Business
Intelligence
Anup Nivrutti Shelke
IIHMR university
Introduction
o The term Business Intelligence (BI) refers to tool which provide actionable business insights and
support data-driven decision making by using the strategies & technology.
Product Positioning
Reporting
Operational
Pricing
OLAP/Analytics
Technologies Strategies
Strategic Goals
Data mining BI
Priorities
Predictive analytics
Data
External Internal Directions
Business Intelligence Definition
Data collection Data Storage
The process of gathering and The recording (storing) of
measuring information on targeted information (data) in a
variables in an established system. storage medium.
Knowledge Management
Knowledge management (KM) is the process of creating,
sharing, using and managing the knowledge and
information of an organization.
Classification of Data
Semi-structured
A form of structured data that does not
obey the formal structure of data models
associated with relational databases or
other forms of data tables.
Structured Unstructured
An abstract model that organizes Information that either does not
elements of data and have a pre-defined data model or
standardizes how they relate to is not organized in a pre-defined
one another and to the manner.
properties of real-world entities.
Working of BI
Step 1:
• Data from the source system is integrated and loaded into a data warehouse or other analytics
repository.
Step 2:
• Data sets are organized into analytics data models or OLAP cubes to prepare them for analysis.
Step 3:
• BI analytics professionals and business users run analytical queries against data.
Step 4:
• The query results are built into data visualizations, dashboards, reports & online portals.
Step 5:
• Business Executives and workers use the information for decision-making & strategic process.
The Hierarchy of BI
Data Mining 30 %
Data Analytics 80%
Data Tables 95 %
BI Implementation
Operation and Business Needs and
Maintenance Priorities Identification
Accelerate Drug Discovery
and Development Applications and
Data Analysis
Clinical Data Marketing
Analysis
Data Processing &
Modeling
Thanks
You!