ROSHAN KUMAR
FINANCE AND MARKETING
Ghaziabad , UP Languages: English , Hindi
Linkedln: https://www.linkedin.com/in/roshan-kumar-24476822a
Email:
[email protected]Mobile No: 9661738620
SUMMARY
MBA graduate with a dual specialization in Marketing and Finance, equipped with hands-on experience in
banking sales and customer engagement through an internship at Union Bank of India. Skilled in financial
analysis, digital tools, and client relationship management, with certifications in business analytics, SQL, and
Google Analytics. Passionate about driving growth in the Fintech space through data-driven sales strategies,
customer-centric solutions, and a strong understanding of financial products and digital platforms.
ACADEMIC PROJECTS
1. A Study of Deposit & Loan Schemes Provided 2. The Impact of Digital Marketing on Consumer
by Nationalized Banks (Union Bank of India) Behaviour
Analyzed Union Bank’s savings, FDRs, and loan Explored SEO, SMO, and SMM techniques. Evaluated
products. Assessed customer awareness, how digital strategies influence consumer decisions,
satisfaction, and compared public vs private bank engagement, and brand perception online.
offerings.
PROFESSIONAL EXPERIENCE
Finance and Marketing Intern , Union Bank of India Sept 2024 - Oct 2024
Assisted in financial analysis and loan processing, contributing to a 10% reduction in turnaround time
by streamlining data verification and documentation procedures and Promoted banking products
and supported sales initiatives.
Supported customer relationship initiatives, helping increase customer satisfaction by providing
timely assistance and promoting relevant banking products.
Developed and managed promotional campaigns for digital banking services, leading to a
measurable increase in mobile app adoption among customers.
EDUCATION
Master of Business Administration (MBA) 2023 - Present
Institute of Technology and Science, Ghaziabad, UP
Bachelor OF Business Adminstration (BBA) 2020 - 2023
Patna College ,Patna University
Intermediate (12th) 2019-2020
Bihar School Examination Board, Patna
2017 - 2018
Marticulation (10th)
Bihar School Examination Board, Patna
CERTIFICATIONS TECHNICAL SKILLS
Financial Product Knowledge
Business Analytics with Excel by Simplilearn Problem Solving
Google Analytics by Udemy Team Collaboration
Data analytics by Simplilearn Customer Acquisition & Retention
Introduction to SQL by Simplilearn Lead Generation & Conversion
Digital Journey 101 by NASSCOM Market Research & Competitor
Analysis