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Amit Mohan

Amit Mohan is a Chief Marketing Officer with extensive experience in growth marketing, specializing in digital strategies for startups and established brands. He has a proven track record of driving significant increases in website traffic, lead generation, and revenue through data-driven insights and creative campaigns. His professional experience includes leading marketing initiatives at various companies, optimizing performance across digital channels, and mentoring high-performing teams.

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Shwetha Lucky
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0% found this document useful (0 votes)
108 views3 pages

Amit Mohan

Amit Mohan is a Chief Marketing Officer with extensive experience in growth marketing, specializing in digital strategies for startups and established brands. He has a proven track record of driving significant increases in website traffic, lead generation, and revenue through data-driven insights and creative campaigns. His professional experience includes leading marketing initiatives at various companies, optimizing performance across digital channels, and mentoring high-performing teams.

Uploaded by

Shwetha Lucky
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Amit Mohan

Cheif Marketing Officer

Profile Contact
Hi there! I'm a growth marketing specialist who partners with startups and brand business Email :- [email protected]
owners to drive rapid growth through innovative digital marketing strategies. With years of
experience in the industry, I've developed a proven track record of delivering results that
Phone:- 08075159191
exceed expectations. My approach is centered around three key pillars: data-driven insights,
creative thinking and an unrelenting focus on growth. I start by analyzing your existing data to LinkedIn:-https://www.linkedin.com/in/
uncover insights that can inform our strategy. From there, I use my creativity and expertise to amitmohanofficial/
develop unique marketing campaigns that stand out in a crowded market. Some of the
specific KPIs I've helped clients achieve include:
Address:- Jey yes pearl, F1, Chennai, 600091.TN

Increased website traffic by 300% through SEO optimization and targeted social media
Nationality:- Indian
campaigns
Generated 500 new leads per month through effective email marketing and lead
nurturing campaigns Place of Birth:- Ottapalam,Kerela
Increased revenue by 150% through improved conversion rates and strategic retargeting
campaigns
Increased AOV by 20% Date of Birth:- 10-02-1994
Increased AST by 15%
Graduation -Bsc.Nautical science (Ksou)

Professional Experience
CMO| BizMagnets.ai April 2024 – Skills
Present
Full time
CRO
Led the marketing strategy for BizMagnets.ai, a WhatsApp Business API provider,
developing a comprehensive go-to-market (GTM) plan from scratch in a highly Media buying
competitive and dynamic industry. Social media Marketing
Defined and executed industry-specific market positioning strategies, identifying Market analysis
and targeting key sectors that align with the company’s core offerings, resulting
Competitor Analysis
in improved lead generation and brand differentiation.
Spearheaded performance marketing initiatives across multiple digital channels Data presentation
(Google Ads, LinkedIn, Meta, etc.), optimizing campaigns to drive high-quality Strategic Planning
leads and conversions. Performance marketing
Developed and executed SEO strategies that generated consistent organic traffic
PPC campaigns
growth, achieving a substantial increase in qualified leads and closures through
targeted backlink activities and content optimization. SEO
Implemented a data-driven marketing framework for continuous improvement, Social media Campaigns
focusing on key metrics such as CPL (Cost per Lead) and CAC (Customer Ecommerce Marketing
Acquisition Cost) to drive ROI on campaigns.
SAAS marketing
Created and optimized customer acquisition funnels, focusing on specific
verticals, which resulted in a significant reduction in CAC and an increase in lead- Marketing Automation
to-customer conversion rates. Growth Marketing
Collaborated closely with cross-functional teams (sales, product, and customer Reporting
support) to ensure seamless alignment and execution of GTM strategies.
Digital marketing
Marketing Strategy
Skills

Built and nurtured strategic partnerships, including celebrity and influencer collaborations, to Go to Market Strategy
elevate the brand’s visibility and trust within the market.
Outbound Marketing
Managed weekly and monthly performance reporting, providing actionable insights and
recommendations that drove key business decisions and led to sustained growth. Inbound Marketing
Mentored a high-performing marketing team, fostering creativity and innovation, and
ensuring that all marketing efforts were aligned with business objectives. Content strategy
Initiated and led outreach sales efforts, identifying and securing enterprise-level accounts, Media planning
contributing directly to high-value closures and expanding the company’s footprint in key
industries. Funnel Building
Problem Solving
Channel marketing
CRO Specialist | Ishqme June 2023 – Content management
Feb 2024 Data analysis
Contract -Full time
CreativeIdeation
Conducted A/B tests to pinpoint high-performing variants, optimizing conversion Operation Management
rates,Avereage and enhancing user experiences.
Strategically handled Google Ads, Facebook Ads, and YouTube Ads, maximizing brand CampaignExecution
visibility and engagement across multiple channels.
Facilitated seamless coordination among operational agencies to drive efficient campaigns
Advertising campaigns
for www.ishqme.com. google ads Tiktok ads
Oversaw comprehensive social media strategies for heightened brand presence and
community engagement. Snapchat ads .reddit
Drove SEO initiatives, optimizing website visibility and ranking to increase organic traffic.
Proactively managed online reputation, ensuring a positive brand image across digital ads.bing ads
platforms. Hobbies
Led a dynamic team , orchestrating various marketing efforts, including WhatsApp and email
campaigns. Boxing
Landing page creation and testing
Lifting
Implemented precise user segmentation strategies for targeted marketing campaigns and
personalized experiences. Pets
Utilized GA4 analytics for insightful data-driven decisions, enhancing performance metrics
Trekking
and user experiences.
Spearheaded user retention initiatives and crafted compelling offers to drive customer Gardening
loyalty and acquisition.
Developed and implemented effective pricing strategies to maximize revenue and customer
satisfaction.
Drove results through optimizing Conversion Rate, Average Session Time, Average Order
Value, ROAS, LTV, CPA, and CPT. Languages

English
CMO, Ecomneed | Wyoming,Ca
Hindi
May 2021 - April 2023
Employee -Full time
Tamil
Developed and executed data-driven marketing strategies for clients in the ecommerce, SaaS, and Malayalam
local business verticals, using digital marketing channels such as content marketing, social media,
paid ads, email marketing, SEO, and PPC.
Managed and coordinated the agency's marketing team to ensure high-quality and timely delivery
of campaigns and projects.
Conducted market research and analyzed data using tools such as Google Analytics and SEMrush to
inform marketing strategies and tactics.
Created and oversaw the implementation of content marketing, social media, email marketing, SEO,
and PPC campaigns, ensuring their effectiveness and ROI
Monitored and reported on the performance of marketing campaigns using metrics such as
conversion rates and engagement rates, and adjusted strategies as needed.
Developed and maintained relationships with clients and other stakeholders, ensuring their
satisfaction with our services and fostering long-term partnerships.
Stayed up-to-date with industry trends and best practices in digital marketing, attending
conferences and webinars and reading relevant publications.
Excellent communication, leadership, and project management skills, with a track record of
managing and motivating teams.
Analytical and data-driven mindset, with the ability to use data to inform marketing strategies and
measure performance.
Strong problem-solving skills and ability to work well under pressure, ensuring timely delivery of
high-quality work.
Experience working with clients in the ecommerce, SaaS, and local business verticals, understanding
their unique needs and challenges.
Digital Head, Challani Jewellers |Chennai
March 2020- May 2021
Employee -Full time
Developed and executed data-driven marketing strategies for clients in the ecommerce, SaaS, and
local business verticals, using digital marketing channels such as content marketing, social media,
paid ads, email marketing, SEO, and PPC.
Managed and coordinated the agency's marketing team to ensure high-quality and timely delivery
of campaigns and projects.
Conducted market research and analyzed data using tools such as Google Analytics and SEMrush to
inform marketing strategies and tactics.
Created and oversaw the implementation of content marketing, social media, email marketing, SEO,
and PPC campaigns, ensuring their effectiveness and ROI
Monitored and reported on the performance of marketing campaigns using metrics such as
conversion rates and engagement rates, and adjusted strategies as needed.
Developed and maintained relationships with clients and other stakeholders, ensuring their
satisfaction with our services and fostering long-term partnerships.
Stayed up-to-date with industry trends and best practices in digital marketing, attending
conferences and webinars and reading relevant publications.
Excellent communication, leadership, and project management skills, with a track record of
managing and motivating teams.
Analytical and data-driven mindset, with the ability to use data to inform marketing strategies and
measure performance.
Strong problem-solving skills and ability to work well under pressure, ensuring timely delivery of
high-quality work.
Experience working with clients in the ecommerce, SaaS, and local business verticals, understanding
their unique needs and challenges.

Sr.Marketing consultant | Business gateways , Chennai


Dec 2018 to March 2020
Employee -Full time

Planned and executed on strategic marketing initiatives and proactively solved challenges .
Lead the digital marketing efforts in Google ads, SEO, and LinkedIn Ads.
Achieved deep brand penetration into the North America, South America, UK, and Canadian markets
Built and maintained thriving relationships with clients and business partners Enabled successful webinars sessions
by lead segmenting , Lead scoring & implementing efficient Email marketing & drip campaigns.
Enabled successful webinars sessions by lead segmenting , Lead scoring & implementing efficient Email marketing &
drip campaigns.

Business development Manager, Algoritz web technologies, Chennai


Nov 2017-Dec 2018
Employee -Full time

Aided in the client acquisition of new IT ventures for the company


Cold calling Enterprises and businesses.
Building relationship's with C- level executives
Email marketing
Appointment Fixing
LinkedIn sourcing
Won many client referrals through positive client relationships and in-depth competitor research Identified &
suggested customization of solutions as per client's need. Closed 14 projects with a total revenue of $ 123,000 USD
During my tenure

Business development Manger , Qwikisoft.Pvt Ltd , Chennai


Feb 2015 to Nov 2017
Employee -Full time

Cold calling to Individuals who would like to invest in forex.


Guiding clients through investment & onboarding Hired, trained, and built a long-standing sales team.
Worked cross-functionally with the hiring team and sales strategists.
Aided business in attracting more forex traders as investors
Collaborated with sales team to develop business strategies for growth
Acquired 400+ new investors for various brokers counting to a sum of more than $ 200000 USD along with the team I
hired and trained.

Business development executive , Comodo, Chennai


Jan 2013 to Jan 2015
Employee -Full time

Assisted in selling Cyber security products in USA & Canada


Cold calling Enterprises and businesses
Email marketing
Appointment Fixing
LinkedIn sourcing

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