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An international chocolate company is contemplating the adoption of traffic light labels on their products due to concerns about potential negative impacts on sales from highlighting high sugar and fat content. The document seeks advice on how to persuade the company to implement this labeling system by outlining benefits for both customers and the company. Suggestions for the benefits include promoting transparency, enhancing customer trust, and potentially attracting health-conscious consumers.

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Dotty Chestnut
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18 views1 page

Advice Activity

An international chocolate company is contemplating the adoption of traffic light labels on their products due to concerns about potential negative impacts on sales from highlighting high sugar and fat content. The document seeks advice on how to persuade the company to implement this labeling system by outlining benefits for both customers and the company. Suggestions for the benefits include promoting transparency, enhancing customer trust, and potentially attracting health-conscious consumers.

Uploaded by

Dotty Chestnut
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Should All Foods Carry Appropriate

Health Warnings? Advice


Name: Date:

A large, international chocolate company is considering using the traffic light labels on their
chocolate bars. However, they are worried that clearly-labelled high levels of sugar and fat might
harm their sales.
What advice would you give to this company in order to make them adopt the traffic light
system? Using the space below, offer three to five bullet points explaining the benefits to
customers and the company.

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