Republic of the Philippines

City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

OBE LEARNING PROGRAM

1st Semester, A.Y. 2025-2026

Course Code: ENGL1a Course Title: Purposive Communication

Pre-requisite: None Course Credit: 3 Units

CCT Vision
The City College of Tagaytay envisions being a globally competitive university, upholding character formation, and effecting social change.

CCT Mission
The City College of Tagaytay is committed to providing relevant and responsive academic programs in the arts, sciences, technology, business, and
management that will produce graduates equipped with knowledge and skills possessing high ethical standards, prepared to compete in the global environment.

School of Arts and Sciences (SAS) Vision

A strongly driven School of Arts and Sciences moving globally to mold inspired and developed human beings with healthy bodies, sharp intellects, and
compassionate hearts by sourcing locally and internationally in Arts and Sciences, Physical Education, and Sports in preparation to meet the needs of the
competitive world.

SAS Mission
The School of Arts and Sciences works hand in hand to:
● provide faculty who are competent in their fields and with the confidence to take out challenges;

● produce instructional materials that can cope with the dynamic system of our education;

● create a wholesome academic atmosphere that will inspire and motivate the students.

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

SAS Goals
● Encourage the SAS Faculty to have continuous development in their specialization;

● Provide comprehensive knowledge of Arts and Sciences, health promotion, and Physical Education;

● Develop creative and critical thinking with a healthy mind and compassionate heart; and,

● Integrate the technical skills of an individual through various seminar workshops and sports development.

SAS Objectives
● Boost the confidence of faculty members through speakership;

● Maintain a healthy learning environment;

● Motivate the faculty to pursue graduate studies;

● Expand knowledge of fields related to the current areas of specialization; and,

● Acquire skills in new technologies and methods that have been developed in their fields.

Course Code: ENGL1a Course Title: Purposive Communication

Pre-requisite: None Course Credit: 3 Units

Course Description: Purposive Communication is a three-unit course that develops students’ communicative competence and enhances their cultural and
intercultural awareness through multimodal tasks that provide them opportunities for communicating effectively and appropriately to a multicultural audience
in a local or global context. It equips students with tools for the critical evaluation of a variety of texts. It focuses on the power of language and the impact of

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

images to emphasize the importance of conveying messages responsibly. The knowledge, skills, and insights that students gain from this course may be used in
their other academic endeavors, chosen disciplines, and future careers as they compose and produce relevant oral, written, audio-visual, and/or web-based
output for various purposes.

Program Educational Objectives and Relationship to Course Outcomes

Program Course Outcomes (based on the program CMO)
Outcomes
(based on
the
program 1 2 3 4 5
CMO 20,
series of
2013)
By the end of the second semester, students can:
[Link] higher levels of comprehension and effective communication (writing, speaking, and / / / / /
use of technologies)
B. / / /
Enhance critical, analytical, and creative thinking.
C. Apply different analytical modes (quantitative, qualitative, artistic and scientific, textual and / /
visual, experimental, observation and etc. in tackling problems methodically.
D. / /
Appreciate human condition and interpret human experiences.
E. View the contemporary world from both Philippine and global perspectives. /

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

F. / /
Contribute personally and meaningfully to the country’s development.
G. / /
Work effectively in a group.
[Link] the world of technology responsibly.
I. Reflect critically on shared concerns and think of innovative and creative solutions guided by / / / /
ethical standards.

Course Outcomes:
By the end of the semester, students can:

1. help students appreciate the role that communication plays in private and professional lives of individuals;
2. improve the students’ English language proficiency in oral communication;
3. sharpen their communicative/real life skills that have a bearing on the day-to-day activities in various situations;
4. demonstrate self-confidence by participating in actual oral performances; and,
5. determine effective strategies that will develop the communicative skills of the students in oral performances for academic, social, professional, and artistic aspects.

Course Outcomes and Relationship to Student Outcomes

Course Outcomes addressed by Program Outcomes after completing this course, the Program Outcomes Code
students must be able to: A B C D E F G H I
Help students appreciate the role that communication plays in private and professional
1. E I E
lives of individuals.

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

Improve the students’ English language proficiency in oral

2. I D D
communication.
Sharpen their communicative/real life skills that have a bearing on E
3. I D
the day-to-day activities in various situations.
Demonstrate self-confidence by participating in actual oral
4. E I I
performances.
Determine effective strategies that will develop the communicative skills of the students in oral performances for academic, social,
5.
professional, and artistic aspects..
Reflect critically on shared concerns and think of innovative and
6. I E I
creative solutions guided by ethical standards.
*Level: I-Introductory E- Enabling D-Demonstrative (IED)
Legends:
I – Introductory (Cognitive)
E – Enabling (Affective)
D – Demonstrative (Psychomotor)

OBE COURSE SYLLABUS

Course Character- Intended Topic/s Week/s Teaching-Learning Assessment

Outcome Contextualize Learning Activities Strategies
s d Training Outcomes
CO 1 *August- *Describe the Course Orientation Week 1 Lecture/ Open Discussion Written exercise/ very
Cleanliness, nature, elements, short speech-

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

Honor, Hard and functions of Prelim Period introduction

work, and verbal and non- Communication Lessons
Creativity verbal Lesson 1: Communication processes, Week 2
communication in principles, and ethics. Quizzes
various and Lesson 2: Communication and Week 3
multicultural globalization
contexts
CO 2, 13, *September- *Explain how Lesson 3: Local and global Week 4 Lecture/ Oral Recitation Graded oral
4, 6, and Discipline/ cultural and global communication in multicultural participation/
12 Sensitivity issues affect settings Individual
communication Lesson 4: Varieties and Week 5
*Appreciate the registers of spoken and
impact of written language
communication on Lesson 5: Evaluating Week 6 Quizzes
society and the messages and/ or images of
world different types of texts
*Evaluate reflecting different cultures
multimodal texts a. What is the purpose of the
critically to message?
enhance receptive b. How is the message conveyed by
(listening, reading, the text and/or image?
viewing) skills c. Who is the target audience of the
*Convey ideas message?
through oral, d. What other ways of presenting
audio-visual, and/ the message are there?
or web-based
presentations for
different target

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

audiences in local
and global settings
using appropriate
registers
*Adopt awareness
of audience and
context in
presenting ideas

CO 6 and *October- *Convey ideas Lesson 6: Communication Week 7 Lecture/ Topic presentation/ Group participation/
12 Initiative/ through oral, aids and strategies using Audio-visual presentation presentation
Punctuality audio-visual, and/ tools of technology
or web-based
presentations for
different target
audiences in local
and global settings
using appropriate
registers
* Adopt awareness
of audience and
context in
presenting ideas

CO 6, 7, 8, *October- *Convey ideas Lesson 7: Communication for Weeks 8 Lecture/Written exercise Reflection paper
and 12 Initiative/ through oral, various purposes
Punctuality audio-visual, and/ a. To obtain, provide, and
or web-based disseminate information

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

presentations for b. To persuade and argue Week 9 Quizzes

different target
audiences in local
and global settings
using appropriate
registers
*Create clear,
coherent, and
effective
communication
materials
*Present ideas
persuasively using
appropriate
language registers,
tone, facial
expressions, and
gestures
* Adopt awareness
of audience and
context in
presenting ideas

PRELIMINARY EXAMINATION Week 10

CO 7, 8, *November- *Create clear, Final Period Week 11-12 Lecture/ Assignment/ Quizzes Written essay/ short
and 12 Humility/ coherent, and Lesson 8: Communication essay

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

Justice effective for work purposes Quizzes

communication (Healthcare, education,
materials business and trade, law,
*Present ideas media, science, and
persuasively using technology)
appropriate
language registers,
tone, facial
expressions, and
gestures
*Adopt awareness
of audience and
context in
presenting ideas

CO 9, 12, *December- *Write and present Lesson 9: Communication in the Week 13-17 Lecture/ Article review Written review/
and 6 Generosity/ academic papers Professions (e.g. Job interviews, individual
Sincerity using appropriate business communication, business
tone, style, letter, etc.) presentation of an
*January – conventions, and article in a journal or
Truthfulness reference styles magazine
and Loyalty *Adopt awareness
of audience and
context in
presenting ideas
* Convey ideas
through oral,
audio-visual, and/

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

or web-based
presentations for
different target
audiences in local
and global settings
using appropriate
registers
FINAL EXAMINATION Week 18

TOTAL 18 weeks
(54 hours)

COURSE ASSESSMENT:
Grading System (Numerical)
1. Attendance - 25%
2. Other Requirements - 35% (Quizzes/Character, Behavior, & Attitude/Recitation/Activity/Written work)
3. Major Examination - 40%
Final Grade Computation: Prelim Grade (50%) + Final Period Grade (50%) = FINAL GRADE (100%)

Course Policies (as guided by Manuals and Minutes of Meeting)

1. Special or make-up quizzes, exams and performances will be given only if there are justifiable reasons.
2. Cellular phone use during class hours is prohibited unless special permission is granted. Electronic gadgets are also not allowed unless they are relevant
to the class lesson/discussion.
3. Concerns about grades, activities, performances, etc., can be politely discussed with the subject teacher.
4. Students are expected to display the highest degree of honesty and professionalism in their class work, requirements, activities, and dealings with fellow
students and teachers.
5. Students must submit all required final course work and final examination outputs/materials within seven (7) working days after the final exam.

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

6. No Incomplete (INC) Grades Policy:

All General Education (Gen Ed) courses under contractual instructors do not provide a grade of INC (Incomplete). Hence, all course requirements must be finalized
within the prescribed time frame in the syllabus.
7. Grading Policy for Missing Requirements:
If a student fails to submit the required coursework or final examination materials within the specified deadline (7 days for Gen Ed, 14 days for BSE), the
instructor will calculate and submit the semester grade without including the missing requirement.
8. Responsibility for Meeting Deadlines:
It is the student's responsibility to meet the specified deadlines for submitting coursework and final examination materials. Failure to do so will result in grading
based on the work submitted by the deadline.

PRIMARY REFERENCES

Mejia, J.R. (2023). Communicating with Purpose

Josue, M.F. (2023). Purposive Communication in Diverse Contexts

Obo, B.R. (2025). Purposive Communication

Caudilla, J.P. (2019) Purposive Communication

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 Republic of the Philippines
City of Tagaytay
CITY COLLEGE OF TAGAYTAY
Akle St. Kaybagal South Tagaytay City
SCHOOL OF ARTS AND SCIENCES

Lim, J.M. (2019) A Course Module for Purposive Communication

SECONDARY REFERENCES
Lindsell-Roberts, S. (2023). Technical writing for dummies. John Wiley & Sons, Inc. 111 River Street, Hoboken. New Jersey, Canada.

Giampalma, J. (2022). College writing for dummies. John Wiley & Sons, Inc. 111 River Street, Hoboken. New Jersey, Canada.

Woods, G. (2022). Grammar 1001 Practice Questions for Dummies.

Uychoco, M & Santos, M. (2018). Communication for society: purposive communication. Rex Bookstore. Sampaloc, Manila.

Woods, G. (2018). English Grammar Workbook for Dummies.

Dainton, M. & Zelley, E. (2015). Applying communication theory for professional life: a practical introduction, 3rd edition.

ONLINE REFERENCES
[Link]

Course Code & Title: Date Revised: Date of Effectivity: Prepared by: Reviewed by: Approved by:

ENGL1a: JUNE 13, AUGUST 19, LIBERAL ARTS MR. JHOMER M. MR. JEFF JEREMIAH C.
PURPOSIVE 2025 2025 DIVISION PEREYRA, LPT, MAEd PEREA, LPT, MA
COMMUNICATION Department Head Dean

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