CATEGORY 1
with Grant of
GRADED AUTONOMY
Recognised
Online MBA
Master of Business
Administration
(Marketing)
Other Specializations Offered:
Human Resource Management, Finance, Operations Management,
Business Analytics, Digital Marketing, Data Science, Information Technology,
International Business (Dual Specialization is also available)
ABOUT ONLINE MBA (MARKETING)
Online MBA in Marketing is a robust and integrated program that seamlessly merges the fundamentals of business
administration with the latest marketing strategies and techniques. The program empowers students to develop a deep
understanding of marketing principles to excel in the evolving business landscape.
PROGRAM USPs
Contemporary Curriculum In Demand Skills Proficiency in Industry Tools &
Develop advanced marketing skills and Learn in-demand marketing skills related to
Software
expertise through an industry-driven curriculum Consumer Behaviour, Digital & Social Media Get a competitive edge by mastering tools
designed to prepare you for success in the Marketing, Customer Relationship and software’s like Google Analytics, Email
dynamic world of business. Management and many more. Marketing, SMM, SEO, Marketing
Automation, Graphic Design & Multimedia
and many more!
DURATION
2 Years (4 Semesters)
Maximum 4 Years
FEE & ELIGIBILTY
Eligibility Criteria:
Bachelor’s degree (any discipline) or equivalent OR Completed Company Secretary (CS) from Institute of Company Secretaries of India (ICSI)
OR Completed Chartered Accountancy (CA) from Institute of Chartered Accountants of India (ICAI) or Completed Cost & Management Accountancy
(CMA) from Institute of Cost Accountants of India (ICAI)
Eligibility, admission criteria or any other condition mentioned here in or otherwise for admission to any program is subject to change as prescribed
by the university.
LPU Online Mode Fee Program Fee (per semester) Examination Fee (per semester)
For Indian & International Applicants
from Sri Lanka, Bhutan, Nepal and Bangladesh
` 48,000 ` 2,000
For Other International Applicants
US$ 1550 US$ 100
(except the countries mentioned above)
Please refer to our website www.lpuonline.com to get information about fee benefits related to Lumpsum Fee payment & Student Grant. The above fee is exclusive
of the Initial Registration Fee of `600/- (non-refundable) for Indian Applicants and International Applicants from Sri Lanka, Bhutan, Nepal & Bangladesh and
US$ 10 for other International Applicants.
PROGRAM SCHEME
FIRST SEMESTER SECOND SEMESTER THIRD SEMESTER FOURTH SEMESTER
FINANCIAL REPORTING SALES AND DISTRIBUTION
CORPORATE FINANCE CONSUMER BEHAVIOUR
STATEMENTS AND ANALYSIS MANAGEMENT
OPERATIONS MANAGEMENT & DIGITAL AND SOCIAL MEDIA INTEGRATED MARKETING
MANAGERIAL ECONOMICS
RESEARCH MARKETING COMMUNICTAION
INTERNATIONAL BUSINESS CUSTOMER RELATIONSHIP
BUSINESS ANALYTICS SERVICES MARKETING
ENVIRONMENT MANAGEMENT
CORPORATE STRATEGY AND
MARKETING MANAGEMENT RESEARCH METHODOLOGY GENERIC ELECTIVE - II
ENTREPRENEURSHIP
ORGANISATIONAL BEHAVIOUR &
LEGAL ASPECTS OF BUSINESS GENERIC ELECTIVE - I CAPSTONE PROJECT
HUMAN RESOURCE DYNAMICS
SEMINAR ON SUMMER TRAINING /
COMMUNICATION FOR LEADERS
GENERIC ELECTIVE*
* SEMINAR ON SUMMER TRAINING OR COURSE FROM THE GE BASKET 1 WHICH IS NOT CHOSEN AS GENERIC ELECTIVE (GE).
NOTE: LPU ONLINE OFFERS BOTH SINGLE AND DUAL SPECIALIZATION OPTIONS IN MBA.
FOR COMPLETE DETAILS, PLEASE REFER PROGRAM GUIDE AVAILABLE ON WEBSITE (WWW.LPUONLINE.COM).
ALL LPU ONLINE PROGRAMS ARE OFFERED IN ENGLISH MEDIUM ONLY, EXCEPT FOR A FEW HINDI CORE/ ELECTIVE COURSES IN BA PROGRAM.
WHY SHOULD YOU CHOOSE LPU ONLINE ?
LIVE Lectures Application Oriented & Robust Placement
On Weekends Analytical Assessments Support
Specially Tailored
400+ Hours Of Master Classes By
Professional Enhancement
Recorded Content Industry Experts
Program
Interaction With Technology Proctored Anytime Access To
Faculty Through Chat Online Examination University Resources
Industry Oriented Interaction With Peers
Provision To Draw Your
Curriculum Designed Through Discussion
Own Datesheet
By Experts Forum
CONTACT US
Call us:
01824 520001( For admission-related queries)
01824 520500 (For newly enrolled as well as existing students for queries related to LMS, Classes, Exams, etc.)
For admission related enquiry:
[email protected]Visit our website
www.lpuonline.com
