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E5L2 - Evolution of Media: ● Papyrus in Egypt (2500 BC)
Traditional to New ● Acta Diurna in Rome (130 BC)
ENG 5 | Media and Information ● Dibao in China (2nd Century)
Literacy, Lesson 2 ● Codex in Mayan region (5th
Century)
● Printing Press using wood blocks
Learning Objectives: (220 AD)
• Explain how the evolution of
media from traditional to new
media shaped the values and Cave Paintings (35,000 B.C.)
norms of people and society; Clay Tablets in Mesopotamia
• Editorialize the roles and (2400s B.C.)
functions of media in a democratic Papyrus in Egypt (2500s B.C.)
society; and Acta Diurna in Rome (130S
• Share to class latest theory on B.C.)
information and media. Printing Press using Wood
Block (220 AD)
Periods of Media
Industrial Age (1700s - 1930s)
Pre-industrial Age (Before
In this age, people used the power
1700s)
of steam, developed machine tools,
Industrial Age (1700s - established iron production, and
1930s) the manufacturing of various
products (including books through
Electronic Age (1930s -
the printing press)
1980s)
Forms of Media:
Information Age (mid
● Printing press for mass
1900s–2000s)
production (1600)
● Newspaper – The London Gazette
(1665)
MEDIA
● Typewriter (1800)
● It refers to the various means of
● Telephone (1876)
communication used to reach and
● Motion pictures/projection (1890)
influence a large audience.
● Sound films (1926)
What is Media comprised of? ● Telegraph
● It comprises news, art, ● Punch Cards
educational content, and any form
of information that can reach or
influence people. Printing Press for Mass
Production (16th Century)
Newspaper Production: The
Pre-Industrial Age (Before London Gazette (1665)
1700s) Typewriter (1800)
In this age, people discovered fire, Telephone (1876)
developed paper from plants, and Motion Pictures (1890)
forged weapons and tools with Punch Cards (1890s - 1930s)
stone, bronze, copper and iron.
Forms of Media:
Electronic Age (1930s - 1980s)
● Cave Paintings (35,000 BC)
In this age, the invention of the
● Clay Tablets in Mesopotamia
transistor ushered where people
(2400 BC)
harnessed the power of transistors.
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Forms of Media: Opera (1996)
● Transistor Radio
Safari (2003)
● Commercial Television (early to
mid-1940) FireFox (2004)
● Large electronic computers
Google Chrome (2008)
(1940-1950)
● Mainframe computers (1960) MS Edge (2015)
● Personal computers (late 1960s)
● Overhead projectors / OHP (late
1950-1960) Search Engines
● LCD projectors (mid to late
Google Search (1997)
1980s)
Yahoo Search (1995)
Bing (2009)
Transistor Radio (1950s)
Commercial Television (early -
mid 1940s)
Blogging Sites
Large Electronic Computers
(1940 - 1950) Open Diary (1998)
Mainframe Computers (1960)
Live Journal (1999)
Overhead projectors / OHP
(late 1950 - 1960) WordPress (2003)
LCD Projectors (mid - late
1980s)
Social Networks
Six Degrees (1997)
Information Age (mid 1900s -
2000s) LinkedIn (2003)
In this age, the internet paved the
MySpace (2003)
way for faster communication and
the creation of social networks.
Forms of Media: Microblogging Sites
○ Web Browsers
Plurk (2008)
○ Search Engines
○ Blogging Sites Twitter (2006)
○ Social Networks
Tumblr (2007)
○ Microblogging sites
○ Photo and video-sharing
Websites
Importance of Media
○ Instant Messaging and Video
● Entertainment and providing an
Conference
outlet for the imagination
○ Portable Laptops
● Education and information
○ Mobile Phones
● Serves as a public forum for
○ Watch Technologies
significant issues to be addressed
○ Cloud and Big data
and discussed
● Acts as a watchdog for
government, business, and other
Web Browsers
institutions
World Wide Web (1990)
Mosaic (1993)
Internet Explorer (1995)
