Scribd
Upload
63 views10 pages

Handy Rasoi

This start-up was founded in December 2019 by a 45-year-old homemaker to empower women by providing ready-to-cook food mixtures. It launched online in June 2020 and has since participated in various exhibitions. The founder aims to address problems with busy lifestyles, unhygienic hostel food, lack of opportunities for women, and missing regional foods when migrating. Future goals include reaching more students, having 50 women staff members, introducing more products while minimizing waste, and maintaining hygiene without preservatives. The investment plan is approximately 1 crore rupees.

Uploaded by

Handy Rasoi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Topics covered

  • Local Sourcing,
  • Target Audience,
  • Food Preservation,
  • Business Growth,
  • Community Support,
  • Brand Development,
  • Food Trends,
  • Ready to Cook,
  • Consumer Trends,
  • Dehradun
63 views10 pages

Handy Rasoi

This start-up was founded in December 2019 by a 45-year-old homemaker to empower women by providing ready-to-cook food mixtures. It launched online in June 2020 and has since participated in various exhibitions. The founder aims to address problems with busy lifestyles, unhygienic hostel food, lack of opportunities for women, and missing regional foods when migrating. Future goals include reaching more students, having 50 women staff members, introducing more products while minimizing waste, and maintaining hygiene without preservatives. The investment plan is approximately 1 crore rupees.

Uploaded by

Handy Rasoi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Topics covered

  • Local Sourcing,
  • Target Audience,
  • Food Preservation,
  • Business Growth,
  • Community Support,
  • Brand Development,
  • Food Trends,
  • Ready to Cook,
  • Consumer Trends,
  • Dehradun

Available on

READY TO COOK FOOD MIXTURES


Lane 12, Govind Nagar,
@handy.rasoi [email protected] 8077542986 Sahastradhara Road, Dehradun
Let’s Go
Founded in December 2019 and went online in June 2020. This start-up is an
initiative of a 45yr old home maker, who has a dream of making her own stand in
this World and make it a better place as much she could by empowering women.

More unique products are waiting to launch in near


future under ReadyToCook category, R&D is going on.
अभी तो बस शुरुआत है, मंज़िलें अभी बाकी हैं।
Problems
Working Generation- Busy Lifestyle
Unhygienic, Tasteless and Repeated Boring Food in Hostels
Golden age generation becomes Dependent for regular and hygienic food
Migration makes you miss your regional food (South to North/North to South)
Lack of growth opportunities for women in Uttarakhand
Started with a Apraajita Welfare Foundation in Oct.2019
Moved further with stalls in various exhibitions like
Pared Ground, Rajpur Nature Fest, Mona’s Organic
Bazar and to several retailers in Dehradun.
#IITFNewDelhi2022
Valuable Feedbacks of Customers
Our Versatile Team

ANAMIKA SACHDEVA ABHILASH SACHDEVA AR. JIGYASA SACHDEVA


Founder Co-founder Media & Publicity Head
Graduate, Homemaker Undergraduate Graduate, Architect
Our Competitors

HOW WE ARE DIFFERENT – NOTHING TO PRAISE OURSELVES,


EXCEPT TASTE OUR PRODUCT AND KNOW YOURSELF.
Future Goals
 To reach to the maximum students/staff of Schools, Colleges and Youth Hostels
in India but firstly in Dehradun (Education Hub)
 To have about 50 working staff (95% women)
 Empowering the women from interior villages of Garhwal/Kumaon and other
BPL community
 To bring/introduce more products under ReadyToCook i.e. InstantGravies
 Our Packaging and Production to generate minimum waste to landfills
 Not Deviating from the main goal of hygiene and no added preservatives.
TARGET AUDIANCE GENDER
40% 60%
Investment approx. `1 Crore

1,000,000 1,000,000

1,000,000

7,000,000

ADVANCE TRAINING ESTABLISHMENT OF FACTORY


MACHINERY & INFRASTRUCTURE ADVERTISMENT & MARKETTING
THANK YOU
Any Questions?

You might also like