3.
5 Introduction to Data Collection
Data collection is the process of systematically gathering information for a specific
research purpose. It's essential because the accuracy and validity of your research
findings depend directly on the quality of the data you collect.
There are two main types of data a researcher can collect:
1. Primary Data
• Definition: Data collected directly by the researcher for a specific purpose.
• Examples: Interviews, surveys, direct observation, experiments, focus groups.
• Advantages:
o Tailored to your exact research objectives.
o Up-to-date and specific.
• Disadvantages:
o Time-consuming and often expensive.
Example: If you're studying solar panel efficiency, and you collect output data
from panels placed at different angles — that’s primary data.
2. Secondary Data
• Definition: Data that already exists, collected by someone else for a different
purpose.
• Examples: Government reports, published research, organizational records,
existing datasets.
• Advantages:
o Quick to access and cost-effective.
• Disadvantages:
o May not exactly match your research needs.
o Might be outdated or biased.
Example: Using a national weather database to study rainfall trends.
Why is this important?
Understanding the difference between primary and secondary data helps you:
• Choose the right data for your research goal.
• Balance time, cost, and reliability.
• Ensure your findings are valid and applicable.