Brand Visage
Brand Visage
DIGITAL &Agency
CREATIVE AGENCY
ADDING
ADDINGVALUE
VALUETOTO
YOUR
YOUR
BRAND
BRAND
VALUE
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www.brandvisage.com
www.brandvisage.com
Introduction
We are an Integrated Digital,
the digital.
value.
Leadership Team
“Brand Visage have been our growth partner in “Brand Visage team is full of creative ideas
terms of creative services, performance and lead and have a thorough understanding of
nurturing. We are very happy with their creative consumer journey helping us deliver
& prompt ideas helping us reach out & engage successful campaigns year after year with
with target audience and increase our brand short turn around time”
awareness”
“Brand Visage is a young and dynamic Digital “The agency came up with great ideas and
Agency and we found it to be best suited to analytics to make the brand resonate more
work for a young and Dynamic brand like with its target audience and become more
Moonbow to develop some out of the box search friendly when consumers are looking
Social Media campaigns” for our categories of products for their
problems.”
TACTICS
Encouraging prospective candidates to register for
TechBee by Communicating the benefits of starting their
career with a renowned and ever-growing tech company
like HCLTech
EXECUTION
Curating content aimed to showcase how students can
begin their tech journey through HCL TechBee. These
posts would be aimed to increase the registrations for the
program.
Artworks (TechBee India)
Targeted to freshers, this campaign was created to generate leads for HCL
Artworks (HCL New Zealand)
Targeted to freshers, this campaign was created to generate leads for HCL
Artworks (HCL Australia)
Campaign created to target engineers & freshers in Australia
Artworks (Vietnam)
Campaign created to target engineers & freshers in Australia
Performance Campaign
Business Generated
80 Crore+
ROI
9X
RESULT
Leads to conversion ration increased by 20% over 6 months
campaign
OBJECTIVE
Our objective was to engage travelers and celebrate Delhi
Airport’s innovative services, sustainability efforts, and global
connectivity by launching a unique #DELRhythm that
resonated with passengers, elevated the airport’s brand, and
inspired votes for the Skytrax Awards.
RESULT
Overall Reach on all platforms 1.3 Million, the video
became the one of the most watched video among
global airports, 8L+ views in 48 hours and 15K hourly
views. Engagement on overall platforms 100K
Artworks
Artworks (Video)
Challenge
To differentiate in a highly cluttered, soul-less category
showing the same lifestyle pictures, buildings and prices
Results
Sales tripled in 6 months, site visit to booking ratio doubled,
brand equity scores improved, stronger confidence in sales
team DIGITAL BRAND FILMS
TRULY INTEGRATED: Digital and print
Nutrela – Reengineering a 30 year legacy brand for
the next 10 years of growth. Brand research,
positioning, reengineering, architecture, new products,
packaging, fractional marketing, integrated marketing,
content strategy, creatives
Reason to believe:
Nutrela Soya is one of India’s pioneer in marketing a super
food with holistic superior nutrition. With holistic health
benefits and a high source of protein.
We also did a tactical campaign, Asli Chuno, Healthy Raho to
counter Fortune and Saffola.
Results:
The stock price grew by over 50% after the reengineering and
launches. The brand has been maintaining its market share
and growing topline yoy.
New Nutrela – Overall packaging and architecture
Communica
tion
STRATEGY
Launch India gate (Europe market) on Digital platforms
& target Rice eating community.
TACTICS
Teasers, Launch film and media campaign and
engaging content to establish brand fitment and
relatability
EXECUTION
Influencers, contests and media usage to amplify the
campaign and drive engagement and sales
Artworks
Movie Promotion
STRATEGY
To promote the brand collaboration with “Main Atal
Hu” movie.
STRATEGY
To promote the brand collaboration with “Tarla Dalal”
movie.
TACTICS
Teasers, Launch film and media campaign and
engaging content to establish brand fitment and
relatability
EXECUTION
Influencers, contests and media usage to amplify the
campaign and drive engagement and sales
Artworks
STRATEGY
Promote lotus herbals as the organic skin friendly
product range and build social media engagement along
with follower base
TACTICS
Variety of content buckets and media campaign to
establish brand relatability and engagement
EXECUTION
Regular content creation along with multiple campaigns,
giveaways and engaging stories are planned to achieve
the brand objective
Artworks
Artworks (Video)
Monthly Engagement
100k
TACTICS
Created a song from the Baidyanath Chyawanprash
bottle and pitched a mascot for the same.
EXECUTION
Increase page performance through the ‘immunity song’,
integrated pre-buzz activity and synergetic influencer
integrations
Artworks
Artworks (Video)
https://www.instagram.com/p/CxzrdSsvksb/
https://www.instagram.com/p/CvY37yqInud/
Results
Monthly Engagement
100k
Business Generated
80 Crore+
ROI
9X
TACTICS
Shopping campaigns, end of season sale campaigns
and highly engaging ideas
.
EXECUTION
Influencers, contests and media usage to amplify the
campaign and drive mall visits
Artworks
Results
Monthly Engagement
15k+
TACTICS
Communicate the new face and be truly straight forward
EXECUTION
Ideated 360 digital marketing campaigns from digital film
push, media and social media campaign extensions
Artworks
Campaign Insight
Campaign Spends
50 Lacs
Online Sales
2.5 Crore+
ROI
5X
TACTICS
Communicate the new face and be truly straight forward
EXECUTION
Ideated 360 digital marketing campaigns from digital film
push, media and social media campaign extensions
Artworks
STRATEGY
To Re-Launch Campus shoes with a new identity &
campaign name
TACTICS
As everything around is technology driven, why not our
shoes as well. Came up with the campaign ‘CAMPTECH’
(Campus + Technology) which has anti-skid technology,
better ground grip & comfortable soul
EXECUTION
Ideated 360 digital marketing campaigns, social media
management, SEO, SEM
Artworks
Artworks
Campaign Insight
With the launch of new campaign
‘Camptech’ the engagement &
reach of the page increased by 13X
& regular interaction started on the
page in huge numbers about the
range & technology
Results
Monthly Engagement
50k+
TACTICS
Created engagement campaigns for the customers to get
involved by asking relevant questions
EXECUTION
Curated topical content with the products building
relevance to the customers and gave them a direct CTA of
the major shopping platforms for them to buy the products
Artworks
Results
Products Sold
2000+
ROAS
8X
Campaign Impression
30M+
Performance Campaign
Results
Monthly Orders
350+
ROI
15X
Contest Stories
Avg. People Reached Monthly: Avg. Monthly Views: Ag. Monthly Engagement :
10M+ 50k+ 30k+
JQR Shoes
Avg. People Reached Monthly: Avg. Monthly Views: Ag. Monthly Engagement :
50k+ 30k+ 20k+
Airson Footwears
Avg. People Reached Monthly: Avg. Monthly Views: Ag. Monthly Engagement :
50k+ 30k+ 20k+
Bombay Shaving Company
• Impressions - 27,709
• Tag Taps
(@bombayshavingcompa
ny) – 116
• Reach - 23,971
• Link Clicks - 110
Bombay Shaving Company
• Impressions - 7,779
• Impressions – 13,246
• Reach - 6,213
• Reach – 10,054
• Likes - 5,000
• Likes - 3,000
• Comments - 90
• Comments - 15
Search
Engine
Optimization
“It is not about being found. It's about being found
by the right people”
HCL TSS (Training & Staffing
Solutions)
Challenge
To increase their website traffic and program
registrations
Solution
On Page Audit, content and SEO recommendations
along with high quality back links to drive relevant
traffic to the website to meet the organizational
objectives.
❑ On-Page SEO
❑ Content Optimalization
Step #2
• Social marketing campaign (relevant blog
commenting)
• Online press release campaign and distribution to
online media outlets.
CHALLENGE • Writing on a newly created blog.
• Article Submission
With a number of traffic & queries in the
digital space, HCL TSS was facing a Step #3
challenge to identify & address the • Online press release campaign and distribution to
online media outlets.
negative comments & increase their
• Social marketing campaign (relevant blog
positive footprints on multiple commenting)
digital domains. • Writing on a newly created blog.
RESULT
The activity resulted in the growth of
website traffic organically by
43%
RESULT
Within 6 months
60%
of their keywords were on first
page and
20%
were on second and third page
Challenge
Solution
S. No. Keywords March 2022 (Initial Ranking) April 2022 May 2022 June 2022 July 2022 August 2022 September 2022
5 crypto trading 85 71 52 38 25 12 5
6 buy nft's 95 84 69 46 37 15 5
7 coin trading 96 80 71 54 37 14 6
8 buy ripple NA 91 67 43 24 13 7
10 buy coin NA 85 61 42 26 15 8
11 buy ether NA 79 62 49 27 12 8
13 purchase cryptocurrency NA NA 95 64 42 24 13
14 crypto converter NA NA 84 71 43 21 14
18
cryptocurrency exchange
NA
NA
NA
NA
71
61
45
47
31
27
24
15
15
Solution
S NO. Keyword Sep 2022 (Initial Ranking) October 2022 November 2022 December 2022 January 2023 February 2023
17
indian top shoes brand
73
72
58
52
43
35
28
21
20
15
16
19
sport shoes in india
NA
93
98
61
72
38
41
22
24
16
18
Solution
NA NA 94 83 72 50 36 28 22 15
The activity resulted in the growth of 10 Top law firms in Delhi NCR
website traffic organically by 75% and 60% 11 Commercial litigation lawyers in India NA NA 78 64 52 50 48 36 31 19
Solution
S No. Keywords Nov 2022 Initial Ranking Dec 2022 Jan 2023 Feb 2023 Mar 2023
Solution
S No. Keywords Oct 2022 Initial Ranking Nov 2022 Dec 2022 Jan 2023 Feb 2023 Mar 2023
11 Flats on nh 24 Ghaziabad NA 75 42 33 24 11
Solution
1- Agency shares a requirement form regarding the brand download followed by the onboarding
brief call.
2- Agency takes the social media access and brief to start the planning for the calendar.
3- Agency takes 4-5 working days to plan the monthly calendar. Which is discussed over a detailed
call.
4- After the approval of the calendar. Internal team is briefed for the execution.
5- Once the execution starts, creatives are shared over an online deck along with captions for the
approval.
TEAM STRUCTURE (per account) OUR PROCESSES
Level 1
- Project Manager/ Account Manager
Level 2
- Khushboo: Process Coordinator
Level 3
- Kanchan Rawat: Team Lead
Level 4
- Siddharth Khanna: Co-Founder
ONBOARDING FORM
OUR PROJECT MANAGEMENT SYSTEM
OUR PROJECT MANAGEMENT SYSTEM
DAILY TASKLIST IN GROUP