Representaciones Lastra Ltda
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ScribdTranslationsBUSINESS PRACTICE REPORT
PAULA ANDREA SEPULVEDA CALA
COLOMBIAN CENTER FOR PROFESSIONAL STUDIES FOUNDATION
SCHOOL OF ENGINEERING
INDUSTRIAL TECHNOLOGY PROGRAM
Santiago de Cali
2014
BUSINESS PRACTICE REPORT
PAULA ANDREA SEPÚLVEDA CALA
WORK DONE IN THE SUBJECT OF BUSINESS PRACTICE
TEACHER
RUBEN DARIO GARZON
COLOMBIAN FOUNDATION FOR PROFESSIONAL STUDIES
FACULTY OF ENGINEERING
INDUSTRIAL TECHNOLOGY PROGRAM
Santiago de Cali
2014
CONTENT
INTRODUCTION
With this work, it is expected to gain more knowledge in the subject of practice.
businesslike, so that we can also be trained with excellent foundations for
when in a not too distant future, when we present ourselves to a company we have
better options than many others, since competition nowadays is
foundation in being prepared for any circumstance that may come our way
present
In addition to having a clearer idea of what it's like to work in a company and how
we can orient our work preferences in which business sector we
we would like to perform and in what area or department we would like to redirect ourselves
our careers.
REPRESENTACIONES LASTRA LTDA
Administrative headquarters: Cra 6th # 36a-40, Cali. PHONE: (2) 5562068
Point of sale Barrio Alameda: Cll 9c # 23c-49, Cali. TEL: (2) 5190707
WEB PAGE [Link]
Contact: Leidy Carolina Trujillo Amaya
Telemarketer
Business sector: It is a marketing company.
HISTORICAL REVIEW
Representaciones Lastra Ltda. was founded in Cali on January 13, 1984.
with the purpose of satisfying the packaging needs of the Cali market and
the southwestern region of Colombia.
Over the years, the company has exclusively represented the most
important Colombian factories in this sector, such as: Carvajal S.A., Troformas
Ltda, Sempertex, Barval, among others, and also distributed leading brands such as
Alumina, Us, Tubemplas, Little one, Clay, Family, etc. Obtaining from this
last the award for best customer and best service in the year 2006 and best customer
2007.
With more than 20 years of experience, Representaciones Lastra Ltda. has
consolidated as a leading company in distribution and representation of
disposable products, reaching all cities and towns that
they make up the western region of Colombia, proudly occupying a place within
the 500 most important and thriving companies in the Valle del Cauca.
Representaciones Lastra Ltda. currently has a team
committed and trained human to offer assistance and advice
customized, in addition to the technology to provide a solution from
packaging, up to the printing of your logos with the highest standards of
quality.
Our products are preferred by most consumers, we have the
best clients and suppliers what makes us occupy a preferential place is
for this reason we invite you to explore our Website and access our catalog
of products.
MISION
Representaciones Lastra Ltda. is based on offering products
desechables de óptimas condiciones. Nuestra labor principal es satisfacer las
market needs, focusing on marketing, logistics, and preparation
from our team to provide excellent service.
VISION
In 2010, Representaciones Lastra Ltda. will be a leader in the product market.
disposables from the Southwestern region of Colombia, offering and guaranteeing quality in
all its services, generating results optimal that contribute to
growth of the organization.
Representaciones Lastra Ltda is divided into the following departments:
commercial, sales, treasury, logistics.
I would like to work in logistics.
2. Description of the functional area
At the company Representaciones Lastra Ltda.
LOGISTICS DEPARTMENT
Logistics, also known as supply or provisioning,
it has the function of carrying out the process to supply a company with everything
necessary material for its operation.
Its functions are as follows:
-Calculation of needs. This involves everything that is required.
for the operation of the company, in specific quantities for
a certain period of time, for a specified date, or for
complete a certain project, through orders or
requisitions.
-Purchase or acquisition. Its objective is to carry out the acquisitions of
materials in the necessary quantities and economical in quality
suitable for the use to which it will be destined at the right time and to the
most convenient total price.
Acquisition. This activity begins with the order and aims to
contribute to the continuity of activities, avoiding delays and
stoppages, checking the accuracy and quality of what is received.
Storage. It involves the location or arrangement as well as the
custody of all items in the warehouse, is the activity of storing
items or materials from the moment they are produced or received until they
needs or delivers.
-Dispatch or distribution. It consists of attending to the requirements of the
user, taking care of the delivery of the requested goods,
ensuring that the quantities and qualities of the items are correct.
This function is equally important in ensuring control of the
accuracy of the items being shipped as well as the speed of their
execution to meet the requested deadlines.
-Stock control. Its main objective is to ensure an exact quantity
in supplying at the right place and time, without exceeding the
supply installation capacity.
LASTRA LTD. REPRESENTATIONS
MEXICANA, A. C.
Our Logistics department, which belongs to Marketing, must
to be intimately linked to what we will call the Sales Department, and of
in the same way to the Purchasing Department.
In order to achieve success in our company, it will be necessary to follow a pattern of
Sales, which will be managed by the Sales and Marketing Departments.
in the following way:
1. Before production, the company must gather information in order to
identify the needs and functions of buyers, which constitute
an attractive opportunity for him. This role will be developed by the
Department of Market Studies, belonging to Marketing.
the study can be done through surveys or some other instrument of
data collection
Similarly, a study of the available possibilities must be carried out.
by the suppliers for the organization of the "incentive announcements of
offers”, task carried out by the Advertising Department, belonging to
Marketing.
3. After production, communication actions will be carried out.
from the manufacturer oriented towards distribution, made by the department of
Logistics located in Marketing, together with the Department of
Sales. The objective of this activity will be to obtain the information of the
product and the cooperation of distributors regarding sales space,
promotion and price.
4. Next, the Advertising Department will carry out the activities of
promotion, aimed at making buyers aware of the existence of the
product, as well as the advantages it presents over the competition.
5. The distributors, belonging to the Sales Department, will be the ones who
they are in charge of direct dealings with customers, for which they are one of the
most important pillars of the company, they will be the ones to make known the
variety of products and the conditions of sale, with a single purpose: to create
customer loyalty.
6. After the use or consumption of the goods, the measures of satisfaction
The dissatisfaction will be collected by the Market Research department.
to allow the offer to be adjusted to the buyers.
It is proposed that this process be considered as a work option.
with the sole purpose of achieving the best performance of the company.
It is important to have a Purchasing or Procurement Manager who
must focus your work on the development of strategies aimed at the
purchases of raw materials, that is, the suppliers and negotiations with
they.
The manager will be responsible for the planning and control of the
materials, as well as the scheduling of purchases, the incoming traffic and
exit from the warehouses and the disposal of waste, scrap or the
remaining waste.
For the moment, your main and most important task will be to determine
who will be our raw material suppliers, that is to say, to investigate in
where we will get the best quality at the best price, to start as soon as possible the
production.
The Purchasing Department must coordinate with other levels
through its manager, as follows:
Production Manager. To determine the products that will be
require for production operations at the expected volume and
frequency with which these products are required.
Logistics Manager. To determine the quantity of items that are
they find with a lot of stock, the total storage capacity and
available for each item, as well as new needs or new
storage methods for products and the new equipment and materials
to operate in the warehouses.
Finance Manager. With the aim of understanding the records of
inventories carried out to determine the assets of the company.
The Purchasing Department may be located within the Department of
Production.
It is also important to consider that it is essential to have
unAlmacén, no sólo para resguardar los productos, de lo que se encargará
the logistics department, but to place the raw material in it
necessary for production.
