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Script Formatting for Commercials

Commercial scripts are written in a two-column format with the left column describing visual elements and the right column describing audio elements. The left column describes what viewers will see during the commercial and the right column describes any music, sound effects, or dialogue. The sample script provided shows this two-column format with descriptions of visuals on the left and audio cues and dialogue on the right to demonstrate how to properly format a commercial script.

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195 views4 pages

Script Formatting for Commercials

Commercial scripts are written in a two-column format with the left column describing visual elements and the right column describing audio elements. The left column describes what viewers will see during the commercial and the right column describes any music, sound effects, or dialogue. The sample script provided shows this two-column format with descriptions of visuals on the left and audio cues and dialogue on the right to demonstrate how to properly format a commercial script.

Uploaded by

api-329175631
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Mini-Lesson: Formatting Your Script

Commercials are written in the two-column


format:
1. The LEFT column describes what the viewer
will see during the commercial.

2. The RIGHT column describes what the


audience will hear (music, SFX, dialogue, etc).
Sample Script: Chicken Burger
VIDEO AUDIO
Darkness, then zoom in *sound of stomach grumbling*
on Joe’s stomach, he JOE: Man, I am soooo hungry.
grabs his belly.

Camera pans up to Joe’s MARY: What’s up Joe? You


face, he looks pained looked stressed out.
and sad. His friend,
Mary, enters the scene.
*sad violin music begins to play*
Joe shows three wrinkly
dollar bills to Mary. JOE: I’m starving, but I only have
$3.00…
Mini-Lesson: Formatting Your Script

Group Member Names: __________________


Block: ______

Title/Product Name

VIDEO AUDIO

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