Regular reports will be collected from different
regions to understand how the policy is working. Periodic
evaluations will help us identify problems and make
improvements. We will also listen to feedback from
communities and tourists to ensure the policy meets their
needs. This ongoing review will help keep the policy
THANK YOU!!!!!
