VISION STATEMENT
• A vision statement describes what an
organization plans to be in the future.
• It is a motivational and inspirational
statement that clearly demonstrate an
organization goals
• It has to be short and well defined
• Examples are given as:
Vision Statement Of UBL
• “To be a world class bank dedicated to excellence, and to
surpass the highest expectations of our customers and all
other stakeholders”
• [Link]
Vision Statement Of Toyota
• Group vision statement: “Inventing our path forward,
together.”
• Global vision statement: “Toyota will lead the future mobility
society, enriching lives around the world with the safest and
most responsible ways of moving [Link] our
commitment to quality, ceaseless innovation, and respect for
the planet, we strive to exceed expectations and be rewarded
with a smile. We will meet challenging goals by engaging the
talent and passion of people who believe there is always a
better way.”.
• [Link]
Vision Statement Of KFC
• We believe in the transformative power of fried chicken,
done the right way. It’s not just about taste, oh no.
It’s about the moments we create, the careers we nurture, the
communities we grow, and the joy we spark.
We’re deeply rooted in the communities we serve, growing
our business sustainably, and putting our values into action
with a genuine passion for our planet and social good.
• [Link]
Vision Statement Of Suzuki
• “To be recognized as a leading organization that values
Customers’ needs and provides motoring solutions with strong
customer care”
• URL given:
[Link]
Vision Statement Of Unilever
• “Our goal is to deliver best-in-class performance with market-
making, unmissably superior brands”
• URL given:
• [Link]