Written Exam: Sample Answers
1. What is E-commerce?
Answer:
E-commerce (Electronic Commerce) refers to the buying and selling of goods or services
over the internet. Examples include Amazon, Daraz, and Alibaba. It includes B2C (business
to customer), B2B (business to business), and C2C (customer to customer) models.
2. Introduce yourself in a unique way (suitable for e-commerce role):
Answer:
"I’m Mahfuz, a tech-savvy EEE graduate who transitioned into the fast-moving world of e-
commerce. I mix analytical thinking with customer behavior insight to list products that
don’t just look good—but sell. Whether it's a fashion item or a gadget, I love finding the best
way to get it in front of the right customer, at the right time."
3. What is Product Key and Listing Key?
Answer:
• Product Key: A unique identifier assigned to each product to track inventory and
distinguish it from others (like SKU – Stock Keeping Unit).
• Listing Key: Refers to the details that make a product visible on the platform, like
title, images, description, tags, and categorization.
4. How can a product move from offline to online?
Answer:
To bring an offline product online:
• Take clear images of the product.
• Write SEO-friendly titles and descriptions.
• Set competitive pricing.
• Choose the right category and tags.
• List on an e-commerce platform (e.g., Shopify, Daraz).
• Promote it via digital channels (e.g., social media or paid ads).
5. How does e-commerce work?
Answer:
E-commerce works through the following steps:
1. A customer browses and places an order on a website.
2. Payment is processed via a secure gateway.
3. The seller receives the order and prepares shipment.
4. A logistics partner delivers the product.
5. The customer confirms delivery, and the order is completed.
6. Your team is behind on a project. What do you do as a project manager?
Answer:
I would first analyze why we’re behind (lack of communication, unrealistic timeline, etc.).
Then:
• Reassign or prioritize urgent tasks.
• Communicate clearly with the team and set short-term deadlines.
• Provide motivation or support if needed.
• If necessary, communicate with stakeholders to update timelines.
7. Advantages and Disadvantages of E-commerce
Advantages:
• Available 24/7
• Lower operational cost
• Wider customer reach
Disadvantages:
• Customers can’t physically inspect the product
• Online scams/fraud risk
• Technical issues like server downtime
8. How to list a product on an e-commerce site:
Answer:
1. Log into the seller dashboard.
2. Click “Add New Product.”
3. Enter product title, description, brand, and price.
4. Upload high-quality images.
5. Choose the right category and tags.
6. Set inventory quantity and shipping options.
7. Submit for review or publish.
9. How to increase product sales online:
Answer:
• Use attractive images and videos.
• Write clear, keyword-rich product descriptions.
• Use promotional offers or discounts.
• Run paid ad campaigns on Facebook/Google.
• Collect and display customer reviews.
• Use analytics to monitor and optimize listings.
Interview: Sample Questions & Answers
Tell us about yourself:
Answer:
I’m Mahfuzur Rahman, a passionate individual with a background in Electrical Engineering
and experience in e-commerce operations and client management. I’ve listed products,
tracked sales performance, and used insights to increase conversions. My strength lies in
combining analytical tools with creative marketing to drive online product visibility.
What platforms have you worked with?
Answer:
I’m familiar with Shopify, Daraz Seller Center, and I’ve explored WooCommerce for
WordPress. I understand how product listing, inventory sync, pricing updates, and sales
reporting work on these platforms.
How would you increase sales of a product?
Answer:
• Optimize listing with strong visuals and SEO.
• Offer time-based discounts or bundles.
• Use retargeting ads for interested customers.
• Run email campaigns to bring repeat buyers.
• Analyze competition and adjust price or offer better features.
How do you manage your team when deadlines are tight?
Answer:
I create a short-term goal list, reassign tasks based on strengths, and hold daily 10-minute
check-ins. Communication is key. I also keep stakeholders informed to manage
expectations while maintaining team morale.
Bonus: What KPIs would you track?
• Conversion Rate
• Click-through Rate (CTR)
• Average Order Value
• Customer Acquisition Cost
• Return Rate
• Inventory Turnover
Mock Interview Script: Junior E-commerce Manager
Interviewer:
Good morning, Mahfuzur. Please introduce yourself.
You:
Good morning. I'm Md. Mahfuzur Rahman, an EEE graduate with hands-on experience in
both technical and client-focused roles. Over time, I developed a passion for e-commerce
and digital platforms. I've worked with product listing, market research, customer handling,
and strategy planning to increase online product visibility and sales. I enjoy combining
analytics and creativity to solve business problems in the e-commerce space.
Interviewer:
What is e-commerce in your own words?
You:
E-commerce is the digital buying and selling of products or services over the internet. It
involves everything from product discovery and payment to delivery and feedback.
Examples include platforms like Daraz, Amazon, or local online shops where customers
can browse, order, and receive products without visiting a physical store.
Interviewer:
How would you list a product online?
You:
I would start by collecting essential product details — title, price, SKU, images, and
description. Then, I would log in to the seller dashboard (e.g., Daraz or Shopify), click “Add
Product,” and fill in all the required fields, making sure to use relevant keywords. Finally, I’d
upload high-quality images, set inventory and shipping preferences, and publish the listing
after review.
Interviewer:
Let’s say your group is behind on an e-commerce project. What would you do?
You:
First, I’d assess the root causes of the delay — communication gaps, unclear task
assignments, or unrealistic deadlines. Then, I’d re-prioritize tasks, set short daily goals, and
assign responsibilities based on strengths. I would also maintain transparency with
stakeholders while motivating the team to deliver on revised deadlines.
Interviewer:
What is the difference between a product key and a listing key?
You:
A Product Key typically refers to the internal identifier like SKU or ID used for managing
inventory. The Listing Key relates to how the product appears online — including title,
description, tags, and category, which help in visibility and search rankings.
Interviewer:
How would you convert a product from offline to online sales?
You:
I’d first understand the product’s USPs and customer base. Then I’d create an appealing
online version: take professional images, write SEO-friendly content, set a competitive
price, and choose the correct category. After listing, I’d promote it via social media or email
campaigns and monitor performance through analytics.
Interviewer:
Can you tell me 3 advantages and 2 disadvantages of e-commerce?
You:
Advantages:
1. 24/7 availability for customers
2. Low operational costs
3. Access to a wider customer base
Disadvantages:
1. Customers can’t physically inspect products
2. Risk of online fraud or cyber attacks
Interviewer:
How would you increase sales for a product that is not performing well?
You:
First, I’d review the product listing — is it SEO-optimized? Are the images clear? Then I’d
check customer feedback and competitors. I might offer discounts, change product
positioning, run targeted ads, or cross-promote with best-sellers. I’d also use performance
data to test what works.
Interviewer:
What e-commerce platforms or tools are you familiar with?
You:
I’ve worked with Shopify and Daraz Seller Center. I also have basic knowledge of
WooCommerce, Google Analytics for performance tracking, and Canva for creating visuals.
For internal tracking, I’ve used Excel and Google Sheets to manage stock and sales data.
Interviewer:
Why should we hire you?
You:
I bring a unique combination of technical skills and business understanding. My experience
in managing products, understanding customer behavior, and my adaptability to digital
tools makes me a strong candidate. I’m also proactive, detail-oriented, and eager to
contribute to your e-commerce growth.
