DEFINING DIGITAL PRIVACY AND BREACHING
What is Digital Privacy? What is Data
Digital privacy refers to the right to control Breaching?
personal information in the digital world. This A data breach is the release of
includes data like your browsing history, location, confidential, private, or otherwise
and online activity. It is essential for protecting sensitive information into an
personal autonomy, freedom of expression, and
unsecured environment.
safeguarding sensitive information from misuse.
Surveillance
Government and private entities may use
technology to monitor citizens' activities,
raising concerns about the erosion of
privacy and freedom.
"THE SCOPE OF PRIVACY BREACHES IN OUR DIGITAL LIVES"
How Smartphones, Computers, and Smart Devices gather Data?
Devices that are designed to offer convenience like smartphones, computers, and
smart devices collect vast amounts of personal data, often without users
fully realizing the extent.
• SMARTPHONES: Data collection through apps, GPS tracking, social media interactions,
camera and microphone usage, etc.
• COMPUTERS: Browsing data, cookies, location tracking, social media activity.
• SMART DEVICES (IoT): Wearables, home assistants (like Alexa, Google Assistant), and even
smart TVs constantly collect data, often unknowingly.
”Apple’s Privacy Breaching
Lawsuit”
In 2019, it was revealed that Apple contractors were listening to
Siri recordings to improve the system, potentially violating
privacy. Even after users disabled Siri or opted out of voice
recording features, some reports claim the device still gathered
sensitive information.
Apple received public backslash and has opted to settle lawsuits
by agreeing to pay millions of dollars to affected users.
Apple's efforts to settle these
issues
Apple has continued to refine its privacy policies, especially after
facing pressure from governments and privacy groups. For
example, it has updated its policies regarding third-party app
permissions and expanded the scope of data protection features
in newer iOS versions, including limiting access to user data for
apps unless explicitly allowed.
“Lack of Transparency”
While companies claim to protect privacy,
many users are unaware of the full extent of
data collection happening
behind the scenes.
Overview of Meta’s Privacy Policies:
Meta (formerly Facebook) has been criticized for its privacy
practices and data handling. The platform has faced scandals
like the Cambridge Analytica crisis and has continued to push
boundaries in data collection through its various platforms
(Facebook, Instagram, WhatsApp).
THE NEW CHANGES
Meta has rolled out new updates to its privacy policies, allowing them to collect more
data from users, including broader usage of tracking across apps and websites.
Potential Consequences: How is our data used?
User data, including browsing history,
interactions, and even biometric data (like
facial recognition), is potentially being used
for advertising and commercial purposes
without explicit, informed consent.
The growing issue of surveillance
capitalism: The monetization of personal
data by companies like Meta, which sell
advertising targeted based on user
behavior and activity.
Tips to Avoid Risks
using strong, unique passwords and enabling two-
factor authentication for all online accounts.
adjust privacy settings on devices, browsers, and apps to
limit data collection. Review app permissions carefully and
grant only necessary access.
Recommend using a VPN to encrypt internet traffic
and secure browsing practices to avoid tracking.
CONCLUSION: PRESERVING PRIVACY IN A DIGITAL WORLD
• The ongoing privacy breaches raise questions about consent,
transparency, and the exploitation of personal data for
corporate gain.
• By understanding the ways companies collect and use our
data, we can make informed decisions about what we share
and with whom.
• Whether it’s through reviewing app permissions, choosing
privacy-conscious apps, or advocating for stronger laws,
every step we take makes a difference in protecting our
privacy.
• Let’s be vigilant and take action today to preserve our
personal security and privacy in the digital world.
BIBLIOGRAPHY
• APPLE SIRI: AN INVASION OF YOUR PRIVACY?
https://mikeyounglaw.com/apple-siri-
privacy/#:~:text=Apple%20is%20collecting%20recordings%20of,personal%20data%20is%20being%20mine
BY-MIKE YOUNG
• https://www.cloudflare.com/en-gb/learning/security/what-is-a-data-breach/
BY-CLOUDFARE
• https://vakilsearch.com/blog/what-is-metas-new-privacy-policy/
BY-AKASH VARADARAJ(ZOLVIT) 23/08/24
“Privacy is not an option, it’s a right.” – Access
Now
THANK YOU!
