q1w2 Ict Entrep
q1w2 Ict Entrep
Department of Education
GRADE 6 School: Grade Level: VI
DAILY Teacher: Learning Area: ICT/ENTREP
LESSON LOG Teaching Dates AUGUST 5 - 9, 2024 Quarter: Q1W2
OBJECTIVES:
A. Content Standard Demonstrates knowledge and skills that will lead to one becoming an ideal entrepreneur.
B. Performance Standard Sells products based on needs and demands.
C. Learning Competency/ Objectives buys and sells products based on needs TLEIE6-0b-3
Write the LC code for each. sells products based on needs and demands in school and community TLEIE6-0b-4
II. CONTENT
III. LEARNING RESOURCES TLE-EICT - K to 12 MELC d. 407
A. References
1. Teacher’s Guide pages
2. Learner’s Materials pages
3. Textbook pages
4. Additional Materials from the Learning
Resource (LR) portal
B. Other Learning Resource
III. PROCEDURES
Day 1
A. Reviewing the previous lesson or Read and answer the following questions below.
presenting the new lesson 1. What business can you create out of the things you enjoy doing? Name at least three.
2. Do you think people need the product or service that these businesses offer? Why?
3. Do you think people are willing to buy these products or services? Why?
B. Establishing a purpose for the lesson Buying and selling for profit is nothing new. It has been around for thousands of years; the only
difference is that the currency has switched from barter system to Philippine money.
C. Presenting examples/ instances of There are two primary reasons why buying and selling has recently exploded from being the
the new lesson closely guarded secret of a few, to the popular occupation of hundreds of thousands of people
worldwide, who are now buying and selling as their sole source of income. The first reason is
the advent, wide acceptance and use of the internet and the second reason is what I refer to
as the new economy.
[Link]
UJDD8Cx_3oLGSbNRNYcUJKU6QkKkYUxSVmUknxc0HajnxdfhuhQD53A
D. Discussing new concepts and practicing Buying and Selling Process Buying Process
new skills #1 In order to effectively promote your product, you should first understand the buying decision
process and later prepare for selling strategies.
"A buying process is the series of steps that a consumer will take to make a purchasing
decision." - Shawn Grimsley in Education Portal
Selling Process
For you to make more sales, follow this traditional 7-step Selling Process. These steps will help
you improve your individual sales aside from the sales you earn in your business area.
E. Discussing new concepts and practicing The Buying Process
new skills #2 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
1
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate product sare always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and entertainment industry fall under this category.
Abraham Maslow is a well-known American psychologist. He proposed the different levels of
needs and human beings. The basic needs of man are food, clothing and shelter. He called
them basic because it pertains to survival, biological and physiological needs of people –
things needed in order to live. This level had been very helpful to all people. Once the need ofa
person is satisfied, he or she moves to the next level. The knowledge of the needs of people
helps entrepreneurs market their products and services. Products and services are bought
because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and theCommunity
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based onexisting needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
F. Developing mastery (leads to Formative Among the products that are always in demand are food items. Identify
Assessment which of the following is a need or want:
1. New shoes 6. Bread
2. Water 7. Additional Clothes
3. Food 8. Extra Cellphone
4. Shelter 9. Fish
5. New Car 10. Meat
G. Finding practical application of concepts Read the passage about needs and wants. Answer the questions.
and skills in daily living All people have needs. Needs are things we must have in order to survive. We need food,
water, clothes, and shelter. Wants are things we would like to have but do not need. Some
people want a car, or a boat, some want jewels, some want a TV, some want a phone.
H. Making generalizations and Buying is acquiring the possession of, or the right to, by paying or promising to pay an
abstractions about the lesson equivalent especially in money purchase. The buying decision process model starts with the
recognition of needs and wants.
Purchase will not take place without first knowing what you need and want. On the other hand,
selling is a marketing function that involves determining client, needs and wants.
A need is an important product that you must acquire while a want is a product that you desire
but is not important. A need is a necessity while a want is a luxury.
I. Evaluating learning Read and analyze the following situations below. Identify each if the situation is a Need or
Want. Write your answer on the space provided.
1. Maria is having a problem about her school project expenses because her mother’s income
is just enough for their food. She decided to sell banana chips to her classmates so that she
will have money to buythe materials needed for the project.
Answer:
2. You are bored sitting alone in the house and turns on TV to watch news.
Answer:
3. One sunny morning, Joshua is playing on the park with his friends. He saw that his friend
has a new toy. He feels jealous while watching it, he then ran towards his mother and asked
her to have the same new toy.
Answer:
J. Additional activities for application or
remediation
Day 2
A. Reviewing the previous lesson or
presenting the new lesson
B. Establishing a purpose for the lesson Motivate the child by presenting a K-W-L Chart about Entrepreneur.
C. Presenting examples/ instances of
the new lesson
D. Discussing new concepts and practicing The Buying Process
new skills #1 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate product sare always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and entertainment industry fall under this category.
Abraham Maslow is a well-known American psychologist. He proposed the different levels of
needs and human beings. The basic needs of man are food, clothing and shelter. He called
them basic because it pertains to survival, biological and physiological needs of people –
things needed in order to live. This level had been very helpful to all people. Once the need ofa
person is satisfied, he or she moves to the next level. The knowledge of the needs of people
helps entrepreneurs market their products and services. Products and services are bought
because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and theCommunity
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based onexisting needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
E. Discussing new concepts and practicing The Buying Process
new skills #2 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate product sare always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and entertainment industry fall under this category.
Abraham Maslow is a well-known American psychologist. He proposed the different levels of
needs and human beings. The basic needs of man are food, clothing and shelter. He called
them basic because it pertains to survival, biological and physiological needs of people –
things needed in order to live. This level had been very helpful to all people. Once the need ofa
person is satisfied, he or she moves to the next level. The knowledge of the needs of people
helps entrepreneurs market their products and services. Products and services are bought
because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and theCommunity
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based onexisting needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
F. Developing mastery (leads to Formative
Assessment
G. Finding practical application of concepts
and skills in daily living
H. Making generalizations and
abstractions about the lesson
I. Evaluating learning Complete the K-W-L Chart about Entrepreneur.
J. Additional activities for application or
remediation
Day 3
A. Reviewing the previous lesson or Review the Qualities and Types of Entrepreneur.
presenting the new lesson
B. Establishing a purpose for the lesson
C. Presenting examples/ instances of Ask the pupils where can they find different entrepreneur.
the new lesson
D. Discussing new concepts and practicing The Buying Process
new skills #1 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate product sare always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and entertainment industry fall under this category.
Abraham Maslow is a well-known American psychologist. He proposed the different levels of
needs and human beings. The basic needs of man are food, clothing and shelter. He called
them basic because it pertains to survival, biological and physiological needs of people –
things needed in order to live. This level had been very helpful to all people. Once the need ofa
person is satisfied, he or she moves to the next level. The knowledge of the needs of people
helps entrepreneurs market their products and services. Products and services are bought
because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and theCommunity
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based onexisting needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
E. Discussing new concepts and practicing The Buying Process
new skills #2 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate product sare always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and entertainment industry fall under this category.
Abraham Maslow is a well-known American psychologist. He proposed the different levels of
needs and human beings. The basic needs of man are food, clothing and shelter. He called
them basic because it pertains to survival, biological and physiological needs of people –
things needed in order to live. This level had been very helpful to all people. Once the need ofa
person is satisfied, he or she moves to the next level. The knowledge of the needs of people
helps entrepreneurs market their products and services. Products and services are bought
because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and theCommunity
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based onexisting needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
F. Developing mastery (leads to Formative
Assessment
G. Finding practical application of concepts
and skills in daily living
H. Making generalizations and
abstractions about the lesson
I. Evaluating learning
J. Additional activities for application or
remediation
Day 4
A. Reviewing the previous lesson or Review ways on how to start own business & identify the Buyer and Seller relations.
presenting the new lesson
B. Establishing a purpose for the lesson
C. Presenting examples/ instances of
the new lesson
D. Discussing new concepts and practicing The Buying Process
new skills #1 ● The buying decision process model starts with the recognition of needs and wants.
Purchase will not take place without first
knowing what you need and want. A need is an important product that you must acquire while
a want is a product that you desire but is not important. A need isa necessity while a want is a
luxury.
For example, you need water to survive while you may want soft drinks to satisfy your thirst but
you don't need it. However, a
person's wants may be another person's needs. For example, a person needs a car for going
to work every day while this may be a want for others.
● Next to recognition of needs and wants is information search. Buyers search for the
business environments to look for the potential product choices. Information may come from
print, radio, television, and
online advertising.
● Evaluation of choices takes place after having different products/services to choose from.
Here, the best product/service is chosen based upon the needs and wants. The choice is said
to be influenced by one's attitude and of course the available budget.
* Purchase decision step is where the actual purchasing takes place. However, this may be
disrupted either by negative feedback or by unanticipated circumstances. For example, you
want to buy a cellphone in Store A but one of your friends told you that Store A is selling
cellphones that are not of good quality. So, your decision to buy a cellphone at Store A will be
disrupted.
● After purchasing, evaluation is the next step which would determine whether the buyer will
make similar purchases from the same seller in the future on the basis of being either satisfied
or dissatisfied.
Since purchase decision depends highly on the needs and wants of the customers, you should
then match your product/service according to their current and unmet needs and wants.
Knowing that buyers search for information, you need to make your product available and
establish your brand or identity. Give as much information to your product and why this
is the best, among others. The information you give should be true and is really possessed by
your product. Your product or service should satisfy your customer so that they will make
similar purchases again with
you.
● Pre-approach. Familiarize the needs and relevant background information of the qualified
prospects.
● Approach. Make a small talk to the qualified prospects and build a business relationship.
● Presentation. Present your product/service focusing on the benefits rather than the features.
Keep the presentation interactive.
● Objection Handling. Treat objections or hesitations as opportunities to
respond to customer's needs and concerns.
● Closing. This is the step where the seller asks if the customer is willing to make a purchase.
"If you do not ask, then you don't get.
(Sheldon Snodgrass)
● Following-up. Nurture the business relationship by following up. This ensures additional
sales and customer referrals. You may
make a call and say thank you or ask if they received the product in good condition.
Needs are basic necessities of people such as food, clothing, and shelter. People cannot
survive without them. Nowadays, education and health care are part of the human needs.
Garment products and real estate products are always patronized.
Wants are goods that people desire or wish to have. People can still live even without these
products or services. Electronic products and the entertainment industry fall under this
category. Abraham Maslow is a well-known American psychologist. He proposed the different
levels of needs and human beings. The basic needs of man are food, clothing and shelter. He
called them basic because it pertains to survival, biological and physiological needs of people
– things needed in order to live. This level had been very helpful to all people. Once the need
of a person is satisfied, he or she moves to the next level. The knowledge of the needs of
people helps entrepreneurs market their products and services. Products and services are
bought because they
satisfy the needs and wants of the customers. A product is something that is manufactured
following a process or grown and nurtured in order to be sold for a profit. A service is a facility
supplying a public or market demand. Some examples are hair salons offering hair care and
hairstyling services; bus companies, offering transport services: and spas and wellness centers
offering massages, skin care treatments, and the like. There are different products and
services that are available for each type of
customer. Here is a brief description of Maslow’s Hierarchy of needs.
1. Physiological needs or basic needs are things needed to survive such as food, water, air,
sleep, clothing and shelter.
2. Security needs or safety needs are also important for survival but not as demanding as
basic needs. Examples of these are employment, healthcare, and safe home.
3. Social needs include the need for belonging, love, affection, friendship, attachments and
families.
4. Esteem needs include personal worth, social recognition, and accomplishments.
5. Self-actualization or self-fulfillment needs are personal awareness and have less concern
with the opinions of others.
Selling of Products Based on Needs and Demands in the School and the Community
● Demands are a step ahead of wants. It is the amount of interest to a given product that
consumers are willing to buy at a given price, at a given period.
Sellers could offer products in the school and the community based on existing needs and
demands. Examples include the following:
1. Bottled water is one of the most in-demand products in school and community that can
provide a solution to the need.
2. Used clothing commonly known as “ukay-ukay” business offers imported products and
sometimes overruns sold at lower price.
3. Street foods such as fish balls, “siomai”, and assorted “kakanin” can be sold the whole day
and are offered at a lower price.
4. Baked products such as pandesal, ensaymada, bread loaf, cakes, andother pastries are
equally saleable.
E. Discussing new concepts and practicing Group Work:
new skills #2
Let the pupils identify ways, steps or guides to create their own product. See page
11-12
Plan their own product.
See page 3.
Report it in class.
F. Developing mastery (leads to Formative
Assessment
G. Finding practical application of concepts
and skills in daily living
H. Making generalizations and
abstractions about the lesson
I. Evaluating learning
J. Additional activities for application or
remediation
Day 5
A. Reviewing the previous lesson or Recall their past lessons.
presenting the new lesson
Preparation of test materials
B. Establishing a purpose for the lesson Why should you get a high score in any given test?
C. Presenting examples/ instances of Setting of standards in taking the test
the new lesson
D. Discussing new concepts and practicing Distributes test materials to the pupils.
new skills #1
E. Discussing new concepts and practicing Answering of test items
new skills #2
F. Developing mastery (leads to Formative
Assessment
G. Finding practical application of concepts
and skills in daily living
H. Making generalizations and
abstractions about the lesson
I. Evaluating learning Checking and recording of test results
J. Additional activities for application or
remediation
IV. REMARKS
V. REFLECTION
A. No. of learners who earned 80% in the evaluation
B. No. of learners who require additional activities for remediation who scored below 80%
C. Did the remedial lessons work? No. of learners who have caught up with the lesson
D. No. of learners who continue to require remediation
E. Which of my teaching strategies worked well? Why did these work?
F. What difficulties did I encounter which my principal or supervisor can help me solve?
G. What innovation or localized materials did I use/discover which I wish to share with other teachers?