PROCTER AND GAMBLE
Touching lives, Improving life
ABOUT THE COMPANY
TYPE : PUBLIC (NYSE:PG)
FOUNDED : 1837
HEADQUATERS : ONE PROCTER GAMBLE PLAZA, CINCINNATI,
OHIO, USA 45202.
KEY PEOPLE : A.G. LAFLEY , CHAIRMAN CUM PRESIDENT
CUM CHIEF EXECUTIVE.
INDUSTRY : CONSUMER GOODS
REVENUE : US $ 83.503 BILLION (2008)
NET INCOME : US $12.075 BILLION (2008)
EMPLOYEES : 138,000
WEBSITE : WWW.PG.COM
INTRODUCTION
Procter & Gamble is a Multi-National Company (MNC) whose headquarters is in
United States (US).
P&G is an FMCG (Fast Moving Consumer Goods) company. It is the second
largest FMCG in India after Hindustan Unilever Limited.
As of 2008, P&G is the 8th largest Corporation in the world by market
capitalization and 14th largest US Company by profit. It is 10th in Fortune’s most
Admired Company list (as of 2007).
HOW DID P&G ORIGINATE
William Procter, a candlemaker, and James Gamble, a soapmaker,
immigrants from England and Ireland, respectively, who had settled
earlier in Cincinnati, who met as they both married sisters, Olivia
and Elizabeth Norris, formed the company initially. Alexander Norris,
their father-in law called a meeting in which he convinced his new
sons-in-law to become business partners. On October 31, 1837, as a
result of the suggestion, Procter & Gamble was born.
In 1837, a humble but bold new enterprise called Procter & Gamble
was born. What began as a small, family-operated soap and candle
company grew and thrived, inspired by P&G Purpose of providing
products and services of superior quality and value.
BOARD OF DIRECTORS
Current members of the Board of Directors are:
ALAN LAFLEY (Chairman cum president cum C.E.O)
CLAYTON DALEY Jr.
CHARLES LEE
RALPH SNYDERMAN (M.D)
MARGARET WHITMAN
W.J. Mc NERNEY Jr.
LYNN MARTIN
JOHNATHAN RODGERS
ERNESTO ZEDILLO
SCOTT COOK
RAJAT GUPTA
PATRICIA WOERTZ
KENNETH CHENAULT
OPERATIONS
Effective July 1, 2007, the company's operations are categorized into three
"Global Business Units" with each Global Business Unit divided into
"Business Segments," according to the company's June 2007 earnings
release.
Beauty Care
Beauty segment
Grooming segment
Household Care
Baby Care and Family Care segment
Fabric Care and Home Care segment
Health & Well-Being
Health Care
Snacks, Coffee and Pet Care
PRODUCTS-Billion dollar brands
ARIEL – Brand of washing powder IVORY- Soap
ACTONEL- Brand of drug NICE ‘N’ EASY- Hair color product
BOUNTY- Paper towel OLAY- Skin care products
BRAUN- Brand of small-appliances
ORAL-B- Toothbrush
CREST- Brand of toothpaste
PAMPERS- Disposable diapers
PANTENE- Hair care products
DAWN- Dishwashing detergent
PRINGLES- Potato chips
DOWNY/LENOR- Fabric softener
PUFFS- Facial tissue
DURACELL- Batteries and flashlights SECRET- Anti persperant
GAIN- Laundry detergents TAG- Deodorant & body spray
GILLETTE- Safety razor TIDE- Laundry detergent
HEAD & SHOULDERS-Shampoo VICKS- Over-the-counter medicine
OLD SPICE-Deodorant WELLA- Hair care products
AN OVERVIEW OF THE PRODUCTS
MARKET
P&G markets more than 300 brands including 22 billion-
dollar brands in more than 180 countries spanning
Americas, Europe, the Middle East and Africa (EMEA)
region, and Asia. In many of the markets and industry
segments, in which P&G markets its products, it competes
against other branded products as well as retailers
private-label brands.
MANUFACTURING
Procter & Gamble manufactures its products across the globe.
Manufacturing operations are based in the following regions:
United States
Canada
Latin America
Europe
China (31 wholly-owned factories) and other parts of Asia
Africa
Australia
ORGANIZATIONAL STRUCTURE
FOUR
PILLARS OF
P&G
MARKET GLOBAL
CORPORATE
GLOBAL DEVELOPMENT BUSINESS
FUNCTIONS
BUSINESS UNITS ORGANIZATIONS SERVICES
(CF)
(GBU) (MDO) (GBS)
ORGANIZATIONAL STRUCTURE
Global Business Units (GBU) build major global brands with robust
business strategies.
Market Development Organizations (MDO) build local
understanding as a foundation for marketing campaigns.
Global Business Services (GBS) provide business technology and
services that drive business success.
Corporate Functions (CF) work to maintain their place as a leader of
their industries.
P&G approaches business knowing that they need to Think Globally
(GBU) and Act Locally (MDO). This approach is supported by their
commitment to operate efficiently (GBS) and their constant striving to
be the best at what they do (CF). This streamlined structure allows us
to get to market faster.
PERSONNEL AND HR POLICIES
o P&G attracts and recruits the finest people in the world. They build their
organization from within, promoting and rewarding people without regard to
any difference unrelated to performance. They act on the conviction that the
men and women of Procter & Gamble always will be the most important asset.
o It encourages stock ownership and ownership behavior. In case of ownership,
they let the employees behave as the owners of the company, because such
policy allows everyone to be contributing more to the success of the firm as if
it's his own business. Procter and Gamble follow their code of ethics by always
trying to do the right thing, abiding the law, being honest and devoted to work,
to each other and to the well being of the organization as well.
o P&G is committed to ensure that the products, packaging and operations are
safe for both the employees and the environment.
EMPLOYEE SPOTLIGHT
In some research, it was found that, one in three women will
be diagnosed with cancer during her lifetime. Among the
side effects of cancer treatment, hair loss is one of the most
feared. Pantene created the Beautiful Lengths program to
help support women in their highly personal struggle.
It encourages people to grow, cut and donate their hair to
make free, real-hair wigs for women suffering from hair
loss.
Facing an enthusiastic crowd, several P&G employees and
relatives donated their own ponytails to the program.
STRATEGIES TO MANAGE COMPETITION
P&G gets support regarding product development and market
research from the head quarters in the U.S and Europe.
The quality standards are set by the head quarters in the U.K, then
sent to the location in Egypt to be follow. As to prices, in Egypt, they
are higher when compared to the prices of Procter and Gamble
products in the U.S and Europe.
Procter and Gamble company is committed to producing superior
quality of goods and to producing products to refine the world's
consumers.
STRATEGIES TO GROWTH AND DEVELOPMENT
The Procter & Gamble Company (P&G) focuses on shifting
its product portfolio to faster growing high margin
businesses. The company intends to concentrate on its
core business (through innovation), expanding
penetration in developing countries and restructuring its
existing business.
ENVIRONMENTAL RECORD
Researchers at the University of Massachusetts Amherst have
identified Procter & Gamble as the 52nd-largest corporate producer
of air pollution in the United States, with roughly 350,000 pounds of
toxic chemicals released annually into the air. Major pollutants
indicated by the study include manganese compounds, sulfuric acid,
epichlorohydrin, and bromine.
In 2007 Procter & Gamble pledged to reduce their carbon emissions,
mainly through reduction in packaging along with cut-backs in water
and energy use. The stated emission reduction goal was 10% by
2012.
Procter & Gamble is one of twelve global companies on the council
whose first course of action is to distribute a survey to suppliers on
the topic of greenhouse gas emissions and climate change.
FUTURE PLANS
Procter & Gamble will continue to recruit a large proportion of
placements to work each summer, lasting 10 weeks in duration.
There are also plans to run longer placements at other times of the
year, lasting 6 months or one year.
Since the company is already spread over the most forward and
developed countries of the globe, it is looking forward to expand its
market in the underdeveloped countries of the world too.
It is also looking forward for product innovations and manufacturing
more scientific products by promoting technological development to
satisfy its consumers by improving the quality of its pre-quality
products.
THANK YOU!!
Presented by-:
Pragya Mishra
B.B.A,SEM-2
Roll No.- 1037
