Unit I
Introduction: Definition, need, and evolution of data mining.
Processes: KDD process model, CRISP-DM (phases and components).
Data Types: Mining on relational, transactional, and other data forms.
Tasks: Classification, clustering, association rules, outlier detection.
Techniques: Decision trees, neural networks, regression.
Applications: Predictive analytics, machine learning growth, real-world use cases.
Challenges: Issues in data mining and predictive analytics.
Unit II
Data Quality: Collection methods, sampling, outlier detection.
Exploration: Descriptive statistics, visualization techniques.
Cleaning: Handling missing data, categorical coding, discretization.
Transformation: Standardization, normalization, percentiles.
Analysis: Univariate/bivariate statistics, observed vs. expected distributions.
Unit III
Partitioning: Training, validation, and test datasets.
Regression: Simple/linear, logistic regression.
Classification: KNN, Decision tree, SVM.
Clustering & Association: Rule induction, sequence detection.
Advanced Methods: Bayesian networks, neural networks (ANN applications).
Model Selection: Key requirements, trade-offs (bias-variance).
Unit 4IV
Classification: Confusion matrix, ROC/AUC, lift/gain charts.
Regression: RMSE, MAE, R², standardized residuals.
Model Comparison: Cross-validation, bootstrap methods.
Selection Criteria: AIC, BIC, stepwise regression (forward/backward).
Deployment: Performance assessment, model updating, automation.
Challenges: Overfitting, data collection strategies, meta-modeling.