CE7725 – STAKEHOLDER MANAGEMENT WORKSHOP - CASE STUDY
Programme Title: Sustainable Urban Development – Green Smart City Initiative
Background: Birmingham, the UK’s second-largest city, has experienced rapid urbanisation,
leading to increasing environmental concerns, traffic congestion, and infrastructure strain. As
part of its commitment to sustainability and smart city development, Birmingham City Council
has initiated the "Green Smart City Initiative". This project aims to integrate smart technology,
green energy solutions, and efficient public services while ensuring economic viability and
social inclusivity.
Birmingham has a population of approximately 1.15 million people, making it the most
populous city outside London. It is one of the most diverse cities in the UK, with over 40% of
its residents belonging to ethnic minority groups. The city has a young demographic, with
nearly 40% of the population under the age of 25, driving a demand for modern infrastructure,
job opportunities, and sustainable living solutions.
Historically known as the “Workshop of the World” during the Industrial Revolution,
Birmingham has transitioned into a service-based economy, with key sectors including finance,
education, healthcare, and digital technology. The city's economic growth is fuelled by major
urban regeneration projects, including the Big City Plan, which aims to reshape the city’s
infrastructure and increase its global competitiveness.
Despite its economic progress, Birmingham faces significant challenges, including high levels
of air pollution, traffic congestion, and pockets of socio-economic deprivation. The city is
ranked among the most congested in the UK, with transport inefficiencies contributing to
environmental degradation. The Green Smart City Initiative is designed to address these issues
by promoting sustainability, improving transportation networks, and ensuring that urban
development is inclusive and future-proof.
Project 1: Smart waste treatment project.
Project cost: £250million.
Project duration: 2years
You are a team of consultants charged with obtaining approval in principle for the project.
Kindly undertake a stakeholder management workshop to ensure preliminary approval of the
Smart Waste Treatment project (Use as many online resources as possible).
You will present your findings and key processes to a team of project sponsors at the
Birmingham City Council at the Exco meeting next Friday.
Hints- Identify no fewer than 30 key stakeholders.
Propose how to manage them.