Emon 202116
Emon 202116
Supervised by
Md. Ashikur Rahman Avi
Assistant Professor
Department of Tourism and Hospitality Management
Pabna University of Science and Technology, Pabna-6600
Submitted by
Md. Emdadul Haque Chowdhury
ID: 202116
Registration No: 1215089
Session: 2019-2020
Department of Tourism and Hospitality Management
Pabna University of Science and Technology, Pabna-6600
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Acknowledgement
I would like to thank the teams that helped me successfully complete the research on the
project “Linking Departmental Performance to Guest Satisfaction: Evidence from
Coventina Lake suites”. I would like to express my respect and thankful to my teacher,Md.
Ashikur Rahman Avi , Assistant Professor of the Department, Department of Tourism and
Hospitality Management, Faculty of Business studies, Pabna University of Science and
Technology, for her continuous and effective guidance, encouragement and helpful
comments period the course of study. I am grateful to God for gave me brave and energy
to finish this report on time. Thanks to the food and beverage supervisor of Coventina
Lake suites for his cooperation and help in organizing the work, so that I can easily fit into
the work environment. As we all know, the training program is a very important and
meaningful program that allows me to gain experience that is equivalent to theoretical
knowledge, bridging the gap between theoretical knowledge and practical experience, It
helps me recognize the originality of what we have learned. Deficiencies in theoretical
knowledge can be compensated by practical knowledge in an appropriate field of study.
To make this concept a reality, Pabna University of Technology has launched a
comprehensive program called “Internship Program” at the end of the BBA program to
enhance the practical skill of the students.
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Declaration
-----------------------------------
Session: 2019-2020
4th year 2nd Semester
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Letter of Transmittal
Dear Sir,
I feel incredibly lucky to have had the chance to complete my internship report under your
direct supervision. It was a pleasure to work under your guidance, and I am grateful for the
experience. I will always be indebted to you for your support.
I have tried my best to follow your instructions for preparing this report on “Linking
Departmental Performance to Guest Satisfaction: Evidence from Coventina Lake suites”.
With your guidance throughout this study, I was able to gain new knowledge into the
process of conducting research and apply the theoretical knowledge I learned in the
classroom.
I would like to express my sincere appreciation and gratitude for your help in preparing
this report. I apologize in advance for any unintentional mistakes and am happy to answer
any questions you may have.
……………………..
Md Emdadul Haque Chowdhury
ID: 202116
Registration No: 1215089
Session: 2019-2020
4th year 2nd Semester
Departure of Tourism and Hospitality Management,
Pabna University of Science and Technology, Pabna-6600.
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Letter of Acceptance
This is to certify that Md Emdadul Haque Chowdhury is a student of the Department of
Tourism and Hospitality Management, Pabna University of Science and Technology. His
academic session 2019-2020 and class roll number is 202116, and registration is 1215089.
He has completed his three-month internship program as a Front Office, Housekeeping,
and Food & Beverage Service Trainee at Coventina Lake suites, Dhaka. On the basis of
his internship program, Md Emdadul Haque Chowdhury has prepared the report, which
seems original to me.
---------------------------------------
Md. Ashikur Rahman Avi
Assistant Professor
Department of Tourism and Hospitality Management
Pabna University of Science and Technology, Pabna-6600
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Executive summary
This report examines the relationship between departmental performance and guest
satisfaction at Coventina Lake Suites, a mid-range hotel in Dhaka, Bangladesh. The study,
conducted during a twelve-week internship, explores how key departments—Front Office,
Housekeeping, and Food & Beverage (F&B) collaborate to influence overall guest
experiences. Coventina Lake Suites, known for its high standard of service and operational
sustainability, faces challenges such as communication gaps, service inconsistencies, and
infrastructure issues that impact guest satisfaction. The internship aimed to assess these
departmental interactions, identify service gaps, and propose improvements. Findings
indicate that while each department excels individually, inconsistencies, particularly in
check-in/check-out procedures, housekeeping timeliness, and F&B menu variety, affect
the guest experience. Although many guests expressed satisfaction, the overall guest
loyalty remained moderate, suggesting opportunities for improvement. Key
recommendations include enhancing interdepartmental coordination, improving staff
training on communication and emotional intelligence, upgrading infrastructure,
expanding guest amenities such as a bar/lounge and menu options, digitizing service
operations with a mobile concierge app, and launching loyalty programs to foster repeat
visits. This study emphasizes the importance of holistic departmental collaboration in
elevating guest satisfaction and brand loyalty, offering actionable insights to address
operational gaps and improve overall service quality.
The available research on excellence in service quality has largely emphasized assessments
of each department contribution via the frameworks like SERVQUAL (Parasuraman et al,
1988) and Expectancy Disconfirmation Theory (Oliver, 1980). These models help to find
the service gaps but they do not consider the dependency between departments as well as
the overall guest experience. Second, the emotional, cultural, and experiential dimensions
of guest perceptions important features of guest insights in boutique and midscale hotels
have been neglected, particularly in emergent countries such as Bangladesh.
Even though many hotel brands preach service excellence, operational challenges such as
fragmented workflows, communication breakdowns, and inconsistent service standards
plague their operations. Employee turnover, interdepartmental silos, and infrastructural
challenges only compound these problems, resulting in reduced guest satisfaction. Mid-
range hotels are particularly challenged in this realm due to limited resources at play, which
can exacerbate these issues and make it all the more difficult for them to unite their
departments, or adequately prepare and present themselves for incoming guests (and the
inevitable guest-facing moments to come).
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satisfaction of the guests. The initial findings also imply service excellence in various
departments, yet interdepartmental misalignments would still cause inconsistencies to
produce a low-performing guest experience. This circumstance highlights the importance
of service delivery to be viewed from an integrated perspective, combining departmental
performance as well as interoperability between different operational entities.
In light of the lack of research considering departmental office constructs in middle ground
hospitality settings, this research intent aimed to take departments as a collective whole, to
better assess how its performance as a whole to guest satisfaction in Coventina Lake Suites.
Using a mixed-methods approach, the study combines quantitative analysis with
qualitative data to capture the complexity of service interactions and their effects on guest
perceptions.
Coventina Lake Suites, a mid-scale hotel located in Dhaka, Bangladesh, operates in this
challenging landscape. As a flagship property of the Opex & Sinha Group, the hotel strives
to offer high-quality accommodations and personalized guest experiences while
maintaining operational sustainability. Despite its commitment to service excellence,
internal challenges such as communication gaps, inconsistent service delivery, and
infrastructural limitations continue to affect the overall guest journey.
This report originates from a twelve-week internship program designed to provide hands-
on exposure to various functional departments Front Office, Housekeeping, and Food &
Beverage (F&B) within Coventina Lake Suites. The internship allowed for immersive
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learning across departmental boundaries and offered unique insights into the ways different
teams contribute to, and sometimes undermine, guest satisfaction.
By investigating the link between departmental performance and guest satisfaction, this
study aims to fill a critical gap in hospitality literature particularly in the context of
emerging economies like Bangladesh where much of the existing research treats service
departments in isolation. The mixed-methods approach adopted herein facilitates a
nuanced understanding of both the quantitative impact of departmental output and the
qualitative dimensions of guest experience, offering practical implications for service
enhancement and managerial strategy.
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1.3 Scope and Limitations of the Internship
1.3.1 Scope of the Internship
This internship was conducted over a twelve-week period at Coventina Lake Suites, a mid-
range hotel located in Dhaka, Bangladesh. The scope of the internship encompassed
exposure to core operational departments Front Office, Housekeeping, and Food &
Beverage (F&B) with the objective of understanding how departmental performance and
interdepartmental coordination influence guest satisfaction.
This internship not only facilitated experiential learning but also provided a research-
oriented platform to investigate real-world challenges in hospitality management.
Despite its comprehensive nature, the internship faced several limitations that may have
influenced the depth and generalizability of findings:
1. Time Constraints: The internship spanned only twelve weeks, which limited
prolonged observation of long-term operational trends, seasonal guest behaviors,
and managerial decision-making processes.
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2. Single-Site Context: The research was confined to one hotel property Coventina
Lake Suites—restricting the ability to compare findings across different hotel
categories (e.g., luxury, budget) or geographical locations.
3. Limited Access to Confidential Data: Certain financial, HR, and strategic
planning documents were inaccessible due to confidentiality policies, restricting a
complete understanding of back-end operations and performance metrics.
4. Guest Sample Size: The number of surveyed guests was limited, potentially
affecting the statistical robustness and representativeness of the quantitative
findings.
5. Language and Cultural Barriers: Communication challenges with certain staff
and guests occasionally hindered data collection and may have influenced the
accuracy of qualitative insights.
6. Internship Status: As a student intern, authority to influence or intervene in real-
time operational decisions was limited, making the role primarily observational in
certain high-level or sensitive scenarios.
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Chapter: 2 Organizational Profile
2.1 Overview of the Organization
A team of highly experienced professionals are engaged to operate this hotel to provide
ethical services to your guests for their comfort.
Coventina Lake Suite, the flagship hospitality venture of Opex & Sinha Group, stands as a
testament to their commitment to excellence. Situated at the picturesque corner of Gulshan
Lake, Coventina offers its guests an unparalleled experience amidst the breathtaking beauty
of nature. The panoramic view of the city adds an extra dimension to the stay, enhancing
the overall living experience.
Conveniently located in the heart of the country's capital, Gulshan. Coventina is a mere
nine kilometers away from the Hazrat Shah Jalal International Airport. This strategic
positioning makes it an ideal choice for business and diplomatic travelers.
With its prime location, stunning views, and carefully curated room offerings, Coventina
Lake Suite sets a new standard in hospitality, providing guests with an unforgettable stay
considering your day to day business needs we are so glad to offer you our exclusive
corporate rates for your esteemed organization and delegates.
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❖ Food Security:
The hotel seeks to establish a healthy food system that recognizes the significance
of food as a vital and celebratory component of our lives. The objective is to ensure
access to nutritious and culturally relevant food while promoting sustainable
sourcing and consumption practices.
❖ Positive and Clean Energy Management:
coventina lake suits is committed to reducing its carbon footprint by implementing
innovative clean and renewable energy sources, resources, and technologies. The
objective is to transition to more sustainable energy practices and contribute to a
cleaner environment.
❖ Responsible Water Management:
The hotel aims to improve its water footprint impact by focusing on the production,
usage, and consumption of water throughout its management and operations. This
includes responsible sourcing and supply chain management to minimize water
wastage and promote efficient water usage.
❖ Zero Waste Management:
Coventina lake suits strives to efficiently manage waste through a zero waste
management approach. The objective is to minimize waste generation and prioritize
practices such as up cycling and remanufacturing, ensuring minimal environmental
impact.
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has allowed us to build a strong brand name and reputation, making our strategy a
resounding success.
2.3.2 Vision:
For nearly a century, Coventina lake suits has achieved continuous success on a global
scale. Our vision statement reflects our aspirations:
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2.4 Organization Structure
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2.5 Products/Services
Number of Rooms: 42
All of our rooms at Coventina Lake Suite are equipped with a range of common
facilities designed to enhance the comfort and convenience of our guests. These
include:
Our rooms are furnished with a range of amenities to ensure a pleasant and enjoyable
experience. These room facilities include:
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• Balcony: Some rooms feature a private balcony to enjoy the surrounding views.
• Refrigerator: Keep your refreshments and snacks chilled with the in-room
refrigerator.
• Walk-in closet: Convenient storage space for your belongings.
• Ironing facilities: Ironing equipment is provided for your convenience.
• Sitting area: Relax and unwind in a designated seating area.
• CD Player: Enjoy your favorite music with the in-room CD player.
• Sofa: Additional seating arrangement for your comfort.
• Clock: Keep track of time with a clock provided in the room.
• Clothes rack: Conveniently hang and organize your clothes.
• TV Electric pot: Enjoy in-room tea and coffee facilities.
• Cable channels: Access a wide range of television channels for entertainment.
• Wake-up service: Request a wake-up call to start your day promptly.
At Coventina Lake Suite, we strive to provide a comfortable and enjoyable stay for our
guests, offering a comprehensive range of amenities and services to cater to your needs.
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Chapter: 3 Internship Activities and Responsibilities
3.1 Internship Activities
The internship at Coventina Lake Suites was a comprehensive twelve-week program
designed to offer interns a deep understanding of hotel operations across various
departments. The program was conducted under the close supervision of the Executive
Director, with well-planned training modules prepared in advance by department heads.
This structured approach ensured a rich combination of theoretical learning and practical
exposure, helping interns become familiar with the core functions of the hospitality
industry.
The first week began with an orientation session conducted by the Food and Beverage
team, including F&B Manager Mr. Sojib Hasan. During this period, I was introduced to
the organizational structure of the Food and Beverage department and familiarized with
the departmental roles and responsibilities. The session emphasized team coordination,
work ethics, and the fast-paced environment that defines the hospitality service sector.
During the second week, the focus shifted to understanding the operational challenges
faced by the Food and Beverage department on a daily basis. Through active observation
and interactive discussion, I learned how staff members manage guest expectations, resolve
complaints, and ensure smooth service flow. I was also introduced to training materials,
including videos and manuals, that bridged the gap between textbook knowledge and real-
life hotel scenarios.
In the third week, I was assigned practical duties in the main restaurant at Coventina Lake
Suites. I actively participated in mise en place tasks and closely observed the service
procedures. Watching the restaurant managers interact with guests and lead service teams
enhanced my understanding of customer relationship management and staff coordination.
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I also toured other Food and Beverage outlets and received printed training documents to
reinforce my learning.
The fourth week was dedicated to front-of-house service training. I learned the proper
procedures for receiving phone calls, handling reservations, and welcoming guests
professionally. My duties included assisting in restaurant cleaning and table clearance. This
week taught me the importance of presentation, communication, and maintaining
cleanliness to deliver a positive first impression to guests.
Week five introduced me to banquet and event service management. I learned how to
prepare dining areas for events, manage service during ongoing functions, and restore
setups after completion. I was also assigned to assist in a wedding event hosted at the hotel,
where I gained valuable hands-on experience by working alongside banquet staff until the
event concluded.
During the sixth week, I was trained in beverage service techniques. I learned about various
types of drinks, both alcoholic and non-alcoholic, served at the hotel. I practiced proper
glassware use, pouring methods, and beverage pairing techniques. This week also
introduced me to upselling strategies used by service staff to enhance guest experience and
increase revenue.
The seventh week focused on room service operations. I assisted in preparing room service
orders, delivering them to guest rooms, and collecting trays post-meal. The experience
highlighted the importance of timing, accuracy, and communication between the kitchen
and room service team to maintain high standards of hospitality.
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Week 08: Front Office Induction
Week eight marked my introduction to the Front Office Department, under the guidance of
Mr. Monir Hossen. At first, I found it slightly overwhelming to keep up with the pace of
front desk operations, but with his support and that of his team, I quickly adapted. I was
trained on the check-in and check-out process, using the hotel’s custom software system.
Despite its uniqueness, I learned that the core concepts were consistent with standard hotel
practices.
In the ninth week, I delved deeper into the responsibilities of front desk personnel. Under
the continued supervision of Mr. Monir Hossen, I learned how to manage reservations
using the property management system, set wake-up calls, and handle various guest
inquiries. I also gained insight into how the front office serves as a central communication
hub, ensuring seamless coordination with other departments.
The tenth week focused on financial procedures and auditing tasks. I was trained on how
to process guest check-outs, handle payment method changes, and manage refund requests.
I observed the night auditing process and how guest folios are arranged for documentation.
Communication with the concierge and security departments helped me understand how
guest transactions are finalized professionally and securely.
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Week 12: Guest Room Management & Interdepartmental Coordination:
In the final week of the internship, the focus was on interdepartmental coordination within
the housekeeping unit. I assisted in delivering room supplies, preparing checklists for room
attendants, and ensuring rooms were ready for occupancy. I learned that housekeeping is
one of the most physically demanding yet guest-sensitive departments, requiring speed,
attention to detail, and discretion.
The internship offered a rotational structure across Front Office, Housekeeping, and
Food & Beverage (F&B) departments. This cross-functional exposure helped
develop a holistic understanding of how each unit contributes to the guest journey.
Through practical tasks and training, I was able to bridge academic models like
SERVQUAL and Expectancy Disconfirmation Theory (EDT) with real-life hotel
operations. For example, service reliability and empathy were observed in guest-
facing interactions during check-in/check-out and room service.
The critical role of communication and coordination across departments was clearly
observed. Positive guest experiences were often tied to synchronized efforts
between the front office, housekeeping, and F&B validating the importance of
operational synergy.
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5. Customer Relationship Management (CRM)
I gained deeper insights into guest expectations, including emotional and cultural
sensitivities essential in a boutique setting where service personalization defines
the guest experience.
Some communication challenges occurred, particularly with guests and staff from
different linguistic backgrounds. These were managed by relying on non-verbal
cues, assistance from bilingual staff, and learning key hospitality phrases.
The 12-week internship limited your ability to observe seasonal trends or long-term
service evolution. To address this, you used triangulation—combining qualitative
interviews with real-time quantitative guest feedback to draw richer conclusions.
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4. Limited Access to Strategic Documents
Inconsistent guest satisfaction scores across departments (e.g., only 50% overall
satisfaction in some areas) pointed to variable service quality. This challenge
highlighted the importance of standard operating procedures (SOPs) and regular
staff training—reflected in your final recommendations.
The fast-paced nature of front desk operations initially felt overwhelming. This was
gradually overcome with support from supervisors, structured task delegation, and
hands-on exposure to check-in/check-out and reservation systems.
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Chapter: 4 Research Component
4.1 Literature Review
4.1.2 Theoretical Foundations
SERVQUAL Model
The SERVQUAL model, developed by Parasuraman, Zeithaml, and Berry (1988), remains
a cornerstone in service quality research, particularly in the hospitality industry
(Parasuraman et al., 1988). It evaluates service delivery across five key dimensions:
tangibles (physical facilities and appearance), reliability (ability to perform promised
services), responsiveness (willingness to help customers), assurance (knowledge and
courtesy of employees), and empathy (individualized attention to guests). Numerous
studies have applied SERVQUAL to assess performance in departments such as the Front
Office and Housekeeping, where service tangibles and reliability often directly impact
guest satisfaction (Dewi et al., 2022; Mosikatsana, 2022). The model enables service
managers to systematically identify gaps between guest expectations and perceived service
outcomes (Asgeirsson et al., 2024; Tissera & De Silva, 2021).
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Guest Experience and Satisfaction Frameworks
Modern guest satisfaction models emphasize a holistic view that includes emotional,
cognitive, and physical components of guest experience (Souki et al., 2023). Beyond
tangible service delivery, factors such as ambiance, staff attitude, and emotional resonance
also shape the guest’s memory and loyalty (Gunawardana et al., 2024; Souki et al., 2023).
These frameworks connect departmental performance especially F&B personalization and
housekeeping responsiveness with memorable experiences, showing how each operational
area contributes to guest perception (Talukder et al., 2023)
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office and back-of-house teams can lead to service delays, overlooked guest requests, and
avoidable dissatisfaction (Deshpande et al., 2024). These breakdowns are particularly
problematic in properties that lack integrated property management systems or structured
cross-departmental workflows (Patafta & Milohnić, 2022). Consequently, the overall
quality of service becomes inconsistent, reducing guest satisfaction and loyalty over time
(Pandiangan et al., 2024).
4.5.2 Housekeeping
Housekeeping performance is a primary factor in guest satisfaction, particularly regarding
cleanliness, hygiene, and room readiness (Ahmad, 2024). As Bhowmik et al., (2024)
established, guests often judge hotel quality based on the state of their accommodations.
Cleanliness remains one of the most frequently mentioned criteria in online guest reviews
and is directly linked to return intentions and brand perception (Singgalen, 2024). Frequent
complaints related to unclean rooms, missing amenities, or poor hygiene can override
positive experiences in other departments (Kazakov et al., 2025). Post-pandemic,
heightened sensitivity toward sanitization standards has made housekeeping excellence
more crucial than ever (Ha & Shin, 2022).
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4.5.3 Food & Beverage Services
The Food and Beverage (F&B) department is another vital touchpoint that contributes
significantly to guest satisfaction (Abdullah et al., 2023). Manal et al., (2024) found that
the quality, speed, and personalization of food service are strong predictors of overall
dining satisfaction and likelihood of repeat visits. Personalized dining experiences such as
attention to dietary needs, menu variety, and local cuisine offerings enhance both emotional
and functional satisfaction (Zrnić, 2024). Moreover, innovations in menu design,
presentation, and responsiveness of staff foster stronger guest engagement, particularly in
leisure and boutique hotels where dining is often a memorable part of the overall
experience (Truong et al., 2020).
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4.7 Research Gap
While numerous studies have examined service quality in the hospitality industry, most
focus on individual departments such as Front Office, Housekeeping, or Food & Beverage
in isolation (Wijaya et al., 2024; Ahmad, 2024). However, guest satisfaction is shaped by
the overall experience, which depends on how well these departments work together. The
lack of research on interdepartmental coordination and its impact on guest satisfaction
presents a significant gap (Deshpande et al., 2024; Singgalen, 2025). Moreover, widely
used frameworks like SERVQUAL and Expectancy Disconfirmation Theory primarily
measure expectation-performance gaps but often overlook emotional, cultural, and
experiential aspects of guest satisfaction particularly important in boutique hotel settings
(Souki et al., 2023; Gunawardana et al., 2024). There is a need to adapt these models for
more holistic evaluation in localized contexts like Bangladesh. Additionally, few studies
explore how communication breakdowns and workflow disruptions between departments
directly affect service consistency. The role of digital tools in improving coordination also
remains underexamined (Patafta & Milohnić, 2022). Furthermore, guest-centered
qualitative insights such as from reviews or interviews are rarely used to understand service
gaps.
Therefore, this study addresses these gaps by examining how the combined performance
of departments and their coordination influence guest satisfaction at Coventina Lake
Suites.
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Chapter: 5 Methodology
5.1 Research Methodology
This study is mixed method, utilising a combination of qualitative and quantitative methods
to fully investigate the relationship between departmental performance and guest
satisfaction in the case of Coventina Lake Suites.
The mixed-method design allows for collection of statistical data and deeper contextual
insights, which is consistent with Creswell & Plano Clark, (2018) who argue that mixed
methods contain a broader range of tools and provide a more comprehensive view of
human life compared to using one method alone. This is also further supported by
Tashakkori & Teddlie (2010) when saying that when research questions asks about "what"
(quantitative) and "how/why" (qualitative) then this is optimal. Additionally, triangulation,
or cross-validation of findings across data types (Denzin, 2012) adds strength to the validity
of this approach.
Secondary data was used to contextualize and support the primary findings. Data were
extracted from peer reviewed journals, hospitality management books, industrial reports,
and websites (those websites available in Google Scholar), and were related to service
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5.3 Sampling
Purposive sampling was used to select participants who could provide rich and relevant
insights into the relationship between departmental performance and guest satisfaction at
Coventina Lake Suites. As Patton, (2015) notes, purposive sampling is ideal for identifying
individuals who possess in-depth knowledge about the research topic. Etikan et al. (2016)
emphasize that this method allows the researcher to select participants capable of
delivering high-quality, pertinent data. Furthermore, by choosing individuals aligned with
the study’s objectives, the sampling promotes theoretical depth (Palinkas et al., 2015).
A total of 30 semi-structured interviews were conducted with key stakeholder, including
guests. Data saturation was reached when no new themes emerged, confirming that the
sample size was sufficient for the qualitative component.
For the quantitative survey, [insert number] structured questionnaires were distributed
among hotel guests of Coventina Lake Suites. Participants were purposively selected to
ensure that responses reflected a diverse range of experiences related to departmental
service delivery and overall satisfaction.
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Table-01 Gender
Valid
Frequency Percent Percent Cumulative Percent
Table-02 Age
Cumulative
Frequency Percent Valid Percent Percent
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Table 02 reveals that the largest demographic group is aged 40–50, comprising 36.7% of
respondents, signifying an experienced and possibly decision-making clientele with higher
expectations regarding service quality. The 30–40 age group follows with 30%,
representing professionally active individuals with disposable income. Respondents aged
50–60 make up 23.3%, indicating a mature segment that may prioritize comfort and
personalized service. Only 10% belong to the 20–30 age bracket, suggesting limited
representation from younger demographics. The sample leans towards a mature audience,
which could influence service evaluation in terms of professionalism and efficiency.
Valid Cumulative
Frequency Percent Percent Percent
As shown in Table 03, most of the sample (63.3%) hold a Master Degree or above,
suggesting that the participants selected for this study are a highly educated group
graduated from the advanced level of Academics. Closer still, we see that 30% of
respondents have a Bachelor’s Degree, indicating a substantial portion educated to
university level. In contrast, 3.3% of respondents are Higher Secondary and 3.3% are
Secondary, a very small percentage of individuals with mere academic qualifications. This
distribution reveals a primarily postgraduate-educated cohort, which is likely to affect the
way they think, analyse information, and their expectations regarding service quality and
efficiency.
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Table-4 Purpose of Visit
Valid Cumulative
Frequency Percent Percent Percent
Table 04 illustrates that business travelers dominate the sample, comprising 70% of
respondents, indicating a clientele segment that prioritizes efficiency, professionalism, and
convenience in service delivery. Family visitors represent 16.7%, suggesting a smaller yet
important segment that may focus on amenities and family-friendly services. Leisure
travelers account for 13.3%, reflecting a limited proportion of guests seeking recreational
experiences. The overwhelming business-oriented sample may influence service
expectation trends towards corporate efficiency and functionality.
Table-5 How many times have you dined at Coventina Lake suites?
Valid Cumulative
Frequency Percent Percent Percent
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Table 05 shows that 46.7% of respondents have dined more than three times at Coventina
Lake Suites, indicating a strong base of repeat customers and suggesting satisfaction with
the dining experience. Both first-time diners and those visiting 2–3 times account for 26.7%
each, reflecting a balanced mix of new and occasional patrons. The high rate of repeat visits
underlines the importance of maintaining consistent service quality to sustain customer
loyalty.
Valid Cumulative
Frequency Percent Percent Percent
Table 06 indicates that 43.3% of respondents strongly agreed that the front office staff
greeted them warmly and professionally, reflecting a high level of initial service
satisfaction. Additionally, 16.7% agreed, contributing to an overall positive response of
60%. However, 30% remained neutral, suggesting room for consistency in guest reception
experiences. A small proportion, 10%, disagreed, highlighting service lapses that may
affect first impressions.
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Table-7 Check-in and check-out processes were smooth and efficient.
Valid Cumulative
Frequency Percent Percent Percent
Table 07 reveals that 26.7% of respondents strongly agreed and 30% agreed that check-in
and check-out processes were smooth and efficient, collectively forming a majority of
56.7%. Nevertheless, 23.3% of respondents remained neutral, and a significant 20%
disagreed, indicating that process efficiency may not be uniformly delivered across all
service encounters.
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Table-8 Front desk staff handled my queries and concerns promptly.
Valid Cumulative
Frequency Percent Percent Percent
Table 08 shows that 40% of respondents agreed and 23.3% strongly agreed that their
queries and concerns were handled promptly, representing a combined positive response
of 63.3%. However, 33.3% of respondents disagreed, signaling notable inconsistencies in
responsiveness. A minimal 3.3% remained neutral, suggesting that most guests formed a
distinct perception of the service quality.
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Table-9 I received clear and helpful information during my stay.
Valid Cumulative
Frequency Percent Percent Percent
Table 09 indicates that responses are equally divided, with 23.3% agreeing, 23.3% strongly
agreeing, and 23.3% disagreeing. A substantial 30% remained neutral, suggesting that
information delivery was inconsistent and could be improved to ensure clarity and
effectiveness across all customer interactions.
Valid Cumulative
Frequency Percent Percent Percent
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Table 10 reveals that 46.7% of respondents agreed their room was clean and well -
maintained, while 6.7% strongly agreed, indicating a predominantly positive perception of
room hygiene. Nevertheless, 36.7% remained neutral, and 10% disagreed, suggesting that
housekeeping standards may fluctuate, necessitating quality control measures.
Valid Cumulative
Frequency Percent Percent Percent
Table 11 shows a divided perception, with 36.7% strongly agreeing and only 13.3%
agreeing that housekeeping services were timely and efficient. However, 33.3% disagreed,
and 16.7% remained neutral, indicating operational inconsistencies that may hinder overall
guest satisfaction.
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Table-12 The housekeeping staff were polite and respectful.
Valid Cumulative
Frequency Percent Percent Percent
Table 12 reveals that 53.3% of respondents remained neutral regarding the politeness and
respectfulness of housekeeping staff, indicating a potential lack of memorable positive
interaction. Only 13.3% strongly agreed and 16.7% agreed, while another 16.7% disagreed,
reflecting a need for enhanced service etiquette training.
Valid Cumulative
Frequency Percent Percent Percent
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Table 13 illustrates that 30% of respondents strongly agreed and 20% agreed with
satisfaction regarding room amenities and hygiene, collectively forming a 50% positive
response. However, 36.7% of respondents disagreed, signifying that a considerable
proportion found the room facilities lacking. A neutral stance was adopted by 13.3%,
suggesting variability in guest experiences.
Valid Cumulative
Frequency Percent Percent Percent
Table 14 indicates that 36.7% of respondents agreed and 20% strongly agreed on the
friendliness and attentiveness of restaurant staff, forming a 56.7% positive consensus.
Conversely, 26.7% disagreed, and 16.7% remained neutral, highlighting areas where
service consistency could be improved.
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Table-15 Food was served promptly and at the right temperature.
Cumulative
Frequency Percent Valid Percent Percent
Table 15 reveals that 30% of respondents strongly agreed and 13.3% agreed with the timely
service and appropriate temperature of food, while 16.7% disagreed. Notably, 40%
remained neutral, suggesting that promptness in service may not be consistent across all
dining experiences.
Valid Cumulative
Frequency Percent Percent Percent
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Table 16 demonstrates a balanced response, with 20% of respondents agreeing and another
20% strongly agreeing that the menu had adequate variety. However, 20% disagreed, and
a substantial 40% remained neutral, indicating that menu options could be further
diversified to meet broader dietary preferences.
Valid Cumulative
Frequency Percent Percent Percent
Table 17 shows that 36.7% of respondents agreed and 16.7% strongly agreed that their
overall dining experience met expectations, forming a positive response of 53.4%.
However, 30% disagreed, and 16.7% remained neutral, suggesting a divide in dining
satisfaction levels that merits operational review.
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Table-18 I am satisfied with the overall quality of service at the hotel.
Valid Cumulative
Frequency Percent Percent Percent
Table 18 reveals that 23.3% agreed and 16.7% strongly agreed with overall service
satisfaction, culminating in a 40% positive response. However, 33.3% disagreed and 26.7%
remained neutral, highlighting notable gaps in perceived service quality that could affect
overall guest satisfaction and return intent.
Valid Cumulative
Frequency Percent Percent Percent
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Table 19 indicates that 33.3% of respondents agreed and 26.7% strongly agreed that inter-
departmental coordination was efficient, forming a 60% positive response. However,
26.7% disagreed, and 13.3% remained neutral, implying that while a majority observed
cross-functional collaboration, there is still room for seamless operational synergy.
Valid Cumulative
Frequency Percent Percent Percent
Table 20 shows that 26.7% of respondents agreed and 20% strongly agreed with their
likelihood of returning, comprising a 46.7% positive indication of customer loyalty.
Nonetheless, 23.3% disagreed, and 30% remained neutral, suggesting that enhancing the
overall guest experience could improve future return rates.
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Table-21 I would recommend this hotel to others.
Valid Cumulative
Frequency Percent Percent Percent
Table 21 reveals that 33.3% of respondents strongly agreed and 20% agreed that they
would recommend the hotel to others, forming a cumulative positive recommendation rate
of 53.3%. Conversely, 26.7% disagreed, and 20% remained neutral, indicating that while
over half of the respondents are brand advocates, further improvements could bolster word-
of-mouth promotion.
1. Service Excellence Across Departments: One thing that stood out the participants
noted universally was that the professionalism of the front office staff, seamless
check-in/check-out and attentive housekeeping were all highly praised.
Respondents from across departments talked about how staff were proactive and
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could effectively coordinate tasks with each other, helping increase guest
satisfaction.
2. Unique Experiences and Personal Touches: It was clear that novel experiences
rooftop BBQ with lake views and personalized acts remember the guests'
preferences enhanced their experience of their stay. This attention to these little
details helped in creating a feeling of being at home and greatly boosted the
hospitality.
3. Operational Gaps and Service Shortcomings: While feedback was mostly
positive, some operational deficiencies were found. The guests also noted a few
points of improvement including not having a specific bar/lounge space, wider
menu selection, language barriers amongst some of the staff, infrastructural issues
(no soundproof rooms, lack of water pressure, inconsistent air-conditioning) etc.
4. Interdepartmental Impact on Guest Experience: The interviews indicated that
the synchronization across departments — especially between front office,
housekeeping, and F&B directly impacted the seamlessness of guest experiences.
With seamless communication within teams, guests were attended to quickly,
improving the level of satisfaction.
5. Suggestions for Service Enhancement: Improvements suggested by stakeholders
include: a bar/lounge; menu expansion; improved staff language training; improved
fitness facilities; a digital concierge app; and loyalty programs. These were viewed
as necessary improvements to help enhance the intimate experience enjoyed by
guests at Coventina Lake Suites.
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Theme Keywords Insights from Participants
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Theme Keywords Insights from Participants
5.5 Findings
This study investigates the relationship between departmental performance and guest
satisfaction within the context of Coventina Lake Suites. Utilizing a mixed-methods
approach comprising quantitative data from structured frequency tables and qualitative
insights from in-depth interviews the research presents a comprehensive analysis of how
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operational efficiency across departments influences guest perceptions and overall
satisfaction.
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5.5.4 Qualitative Themes from Stakeholder Perspectives
Thematic analysis of qualitative interviews uncovered five critical themes:
Service Excellence Across Departments Guests valued proactive service and
interdepartmental coordination, particularly in front office and housekeeping, which
collectively enhanced the guest journey. Unique Experiences & Personalized Touches
Memorable experiences, such as rooftop BBQ events, and personalized guest interactions
significantly enriched the overall stay experience. Operational Gaps & Service
Shortcomings Guests highlighted the absence of a dedicated bar/lounge, limited menu
variety, sporadic language barriers, and technical deficiencies including soundproofing and
inconsistent air-conditioning. Interdepartmental Impact on Guest Experience Effective
coordination among front office, housekeeping, and F&B departments was identified as a
pivotal factor in ensuring a seamless and pleasant guest experience. Recommendations for
Service Enhancement Stakeholders suggested strategic improvements including a digital
concierge application, menu diversification, staff communication training, enhanced
fitness facilities, and the introduction of loyalty programs to foster long-term guest
engagement.
5.6 Discussion
The primary objective of this study was to examine the extent to which departmental
performance influences guest satisfaction in the context of Coventina Lake Suites. Through
a mixed-methods approach, integrating quantitative data from frequency tables and
qualitative insights derived from open-ended responses, this research has provided a
holistic perspective on the dynamics of service delivery and guest experience within the
hospitality sector. The findings reveal nuanced interrelations between operational
performance, service consistency, and guest perceptions, thereby contributing to the
existing body of knowledge on service quality in the mid-range hotel segment of
Bangladesh.
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5.7 Departmental Performance as a Determinant of Guest Satisfaction
The findings underscore the critical role of departmental performance particularly the front
office, housekeeping, and food & beverage (F&B) services in shaping guest satisfaction.
Quantitative data revealed that a majority of respondents expressed satisfaction wi th front
office services, notably in areas of professional conduct and efficiency during check-in and
check-out processes. However, the inconsistency observed in responsiveness to guest
queries highlights a service delivery gap that undermines overall satisfaction levels. This
finding aligns with the service quality model proposed by Parasuraman et al. (1988),
wherein reliability and responsiveness are identified as core dimensions influencing
customer satisfaction.
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5.9 Interdepartmental Coordination: A Catalyst for Enhanced Guest
Experiences
A recurring theme in the qualitative data was the impact of interdepartmental coordination
on guest satisfaction. Guests frequently attributed their positive experiences to the seamless
collaboration between the front office, housekeeping, and F&B departments. Effective
communication and coordination among departments were recognized as key enablers of
a smooth and pleasant guest journey. This observation corroborates the findings of Lolli
(2013), who emphasized the significance of cross-functional collaboration in enhancing
service quality within hospitality operations.
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departmental performance in influencing guest satisfaction, while concurrently
highlighting areas requiring immediate attention. This triangulation approach, as advocated
by Creswell & Plano Clark (2018), ensures a comprehensive understanding of the research
problem by cross-verifying findings across multiple data sources.
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Chapter: 6 Conclusions and Recommendation
6.1 Conclusions
This study examined the effect of departmental performance on guest satisfaction in
Coventina Lake Suites based on the mixed-methods such SERVQUAL and Expectancy
Disconfirmation Theory (EDT) for model reference. The results also highlight that the
Front Office, Housekeeping and F&B departments had their moments of excellence, but
the overall guest experience was diminished due to disparate levels of responsiveness
across departments, cleanliness violations across the hotel, menu deficiencies in multiple
outlets and infrastructure-related issues.
One of the key insights here is that guest satisfaction is the result of coordinated, cross -
departmental, delivery and not just individual services. Smooth inter-team collaboration
improved satisfaction, while a breakdown in communication or service standards tarnished
the overall impression. Personal touches put forth by the property and proactive service by
the staff were appreciated by guests, but reviews called out opportunities including the
creation of a bar/lounge, broader menu offerings, as well as the need for staff to be more
empowered and equipped to communicate with guests.
In short, all the hotels need to get rid of traditional performance measures silos and to a
more holistic, guest-centric paradigm. Harmonizing inter-department collaboration,
offering consistent experiences, and utilizing digital tools can enhance satisfaction, loyalty,
and sustained brand equity. Such research is scant and thus this study provides solid ground
for practice on improving service practices in the midrange hotel industry of Bangladesh.
6.2 Recommendations
In light of the findings from both quantitative and qualitative data, the following
recommendations are proposed to improve service quality and guest satisfaction at
Coventina Lake Suites:
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2. Improve Staff Communication and Training
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especially for mid-range hotels in developing markets. Two areas of research can make
contributions: (1) the extension of traditional service quality frameworks by place-based
considerations of the emotional and experiential nature of guest satisfaction and (2) the
cultural relevance of well-developed concepts of hospitality or the cultural relevance of
emotional elements of service delivery. Longitudinal studies can experiment on the rear
end to identify how long some service improvements last in a specific branded hotel over
a particular geographical location. Similar studies across different hotel segments (budget,
mid-range, luxury) will be able to give greater insights into coordination strategies at the
segment level. Furthermore, further research should employ qualitative narrative
techniques and sentiment analysis of guest reviews to understand the service perceptions
in more depth.
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Apendix
Questionnaire
4. Purpose of Visit:
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3. Front desk staff handled my queries and concerns promptly.
11. The menu had adequate variety and accommodated dietary needs.
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1 = Strongly Disagree. 2 = Disagree. 3 = Neutral. 4 = Agree. 5 = Strongly Agree
17. What did you like most about the service provided during your stay?
19. How did the performance of different departments influence your overall
experience?
20. Do you have any suggestions for improving service quality at Coventina Lake
Suites?
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