Universal Cold DM Script for Booking High-Ticket Calls
This cold DM script is designed to help you book qualified calls for high-ticket clients across various
niches - coaches, consultants, agency owners, and service providers. Use it across platforms like
Instagram, LinkedIn, Twitter, Discord, and email. Offers range from $1k to $10k+.
Message 1 - The Hook + Light Pitch
Hey [Name], your work in [industry/niche] caught my attention - super sharp.
Quick one: I've been speaking with a lot of [insert role: agency owners, fitness coaches, designers,
etc.] lately, and something I hear often is that once they hit [insert result: $5-10k/month, steady client
flow, consistent delivery], scaling becomes a different kind of challenge.
I'm working with someone who helps [niche] solve that exact problem - usually with a mix of [insert
key method: strategy, systems, mindset, etc.].
Would you be open to hearing what that looks like?
Message 2 - Follow-Up 1 (Nudge + Value Add)
Hey [Name], just looping back on this.
I know your time's valuable, so no pressure at all - I just thought this could be worth a quick look if
you've been thinking about how to scale without more stress or wasted effort.
Want me to send over a quick rundown?
Message 3 - Follow-Up 2 (Re-engage + Direction)
Hey [Name], last one from me here - totally respect if now's not the time.
But if you're at that 'what's next?' phase and looking to scale [insert outcome: income, impact, client
volume] without burning out or stalling, this could genuinely help.
Want to set up a quick call to walk you through what we're doing?
Plug-and-Play Variables
- [industry/niche]: fitness, branding, real estate, copywriting, marketing, ecom, design, etc.
- [insert role]: 'women coaches,' 'SaaS founders,' 'course creators,' etc.
- [insert result]: '$5-10k months,' 'steady deal flow,' 'booked out calendar'
- [insert key method]: 'aligned strategy + mindset,' 'automated lead flow,' 'high-converting offer
positioning,' etc.
- [insert outcome]: 'income,' 'freedom,' 'client results,' 'retainers,' etc.