Business Description

Mango Tapioca features a blend of sweet and juicy mangoes, carefully selected to
provide the perfect balance of sweetness and flavor. Mango is a sweet and juicy tropical
fruit that grows on mango tree and Tapioca pearls are known for their chewy texture and
neutral flavor, making them a popular ingredient in many sweet treats. Indulge in the
sweet and refreshing taste of our Seasonal Blends Mango Tapioca, a unique fusion of
juicy mango and creamy tapioca pearls. Made with the finest ingredients and crafted
with love, our Mango Tapioca is the perfect treat to beat the heat and satisfy your
cravings. At Seasonal Blends Mango Tapioca, our mission is to delight our customers
with exceptional mango tapioca blends that exceed their expectations. We’re committed
to using only the highest-quality ingredients, sustainable practices, and creative flavor
combinations to make every sip a joyous experience. Our mango tapioca products aim
to delight customers with a refreshing and unique dessert experience. We strive to
provide high-quality, delicious, and visually appealing treats that exceed customer
expectations. Our goals include establishing a loyal customer base, expanding our
product line to cater to diverse tastes, and building a strong brand presence in the
market. Ultimately, we aim to become the go-to destination for mango tapioca lovers,
known for our commitment to quality, innovation, and customer satisfaction. We are four
entrepreneur owners of our business with designated positions and role. Our business
Is located in the plaza of City Biñan, Laguna. Our stall features a colorful and lively
decor that showcases the richness of Filipino culture. From the bright yellow and green
hues to the natural wood accents, every detail is carefully crafted to create a welcoming
ambiance that makes you feel right at home and we are open in om Monday to Sunday
at 10:00 am to 10:00 pm.
Our tapioca pearls are cooked to perfection, providing a delightful texture that’s both
chewy and creamy, our Mango Tapioca is a refreshing twist on traditional desserts,
perfect for all seasons and we use only the high quality ingredients, ensuring that every
sip is a delight for the senses. Inspired by the rich flavors and aromas of tropical
mangoes, we set out to create a dessert experience that’s both nostalgic and
innovative. Our team is expert in selecting the finest mangoes and combine them with
tender tapioca pearls to create one-of-a-kind flavor profiles that will tantalize your taste
buds. We offer a unique mango tapioca blends, high quality ingredients, and a
refreshing desserts experience. At Seasonal Blends Mango Tapioca, we’re passionate
about bringing the sweetness of mangoes and the creaminess of tapioca pearls
together in perfect harmony.
 Executive Summary
Season Blends Mango Tapioca is different from other Mango based product because
our business offers a unique high quality of ingredients, the freshness of the Mango,
affordable prize, the service that we offer to our consumer, the discounts and the loyalty
card that we offer to a consumer that avail our product in many times. Our business is
located at the Plaza of City of Biñan Laguna. The owner of the business Acuña,
Chriselle, Capaya, Jandra Nicole, Pasion, Pauleen, and Tomas, Kathleen, we are
passionate in creating this business because we love eating dessert and also we have a
background in managing business. In terms of marketing strategies on how we sell our
product we used different ways on how we can promote our product like using social
media we created a page that all the information and contact of our business, we also
have a physical stall that you can visit at Plaza of City of Biñan Laguna and also we
used fliers to promote our business. As we look to the future, we’re excited to introduce
innovative twists to our beloved Seasonal Blend Mango Tapioca, were dedicated to
continuously improving and innovating our Seasonal Blend Mango Tapioca products to
meet the evolving tastes and preferences of our customers. By embracing new flavors,
sustainable practices, and advanced technology and equipment and other places that
we can establish our business, we aim to stay ahead of the curve and delight our
customers with exciting new experiences. Our Mango Tapioca is only ₱110 pesos.
At Seasonal Blend Mango Tapioca, we’re passionate about innovation and
continuously seeking new ways to delight our customers. In the future, we plan to
introduce new flavors, ingredients, and products that showcase the versatility and
creativity of our brand. This might include limited-edition seasonal flavors, collaborations
with other brands or artists, or even entirely new product. Our target market are
adventurous eaters who are always on the lookout for new and exciting flavors,
Individuals who prioritize natural ingredients and healthy eating students, professionals,
sweet lovers and anyone looking for a refreshing dessert.
The future of Seasonal Blends Mango Tapioca Is bright and full of possibilities. With a
focus on expansion, innovation, sustainability, and customer engagement, we’re
confident that our brand will continue to thrive and delight customers for years to come.
As we embark on this exciting journey, we’re grateful for the support of our customers,
partners, and team members who share our passion for creating exceptional
experiences and products.
 Marketing Analysis
Target Market

 Adventurous eaters who are always on lookout for new and exciting flavors,
Individuals who prioritize natural ingredients and healthy eating students,
professionals, sweet lovers and anyone looking for a refreshing and Instagram-
worthy treat.
Trends
 Consumer seek new and exciting drink experience the ambiance of our stall
features a colorful and lively décor that showcases the richness of Filipino
culture. From the bright yellow and green hues to the natural wood accents,
every detail is carefully crafted to create a welcoming ambiance that makes you
feel right at home and the Instagram worthy picture.
Competitors
 Mango Royal, Mango Delight, and other mango based beverage.
Competitive Edge
 Unique flavor, high quality ingredients affordable price, great service, and staff.
 SWOT ANALYSIS
STRENGTH
 Healthy, fresh, and high quality ingredients, affordable price, unique flavor, and
convenient packaging.
WEAKNESS
 Seasonal availability of mango, not everyone may appreciate the taste of mango
tapioca, and competition from other flavored desserts business.
OPPORTUNITIES
 Offer a discounts or deals during peek season of mango, adding new fruit based
flavored, collaboration with other business, and focus on healthy consumers and
those seeking new flavored taste.
THREATS
 Shifts on consumer preference towards other fruit based flavored, existing
competitors, and change in food production.
 Marketing Sales Strategies
Promotion
Discounts and Sales
 Opening promo, first 100 customers will receive a souvenir and 10% discount off
 Bundle deals when customer by multiple products
 Students and Senior Citizens 15% discounts
 Loyalty Card reward repeat customer with exclusive discounts
Pricing Strategy
 In terms of pricing in our product we make sure that the price is affordable
while ensuring the profitability of our business.
Place
 At City of Biñan, Laguna, in Plaza Rizal, is a historic and vibrant public space
that showcases the city’s rich cultural heritage. Located in the heart of the city,
the plaza is surrounded by notable landmarks such as Alberto Mansion, old
Municipal Building and Diocesan Shrine and Parish of San Isidro.
Sales Approach
 At Seasonal Blend Mango Tapioca, we’re dedicated to providing an
unforgettable experience for every customer. Our staff and owner represent a
customer-centric approach, ensuring that every interaction is warm,
welcoming, and personalized.
 Production and Operation
Location
 Our stall features a colorful and lively décor that showcases the richness of
Filipino culture. From the bright yellow and green hues to the natural wood
accents, every detail is carefully crafted to create a welcoming ambiance that
makes you feel right at home.
Operating Hours
 10:00 am to 10:00 pm, Monday to Sunday
Supplies
 Mango from Zambales, Philippines and the tapioca from local market.
Equipment Needed
 Refrigerator, blender, spatula, bowl, measuring cups, baking tools, container,
cups, spoon, and paper bag.
Inventory
 Every Sunday restocking and daily quality checking.
Sanitation and Safety
 Daily proper sanitation and regular equipment cleaning.
 Financial Plan
Estimated Startup Capital

Ingredients ₱ 780
Equipments ₱ 9,700
Packaging ₱ 190
Marketing ₱ 350
Place or Stall ₱ 1,750
Registration ₱ 1,200
PPE ₱ 1000
Total ₱ 14,182

Project Monthly Income (every 1 month)

 100 orders a day × 110 = ₱11,000
 700 orders a week × 110 = ₱ 77,000
Financial Projection (every 3 months)
 Monthly Sales ₱10,000
 Expenses ₱ 25,000 × 3 months = 330,000
 Net Profit ₱ 220,000
 Product Line
Seasonal Blends Mango Tapioca “Unang tikim ika’y mapapasakin”
Signature Flavor
 Mango tapioca ₱ 110
Add – ons
 Tapioca ₱ 25.00
 Mango ₱ 30.00
 Sugar ₱ 10.00
 Milk ₱ 25.00
Organizational Structure