Data Analysis Report (Excel-Based)
1. Scenario
You are analyzing monthly sales data for a small business using Excel. The goal is to extract insights such as
total sales, best-selling products, sales by region, and monthly sales trends.
2. Sample Dataset
The dataset contains the following columns:
- Date
- Product
- Region
- Quantity
- Unit Price
- Total Sales
3. Data Cleaning
Ensure there are no missing values. Calculate 'Total Sales' using the formula: =Quantity * Unit Price. Make
sure all data types are consistent (e.g., date is in date format).
4. Analysis Using Pivot Tables
- Total Sales by Product: Summarize sales to find the most profitable product.
- Sales by Region: Identify the region with the highest performance.
- Monthly Sales Trend: Group sales data by month to spot trends over time.
5. Insights
From the Pivot Table analysis:
- Best-selling Product: Sneakers
- Top Region: North
- Notable Trend: February had the lowest sales, March showed improvement.
Data Analysis Report (Excel-Based)
6. Data Visualization
Create charts to enhance your analysis:
- Bar Chart: Total sales by product
- Pie Chart: Sales by region
- Line Chart: Monthly sales trend
- Use slicers for filtering by product or region
7. Tools Used
Microsoft Excel features:
- Functions: SUM, IF, VLOOKUP, etc.
- Pivot Tables
- Charts
- Conditional Formatting
- Power Query (optional)