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On Royal Enfield

The presentation covers the history and legacy of Royal Enfield, the oldest global motorcycle brand in continuous production, founded in 1891. It highlights key milestones, including the establishment of Royal Enfield in India and its contributions during the World Wars. The conclusion emphasizes the brand's commitment to excellence and its lasting impact on the motorcycle industry.

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gargv2007
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0% found this document useful (0 votes)
524 views11 pages

On Royal Enfield

The presentation covers the history and legacy of Royal Enfield, the oldest global motorcycle brand in continuous production, founded in 1891. It highlights key milestones, including the establishment of Royal Enfield in India and its contributions during the World Wars. The conclusion emphasizes the brand's commitment to excellence and its lasting impact on the motorcycle industry.

Uploaded by

gargv2007
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Home

IICS - 24223

Presentation on
Made by Vansh Garg
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Home Recent Tabs Introduction

Vansh Garg , IICS - 24223

A Journey Through Royal Enfield's Legacy and Future

Royal Enfield is an Indian multinational motorcycle manufacturing company, headquartered in Chennai.


The Royal Enfield brand, including its original English heritage, is the oldest global motorcycle brand in
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continuous production.
Home Recent Tabs Introduction

Vansh Garg , IICS - 24223

The First Two-Wheeled Bicycle

In November 1891, entrepreneurs


Bob Walker Smith and Albert
Eadie buy George Townsend &
Co. of Hunt End, Redditch.
Townsend’s is a well-respected
needle manufacturer of almost 50
years standing which has recently
begun manufacturing bicycles.
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Home Recent Tabs Option H

Vansh Garg , IICS - 24223

Royal Enfield takes off in India

In the late 1940s, India was the Redditch factory had a


proving to be an import hotspot new number one customer.
for bicycles and motorcycles. In 1955, a legally binding
KR Sundaram Iyer and his partnership was formed
nephew K Eswaran Iyer had between Madras Motors
built a formidable business and Royal Enfield and
doing exactly this in Madras. Enfield India was born.
When Madras Motors placed an
order for 500 Bullets on behalf By the early 1960s, Enfield
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of the Indian Army in 1952 , India was manufacturing


everything in-house..
Home Recent Tabs World War

Vansh Garg , IICS - 24223

The World War Buddy


When a contract was landed in 1892 to
supply rifle parts to the Middlesex-based
Royal Small Arms Factory, it was decided to
celebrate this union with a bicycle for the
general public. Royal Small Arms Factory
was based in Enfield, and so the Enfield
bicycle was born. Within a year the word
Royal was added, and the Royal Enfield
name was established. Along with the name
came the tagline ‘Made Like a Gun’, hinting
at precision manufacturing and reliability,
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attributes that would stand Royal Enfield in


good stead later in its history.
Home Recent Tabs First Motorbike

Vansh Garg , IICS - 24223

The First ‘Motorbike'


In 1899, the first powered
vehicle rolled off the Enfield
production line. Remember, the
first bicycle was called the
Royal Enfield, but at this time
the company was still trading
under the name Enfield Cycle
Company Ltd. By the turn of the
20th Century, internal
combustion was quite literally
booming, and it was logical to
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add petrol power to the bicycles


Enfield was already producing.
1898 1940

ROYAL ENFIELD
TIMELINE OF
Designed Company’s Came to India
First Motorised Cycle.

1891 1936 1955


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Begun Manufacturing Bicycles Developed Original Became Royal Enfield


Bullet India
Models
Famous Bikes
1936
Royal Enfield Officialy
Launched Bullet

2005
On the Ocassion of 50th
Aniversary , Royal Enfield
Launched commemorative
Thunderbird and Bullet Electra
models .

2008
The Thunderbird Twinspark is
launched in India with the new
Unit Construction Engine
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(UCE).
Home Recent Tabs Facts

Vansh Garg , IICS - 24223

Interesting Facts about Royal Enfield

1.Helped The Allied Forces In Both Great Wars


2.Royal Enfield used to make lawn mowers.
3.They had a motorcycle more fuel efficient than
a Splendor
4.First and Oldest Motorcycle Brand
5.Gun Makers
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6.India Export Royal Enfield Motorcycles To The


Origin
Home Recent Tabs Future Vision

Vansh Garg , IICS - 24223

Future Vision
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Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies
nec, pellentesque eu, pretium quis, sem.
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rhoncus ut, imperdiet a, venenatis vitae, justo.
Home Recent Tabs Conclusion

Vansh Garg , IICS - 24223

Conclusion
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In conclusion, Royal Enfield's legacy is a testament to its unwavering commitment to excellence


and innovation. The brand's impact on the motorcycle industry will continue to resonate for
generations to come .

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