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The Oracle ATG Web Commerce course focuses on Scenario Personalization, teaching developers to manage user profiles and deliver personalized content. Participants will learn to define user segments, utilize ATG Scenarios, and create custom actions and events. The course is aimed at developers, system administrators, and technical consultants, covering various topics including user directory, messaging, and best practices for personalization.

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18 views3 pages

New 1

The Oracle ATG Web Commerce course focuses on Scenario Personalization, teaching developers to manage user profiles and deliver personalized content. Participants will learn to define user segments, utilize ATG Scenarios, and create custom actions and events. The course is aimed at developers, system administrators, and technical consultants, covering various topics including user directory, messaging, and best practices for personalization.

Uploaded by

letslearn.yes
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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coursemonster.

com/uk

Oracle ATG Web Commerce: Personalization and Scenario


Development 10
View training dates »

Overview

This course features detailed training on ATG Scenario Personalization, which allows developers to manage user profiles,
define Scenarios (user-interaction 'roadmaps') and deliver highly personalized content to users using segmentation, targeters
and slots. Students will also learn how to extend ATG's out-of-the-box personalization features by creating custom scenario
actions and events

Audience

• Developer
• System Administrator
• Technical Consultant

Skills Gained

• Define user segments and targeting rules


• Use ATG Scenarios to maximize the personalized visitor experience
• Deliver personalized content on the web and in
• Use the Dynamo Messaging System
• Create custom scenario actions and events

Course Outline

Customer-Driven Development

• ATG Scenario Personalization overview


• Designing for personalization
• Design strategies for ATG applications

Scenarios

• Scenario engine architecture


• Elements of Scenarios
• Data recording
• Best practices

Delivering Personalized Content

• Slots
• Targeters
• Displaying targeted content

ATG User Directory

• User Directory overview and API


• Principle objects: User, Organizations, Roles
• User Directory security

ATG Messaging

• Java Messaging Service (JMS)


• Local JMS
• SQL JMS
• Patch Bay: connecting sources and sinks
• 3rd-party JMS providers

Custom Scenario Events

• Messaging and custom Scenario events


• Creating individual events

Custom Scenario Actions

• Scenario Manager review


• Custom Scenario action architecture
• Creating actions with configurable options
• Action parameters
• Configuring actions with properties files

Appendix A: ATG Pocket Reference

Appendix B: Secured Repositories

View training dates »

Need more information? Why not call one of our professional training
advisors on 0800 40 848 40 or email us at [email protected]

The training course outline shown above is a standardised version representing all the dates available and may vary from
the course you attend. You will be sent the supplier's course outline when you enquire about a specific date.
CMI • Basepoint Business Park • Rivermead Drive • Westlea • Swindon • SN5 7EX
Telephone: 01793 251271 • Facsimile: 01273 358455 • E-mail:[email protected] • Registered in England No 5484253

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