Group members
Ahmed hassan BBA213172
Mishal Manshad BBA213156
Uzma Farooq BBA213001
Awais Rafiq BBA213154
Imran BBA213016
Content
Introduction of business model canvas………………………………1
9 components of business model
Customer Segments……………………………………………………...2
Value Proposition………………………………………………………....3
Channels…………………………………………………………………...4
Customer Relationships……………………………………………….…5
Revenue Streams…………………………………………………………6
Key resources……………………………………………………..……....7
Key activities…………………………………………………...…………..8
Key partnership……………………………………………...…………….9
Cost structure……………………………………………..………………10
Business Model Canvas
Intro
The Business Model Canvas is a strategic management
template that visualizes and designs business models. It
consists of 9 building blocks, organized on a single
canvas, that describe the key elements of a business. The 9
components are
Customer Segments:
Identify the specific groups of customers your business
targets.
Identify your target audience
Group customers based on shared characteristics
Understand their needs and behaviors
VALUE PROPOSITION
Describe the unique value your business offers to meet the
needs of your customers.
Describe the unique value you offer
Solve customers' problems or meet their needs
Differentiate from competitors
Channels:
Define the communication, sales, and distribution
channels you use to reach your customers.
Define how you reach your customers
Communication, sales, and distribution channels
Ensure effective customer engagement
Customer Relationships:
Establish and maintain relationships with your customers,
including personalized interactions and loyalty-building
strategies.
Establish and maintain customer connections
Personalize interactions and build trust
Foster loyalty and retention
Revenue Streams:
Identify how your business generates income, including
sales, subscriptions, advertising, or other sources.
Identify how your business generates income
Sales, subscriptions, advertising, or other sources
Optimize pricing and revenue models
Key Resources:
Identify the essential assets and capabilities your business
needs to operate, including human resources, technology,
and infrastructure.
Essential assets and capabilities
Human resources, technology, and infrastructure
Ensure adequate resources for operations
Key Activities:
Define the vital operations and processes your business
needs to perform, including production, marketing, and
distribution activities
Vital operations and processes
Production, marketing, and distribution activities
Streamline and optimize workflows
Key Partnerships:
Identify strategic collaborations and suppliers that
support your business, including partnerships for growth
and innovation.
Strategic collaborations and suppliers
Build strong relationships and networks
Leverage partnerships for growth
Cost Structure:
Describe the cost structure of your business, including
fixed and variable costs, to ensure profitability and
efficiency.
