Zerouk Lounes Secondary School School Year :2020-2021
Level:3rd Year S.E/ M.E Teacher :Hermouch .N
Unit02 : Safety First Sequence: Reading and Writing:
Pre-reading:
Task: Look at the following Pictures and tick (√) the best answer(s).
1.Businessmen in Algeria sell their goods and services according to:
Its safety its price the environment modernity
2.Do you respond to advertisements which are from:
your culture foreign culture
why?................................................................................................................................................................
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3.Choose from the list actors/actress who endorse products in Algeria.
Bahia Rachedi Hamid Achouri Kamal Bouakkaz Salah Augrout
4. Who is the most persuasive/convincing actor? ..............................................................................
5. Which of the advertising media is the most influential in your country?
Street furniture Radio Billboard Balloon Internet advert Magazines
Reading:
Believe It or Not
This cooktop is ready to boil water. All
it needs is an iron or steel pot. It works
by creating a magnetic field that heats
the inside of the pot instead of the
cooking surface. That makes it safer
than conventional cooktops. And more
energy efficient. So get yourself a
Toshiba cooktop. Or you may get
burned.
Task01: Read the advert and complete the following table:
Advertised Brand Audience 04 expectations Your reaction
item exploited
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Task n 02: Answer the following questions according to the advert above
1-What are the two things that make this cook-top better than the others?
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2-The picture shows a surface which is ready to boil water, but the person’s hand is not
getting burned, why?
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3-The expression « get burned » is a play on words which means: ‘choose two answers’
A-be on fire b-be happy c-be proud d-regret .
Task n 03: You have an iphone mobile that you want to sell, write a short advertisement about
it, use the following notes: N.B: Use the advert as a model.
1- Colour. 2- Great condition. 3- One month old. 4-Contains earphones 5- Full working order.
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