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Class Notes Big Data 1

Big data encompasses large volumes of structured and unstructured data from various sources, characterized by the 5 Vs: Volume, Velocity, Variety, Veracity, and Value. It is crucial for organizations as it provides insights for decision-making, customer understanding, market trend prediction, fraud detection, and operational efficiency. Tools like Hadoop and Spark enable efficient processing of these massive datasets.

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Otacilio Pedro S. Filho
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3 views2 pages

Class Notes Big Data 1

Big data encompasses large volumes of structured and unstructured data from various sources, characterized by the 5 Vs: Volume, Velocity, Variety, Veracity, and Value. It is crucial for organizations as it provides insights for decision-making, customer understanding, market trend prediction, fraud detection, and operational efficiency. Tools like Hadoop and Spark enable efficient processing of these massive datasets.

Uploaded by

Otacilio Pedro S. Filho
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Big Data Class Notes

Big Data Overview

Big data refers to massive volumes of structured, semi-structured, and unstructured data generated from

various sources including social media, sensors, transactions, and applications. Big data is defined by the 5

Vs:

- Volume: Massive amounts of data.

- Velocity: Speed at which data is generated and processed.

- Variety: Different types of data (text, images, video).

- Veracity: Trustworthiness of the data.

- Value: Worth derived from analyzing the data.

Organizations use big data to gain insights, optimize operations, and innovate.

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Big Data Class Notes

Importance of Big Data

The importance of big data lies in its ability to provide insights that drive decision-making and strategic

planning. Companies analyze big data to:

- Understand customer behavior

- Predict market trends

- Detect fraud in real-time

- Personalize marketing campaigns

- Improve operational efficiency

With tools like Hadoop and Spark, businesses can process massive datasets efficiently and cost-effectively.

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