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Vodafone Idea Strategic Analysis Report

This document contains analyses of Vodafone Idea including an EFE matrix, IFE matrix, and CPM analysis. The EFE matrix evaluates opportunities and threats in the external environment, giving Vodafone Idea an overall score of 2.38 out of 4. The IFE matrix assesses strengths and weaknesses internally, yielding a score of 2.82. The CPM analysis compares Vodafone Idea to competitors Airtel and Reliance Jio across several factors. Vodafone Idea receives an overall CPM score of 3.31, slightly higher than Airtel's 3.19 and Reliance Jio's 3.18.

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Faraaz Saeed
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358 views5 pages

Vodafone Idea Strategic Analysis Report

This document contains analyses of Vodafone Idea including an EFE matrix, IFE matrix, and CPM analysis. The EFE matrix evaluates opportunities and threats in the external environment, giving Vodafone Idea an overall score of 2.38 out of 4. The IFE matrix assesses strengths and weaknesses internally, yielding a score of 2.82. The CPM analysis compares Vodafone Idea to competitors Airtel and Reliance Jio across several factors. Vodafone Idea receives an overall CPM score of 3.31, slightly higher than Airtel's 3.19 and Reliance Jio's 3.18.

Uploaded by

Faraaz Saeed
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Vodafone Idea EFE,

IFE, CPM Analysis


STRATEGIC MANAGEMENT QUIZ-1
Vodafone Idea Ltd.
EFE MATRIX
Parameters Weight Rating (1-4) Score = 2.38
OPPORTUNITIES
Internet Patronage 0.15 2 0.30
Rural Penetration 0.15 2 0.30
Inorganic Growth – Merger and 0.05 3 0.15
Acquisition
Population Demographic 0.15 2 0.30
Infrastructural benefits 0.08 4 0.32
Services - MVAS, Cloud 0.07 3 0.21
THREATS
Price Competition 0.1 2 0.20
Tower Infrastructure 0.05 3 0.15
Government Regulation 0.05 3 0.15
Tariff Rates 0.05 2 0.10
Foreign Smartphone competition - 0.1 2 0.20
tie up with rivals
Vodafone Idea Ltd.
IFE MATRIX
Parameters Weight Rating (1-4) Score = 2.82

STRENGTHS
0.07 2 0.14
Subscriber Loyalty
0.15 2 0.30
Flexible Use Plans
Technology 0.15 3 0.45
0.08 4 0.32
Network Coverage
0.08 3 0.24
Retail Connect
0.11 4 0.44
M-commerce integration
WEAKNESS

Spectrum Use 0.15 3 0.45


0.08 3 0.24
Capital Structure
0.04 1 0.04
Broadband Connectivity
0.1 2 0.20
Avg Revenue per user
CPM
IDEA-Vodafone Airtel Reliance JIO
Parameter Weight Rating Score Rating Score Rating Score
Market Share 0.15 4 0.60 3 0.45 2 0.30
Technology 0.1 3 0.30 4 0.40 3 0.30
Sales and 0.1 3 0.40 3 0.30 4 0.40
Distribution
Brand Name 0.08 4 0.32 4 0.32 3 0.24
Financial Strength 0.1 3 0.30 3 0.30 2 0.20

Political Capital 0.02 3 0.06 2 0.04 6 0.12


Spectrum 0.05 3 0.15 2 0.10 4 0.20
Allotments
Customer Service 0.08 4 0.32 4 0.32 3 0.24
and Quality
Strategic Alliances 0.05 4 0.20 3 0.15 2 0.10

Customer Loyalty 0.12 3 0.36 3 0.36 4 0.48


Value for Money 0.15 2 0.30 3 0.45 4 0.60
TOTAL 1 3.31 3.19 3.18
I-E Matrix

Vodafone Idea

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