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Promotion

The document outlines strategies for promoting products in the competitive fashion industry. Key strategies include targeted advertising on social media, leveraging influencers for brand awareness and sales, and encouraging customer testimonials to build trust. Additionally, engaging potential customers through interactive features on the website is emphasized.

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modoauonha
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21 views1 page

Promotion

The document outlines strategies for promoting products in the competitive fashion industry. Key strategies include targeted advertising on social media, leveraging influencers for brand awareness and sales, and encouraging customer testimonials to build trust. Additionally, engaging potential customers through interactive features on the website is emphasized.

Uploaded by

modoauonha
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

The fashion industry is ruthless.

It's a dog eat dog world out there with trends


rapidly coming and going from season to season so we will show some strategies
to promote our products.
First, we will use targeted advertising. Smartphone advertising has become more
tailored and more personal and that’s more effective because people prefer ads that
are relevant to them. So we will utilize social media platforms to target ads based
on demographics, interests, and online behavior to reach the right audience.
Moreover, we will use influencers to drive sales. Influencers are a powerful force
in the marketing world. Not only do they increase brand awareness, but they
develop evergreen sales opportunities. So, we will have them review our jackets
and will also give exclusive discount codes to influencers and run giveaway with
them to attract audience.
Finally, we will encourage satisfied customers to leave testimonials and reviews
on the website and social media to build trust and credibility. We will also create
quizzes, polls, or "build your own jacket" features on the website to engage
potential customers and personalize their experience.

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