FYP Report

Name of the Business

(Bold, 16 Font, Times New Roman Style)

Submitted By
Student Name
Registration No
Program
Spring 20XX
Submission Date
(Bold, 16 Font, Times New Roman style)

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 Name of the business

Student Name: ---------------------------

Southern Business school

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 Declaration Form

I (student name), Registration No……………program………..

Student Name and Signature

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 Format of the FYP Report

1. Acknowledgement
(Page No 1)

In this section, students should acknowledge the support and help of people who
helped inthe completion of their FYP report and the preparation of their report.

2. Executive summary
(Page No 2-Half a page maximum)

An executive summary previews the main points of a detailed report. It helps the reader
to get a quick view of the report before reading it in detail. In this summary, you should
briefly mention everything important that you have done, discovered and concluded.

3. Table of contents
(Page No 3)
1. Introduction
1.1. Vision of business
1.2. Mission of business
1.3. Market analysis
1.4. Problem identification
1.5. Introduction of Product/Business
1.6. Unique feature of Business/product
If any other heading then mention it
Chapter summary
2. Sector Analysis
2.1. Overview of the industry
2.2. Market Segmentation
2.3. Competitor Analysis
2.4. SWOT analysis

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 If any other heading then mention it
Chapter summary

3. Feasibility Analysis
3.1 Market feasibility
3.1.1. Analysis of demand
3.1.2. Analysis of competition
3.2 Operational Feasibility
3.2.1. Resources examination
3.2.2. Capability examination
3.3 Financial feasibility
3.3.1. Revenue projection
3.3.2. Cost estimates
3.3.3. Potential profitability
3.4 Tentative Risk Examination
If any other heading then mention it
Chapter summary
4. Marketing& promotional strategies
4.1. Target market
4.2. Marketing Mix
4.3. Promotional strategies
4.4. Positioning strategies
If any other heading then mention it
Chapter summary
4. Conclusion
5.1. Future Projections and conclusion
3-5 year business projections
5.2. Exit strategy
5.3. Conclusion
If any other heading then mention it
Chapter summary

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 Chapter No 1:
Introduction of Business
The "Description of Business" chapter introduces the business venture, including its mission,
vision, and unique features. It outlines the market analysis, products or services offered,
market research, Problem identification, introduction of the product etc. The chapter
concludes by summarizing the key points and highlighting the venture's potential for success

Chapter No 2:
Sector Analysis
Sector Analysis chapter will include an overview of the industry landscape, examining
market trends, key players, and growth opportunities.(SWOT) analysis. You'd delve into
market segmentation, customer preferences, and competitive analysis. Additionally, you
might discuss regulatory factors, technological advancements, and potential challenges
impacting the sector's trajectory (PESTEL analysis).
Chapter No 3:
Feasibility Analysis
"Feasibility Analysis" chapter will include the viability of your business idea or project. This
involves assessing its market feasibility, considering factors such as demand, competition,
and target demographics. You'd also analyze the financial feasibility, including revenue
projections, cost estimates, and potential profitability. Additionally, you might explore the
operational feasibility, examining resources, capabilities, and potential risks associated with
implementation
Chapter No 4:
Marketing/Promotional strategies
"Marketing and Promotional Strategies" chapter will outline the plans to attract and retain
customers. This includes detailing your target market, positioning strategies, and the
marketing mix (product, price, place, promotion). You'd discuss promotional tactics such as
advertising, public relations, and digital marketing, as well as strategies for customer
engagement and brand building. Additionally, you might analyze metrics for measuring the
effectiveness of your marketing efforts

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 Chapter No 5:
Future projections and conclusion

In "Future Projections" chapter, you would forecast the business's performance over the next 3 to
5 years. This involves projecting key financial metrics such as revenue, expenses, and profitability
based on market trends, growth strategies, and operational plans. You'd also consider factors like
industry dynamics, competitive landscape, and potential risks to provide a realistic outlook for the
business's growth trajectory alongside outlining possible exit strategies such as acquisition, IPO,
or liquidation. Additionally, you might include sensitivity analyses to account for various scenarios
and their potential impact on future projections.

In the "Discussion and Conclusion" part we critically analyze the market landscape, feasibility,
and marketing strategies of "XYZ Enterprises." We reassess future projections in light of current
dynamics, identifying key success factors and lessons learned to guide our path forward with
resilience and innovation. This chapter concludes with an invitation for stakeholders to join us in
realizing the full potential of our venture.

Note: Above mentioned components of your Final Year Business Venture Project Report must
reflect your personal observations, learning, and experiences gained throughout your journey.
Directly copying or plagiarizing content for these sections is strictly prohibited and will result in
the rejection of your entire project report in accordance with the Plagiarism Policies of the
university. It is imperative that you provide original insights and analysis in these sections to
demonstrate your understanding and mastery of the concepts covered in your business venture.

References and Sources Used Provide all the references and sources that you have used for data
collection in your FYP Report.

General Instructions for the report: Complete all the required parts as stated in the FYP report
Template.
Remember: DONOT skip any part since each part is important.
There should be harmony between the ideas that you describe throughout the report (e.g.

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entrepreneurial journey, conclusion, future projections etc.

Please be advised that it’s mandatory to keep plagiarism less than 20 %.failure to do so will result
I cancellation of FYP report. Submissions made after due date will not be considered.

The FYP Report should be typed with the following formatting:

Email the soft copy of final report at [email protected]