Scribd
Upload
126 views20 pages

Creating Brochures

The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

Uploaded by

Anthony
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd
126 views20 pages

Creating Brochures

The document discusses different types of brochures, including gatefold, tri-fold, bi-fold, folders and insert, and z-fold brochures. It notes that gatefold brochures are uncommon but can make a great impact, tri-fold brochures provide space for information across six panels, and bi-fold brochures are the most common due to their low cost. It also recommends including a compelling image, the brochure's purpose, contact info, a call to action, and time/date on brochures.

Uploaded by

Anthony
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Creating

brochures
•Brochure
 a common marketing tool used to
advertise a service or product offering
 allows businesses to introduce new
products & services to existing
customers
 can be handed out in person, mailed,
or left at specific businesses that are
willing to help you reach customers
Types of Brochures
• Gatefold Brochures
 are fairly uncommon, but can have a
great impact when used correctly
 mostly used for high-end marketing
 are made of high quality paper that
make them durable and reach the
targeted customer/client
• Tri-fold Brochure
 has three folds and you can call it
the next version of the bi-fold
brochure
 provide you with enough space to
present your information as it
creates six panels
 very common type of brochures
because of their low cost
• Bi-fold Brochure
 most common type of brochure being
used by many companies as it is fairly
inexpensive to print
 provide you with enough space to
present your information as it
creates six panels
 are folded in half, forming four panels,
the front cover, the back cover and
two internal panels
• Folders and Insert Brochures
 have an additional feature of folders
within the brochure
 it is useful to store a feedback
form, or an enrollment form, in
some instances which can be
filled on-the-spot by the customer
• Z-fold Brochure
 this brochure goes by its name and
folds into a 'Z'
 the Z fold gives an extravagant look
to the brochure and will leave the
reader thoroughly impressed
 a good alternative to a tri-fold
brochure
5 Important Things to
Include on your
Brochure

1. Compelling Image
2. Purpose of the
Brochure
3. Contact Info.
4. TIME AND DATE
5. Call to Action
1. It is a brochure mostly used for high-
end marketing
2. It is a very common type of brochure
because of its low cost
3. A type of brochure which is folded in half,
forming four panels, the front cover, the
back cover and two internal panels
4. A brochure that has an additional
feature of folders within the brochure
5. This brochure goes by its name and
folds into a 'Z'

6-10. Give 5 Important Things to Include


in a Publication

You might also like