AS Level Business - Key Definitions
Enterprise
- The process of organizing resources to produce goods and services for profit. Entrepreneurs manage
businesses, taking on risks.
Stakeholder
- An individual or group with an interest or concern in the business. Key stakeholders include employees,
customers, owners, and suppliers.
Business Objectives
- Goals that a business aims to achieve. These could include profit maximization, growth, customer
satisfaction, and corporate social responsibility.
Sole Trader
- A business owned and operated by one person, with unlimited liability.
Partnership
- A business structure where two or more individuals share ownership and responsibility for the company's
profits and debts.
Public Limited Company (PLC)
- A company whose shares are traded on a stock exchange and can be bought by the public.
Private Limited Company (Ltd)
- A company whose shares are privately held and not traded on the stock exchange.
Market Segmentation
- The process of dividing a broad consumer or business market into sub-groups based on shared
characteristics.
Marketing Mix (4Ps)
- A business tool used to determine a product's offering in the market, consisting of Product, Price, Place, and
Promotion.
Product Life Cycle
- The stages through which a product passes, from its introduction to the market to its eventual decline.
Economies of Scale
- The cost advantages that a business can achieve due to its scale of operation.
Break-even Point
- The level of output or sales at which total revenues equal total costs.
Liquidity Ratios
- Ratios that measure a company's ability to cover its short-term obligations with liquid assets.
Gross Profit Margin
- The percentage of revenue that exceeds the cost of goods sold.
Return on Capital Employed (ROCE)
- A ratio that measures a company's profitability relative to the capital employed in the business.
Job Production
- A method where products are made individually to meet specific customer orders.
Batch Production
- Goods are produced in groups or batches, each batch going through one stage before the next begins.
Flow Production
- A continuous production process used for standardized goods.
Centralisation
- Decision-making authority is concentrated at the top of the organization.
Decentralisation
- Decision-making is distributed among various levels of the organization.
Job Enrichment
- Employees are given more responsibility and a variety of tasks.
Total Quality Management (TQM)
- A management approach focused on continuous improvement and customer satisfaction.
Critical Path Analysis (CPA)
- A tool to determine the longest sequence of activities in a project and the minimum time required to
complete it.
Return on Sales (ROS)
- A ratio indicating how efficiently a company converts sales into profit.