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Tam 1

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25 views1 page

Tam 1

Uploaded by

apolostemaquinas
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd

The Technology Acceptance Model (TAM) explains what influences a person's decision to accept

and use new technology. It is based on the Theory of Reasoned Action (TRA) and focuses on two main
ideas: Perceived and Perceived Ease of Use. These two factors shape a person’s Intention to Use the
technology.

In this study, TAM is used to understand how farmers in Remedios T. Romualdez view and adopt the
solar-powered animal feed pelletizer.

DEFINITION OF TERMS

Perceived Usefulness (PU) - The degree to which a person believes that using a particular technology
will enhance their performance or productivity.

Perceived Ease of Use (PEOU) - The degree to which a person believes that using the technology will
be free from effort.

Intention of Use- The likelihood or readiness of an individual to use the technology.

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