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The document outlines the concept for the Jungle Oasis Restaurant, aiming to create a unique and immersive dining experience that stands out from competitors. It includes design requirements such as a jungle-inspired interior, exotic food offerings, and interactive elements to attract and retain customers. The target audience includes families, young adults, and tourists looking for a memorable dining experience.

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heet1305may
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0% found this document useful (0 votes)
26 views3 pages

Document 1

The document outlines the concept for the Jungle Oasis Restaurant, aiming to create a unique and immersive dining experience that stands out from competitors. It includes design requirements such as a jungle-inspired interior, exotic food offerings, and interactive elements to attract and retain customers. The target audience includes families, young adults, and tourists looking for a memorable dining experience.

Uploaded by

heet1305may
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Aim – offer a unique and memorable experience, setting the restaurant apart from others.

Objectives- create a unique and immersive dining experience.

Stand out from other restaurants.

Attract and keep customers.

Provide great food and service.

Be a popular place for people to eat and have fun.

Scope of work – create a fun and immersive atmosphere.

Serve exotic and international food and drinks.

Manage daily operations to ensure great service.

Market the restaurant to attract customers.

Build the brand and create a unique dining experience.

Design brief -

Project Title: Jungle Oasis Restaurant

Design Requirements:

Interior Design:

1. Jungle-inspired color palette (greens, blues, earth tones)

2. Lush vegetation, plants, and green walls

3. Exotic wood accents and natural textures

4. Water features (e.g., waterfall, river) and sound effects

5. Ambient lighting with warm tones

Visual Elements:

1. Jungle-inspired artwork, murals, and prints

2. Animal sculptures and figurines (e.g., monkeys, parrots)

3. Tropical patterns and textiles (e.g., leaf motifs)

4. Vintage explorer's equipment and artifacts


Lighting Design:

1. Warm and cozy lighting with table lamps and floor lamps

2. Color-changing LED lights to mimic jungle sunset/sunrise

3. String lights with tropical-themed shades

Furniture and Decor:

1. Rustic wooden furniture with jungle-inspired carvings

2. Wicker and rattan chairs and tables

3. Exotic patterned upholstery and throw pillows

4. Natural fiber rugs and matting

Branding and Signage:

1. Jungle-themed logo and branding materials

2. Entrance signage with 3D jungle elements

3. Menu boards and directional signage with tropical designs

Technology Integration:

1. Sound system with jungle sounds and music

2. Projection mapping for immersive experiences

3. Interactive elements (e.g., virtual jungle tours)

Key Features:

1. Statement piece (e.g., giant tree, waterfall)

2. Private dining areas with jungle-themed decor

3. Outdoor seating area with jungle-inspired landscaping


Target Audience:

1. Families with children

2. Young adults and couples

3. Tourists and locals seeking unique dining experiences

Design Style:

1. Eclectic and whimsical

2. Tropical and exotic

3. Immersive and interactive

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