Business Model Overview – Cleaning Services Business
A Business Model Overview explains how a cleaning services business delivers value to
customers and generates revenue. Below is a structured breakdown of the key components
relevant to such a business:
1. Customer Segments
• Residential homeowners
• Apartment renters
• Office buildings
• Car owners
• Landlords/property managers
2. Value Proposition
• Professional, time-saving cleaning services
• Deep cleaning expertise (sofa, mattress, car interior, etc.)
• Eco-friendly and safe cleaning solutions
• Reliable, flexible, and affordable service
3. Channels
• Online booking via website or Facebook page
• Walk-ins at a physical shop
• Phone/text booking
• Referrals or word-of-mouth
4. Revenue Streams
• One-time service fees
• Package bundles or discounted recurring services
• Add-ons (e.g., deodorizer, stain protection)
5. Key Resources
• Skilled cleaning crew
• Cleaning equipment and eco-safe supplies
• Booking/scheduling system
• Transport (for home services)
6. Key Activities
• On-site cleaning (home/shop)
• Customer service and scheduling
• Equipment maintenance
• Marketing and advertising
7. Cost Structure
• Labor
• Supplies and fuel
• Shop rent (if any)
• Advertising
• Equipment depreciation