Scribd
Upload
31 views10 pages

Insta Cart

The document outlines a proposal for transforming grocery shopping through AI, targeting young professionals with hectic schedules who struggle with meal planning. It identifies pain points such as reliance on food delivery services and the desire for easy access to healthy recipes and grocery shopping. The proposal includes a business model canvas, key features addressing user needs, and metrics for measuring success, ultimately aiming to enhance the grocery shopping experience.

Uploaded by

Sima
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
31 views10 pages

Insta Cart

The document outlines a proposal for transforming grocery shopping through AI, targeting young professionals with hectic schedules who struggle with meal planning. It identifies pain points such as reliance on food delivery services and the desire for easy access to healthy recipes and grocery shopping. The proposal includes a business model canvas, key features addressing user needs, and metrics for measuring success, ultimately aiming to enhance the grocery shopping experience.

Uploaded by

Sima
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

From Chore to Choice

Transforming Grocery Shopping with AI


## Depict the user persona，their lifestyle here and state their pain points

Too many decisions on a day


E.g.

This guy (young professional)

● Hectic schedule, tries to eat healthy, but struggles with planning.

● Relies on quick food delivery (DoorDash, Uber Eats) due to lack of time.

● Wishes for an easy way to discover healthy recipes and buy groceries in
one go.

Show how current platforms (including Instacart) partially solve logistics


(delivery) but leave meal-planning decisions up to the user.
## State the big opportunity

E.g.

Our Jobs-to-be-done statements (the


solution)

Our business model canvas (the market &


demand)

We want to tell why meal-planning matters


## Our visions and key features

Walk through class our user story mappings


Show them how some key features (3-5) tied in the customer journey
Each feature directly addresses user pain points
E.g.

We can talk about some highlights in


our business model canvas

Like value proposition, revenue


stream, competitive landscape, etc.

Why do we win?
## How do we
capture value
E.g.

The architecture, the data, and other considerations


## Our technical
blueprints
E.g.

What are our key metrics and targets


## How do we
measure the
success of it
## Our prototypes

Show class our demo interfaces

Quotes for illustration purposes only


E.g.

Do a summary, talk about the roadmap or call to actions, etc.

## Finally
Thank you
&
Q/A

You might also like