CHAPTER-I

INTRODUCTION AND DESIGN OF THE STUDY

Reliance Jio info comm limited orJio is a Long-term Evolution mobile

network operator in india.It is a wholly owned subsidiary of reliance industries
headquartered in navi Mumbai, Maharashtra, India. Jio are founded in 2010 and key
peoples for sanjaymashru(Managing Director) jyontindThacker (Head of
IT) ,akashambani (Chief of Secretary).

The services were first beta-launched to jio’s partners and employees

on 27.dec.2015 on the eve of 83rd birth anniversary of late DhirubhaiAmbani
founder of reliance industries. Later services were commercially launched on
5th.sep.2016.In June 2010 Reliance Industries bought a 96% stake in infotel broad
brand services limited (IBSL) for 4800 crores (US 75 Million).

IBSL was the only company that won broad band spectrum in all 22 circles
in India in the 4G auction that took place earlier that year.RIL’Stelecomsubsidiary.
IBSL was renamed as Reliance JioInfocomm Limited in Jan 2013. June 2015 jio
announced that it will start its operations all over the country by the end of 2015.
Four month later in October 2015, the company’s spokesmen sent out a press release
stating that the launch was postponed to the first quarter of the financial year 2021 -
2022.

Later in July, public interest litigation filed in the Supreme Court by an NGO called
the Centre for public IL. Through Prashant Bhushan challenged the grant of pan-India
license to Reliance JioInfocomm by the government of india.jio was allowed to
provide voice telephony along with its 4G data service by paying an additional fees of
just 165.8 crore (US 26 Million ).

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As they always say there is no free lunch, and finally Reliance Jio too is ending its
freebies for its entire customer from coming 1st April. It took six months for Reliance
to launch Jio new tariff plan. This all new plan is called ‘Reliance Jio Prime and you
need to subscribe this plan by paying a certain amount.

CUSTOMER SATISFACTION:

Satisfaction is a person feeling of pleasure or disappointment resulting from

comparing a service or product perceived performance in relation to his or her
expectations.

MARKETING:

The term marketing embraces all resources and activities necessary to direct and
facilitate the flow of goods & service from the producer to the consumer.

PHILIP KOTLER, Marketing management, New Delhi, prentice hall at India

Pvt.Ltd, 1998, 9th edition. Businessman has started releasing it. Earning profit is
possible only through the customer satisfaction. To satisfy that the customer their
need one to be known order customer oriented marketing it becomes essential to
know what the customer needs. This is only when information is collected from the
customer needs.

The marketer must see that customer with purchasing power constitute a
potential market know sales can be made unless the customer. It is essential for the
market to carry out the business in such a way that they give in many case customers’
need at a profit. In many case customers are ignorant about their needs, the marketer
adopts the customer’s point of view and tries to make what they can sell. But now to
sell what they can make. They become customer oriented. A manufacturer should
study about customer satisfaction in relation to their need desire and then design to
make the taste of to customers.

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 Customer satisfaction is the positive emotional state reached by a customer after
purchasing a product or service. A customer is satisfied when they feel they have
received at least as much from a buying experience as the effort they put in, and when
they reach the conclusion that their buying experience was as good as they believed it
would be.
The better you understand your existing customers, the more likely it is you will
be able to:
• Increase their loyalty,
• Address any potential issues before they are tempted to defect and
• Effectively attract and keep new customers.

STATEMENT OF THE PROBLEM

The study has been conducted in vriddhachalam. This has a greater floating
population. The specific area taken for the study was nearby vriddhachalam. The
population in this area represents lower, middle and higher income group. The
literacy level of this area is above medium and there are many commercial center and
the people mostly government employee and person involved in marketing activities.
Hence, this study was most suitable for conducting this study on the customer in
respect of reliance jioinfocomm network. The statement involved in the study are
rural, urban & semi-urban.

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OBJECTIVES OF THE STUDY:

PRIMARY OBJECTIES:

 To know the customer satisfaction of reliance jio network in

Vriddhachalam town.

SECONDARY OBJECTIVES:

 To identify the factors influencing customer satisfaction about reliance My jio

Application.
 To know about the customer marketing analysis for reliance jio infocomm
network.
 To know about better service provide to reliance My jio Application.

SCOPE OF THE STUDY

Now -a-days, all are the people like to civilize at there, everyone they want knows
about anything. Suddenly search on internet in our smart mobile phonesand.It has lot
of internet services provided by the mobile operators.The present study under the title
customer satisfaction with regard to the reliance jio telecom network in
vriddhachalam. Is an attempt to understand the various factors influencing the
satisfaction level of the customers.A perfect party between the services offered by the
buyers is vital to make the transactions smooth and hassle- free. So that services
offered become an integral part of the marketing strategy of the firm. In this content it
is comparative to make a study on the quality of service offered by reliance
jioinfocomm limited in vriddhachalam and present research work has.Tremendous
relevance to the sellers in formulating their marketing strategies in this regard.

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RESEARCH METHODOLOGY

Research in common parlance and its refers to a search for knowledge. It is

an academic activity and as such the terms should be used in a technical.Methodology
is the way of systematically solving the research problems. It explains the various
steps that are generally adopted by researcher in studying the research problem along
with logic behind them. Here the type of research, method of research, selection of
topic, selection of sample, collection of data, sources of data, statistical tools applied,
analysis of data, interpretation of data and preparation of report are explained.

Type of Research
A research has to come under any one of the types of
research. As such, this research is a ‘Descriptive’ type of research. In this type, the
characteristic features of different variables taken for the study are described.
Method of Research
A research has to follow any one of the methods of research namely survey
method, observation method and experimental method. Among them, ‘Survey’
method was adopted to execute the study.
Selection of Topic
As Customer Satisfaction Programmes have been improving day by day
everywhere especially in this company, this topic is chosen, among customer aspects
is selected for the study.
Selection of Sample
‘Convenient’ sampling is used to select the sample size of customers. Among
the total customers, 100 respondents were selected and met in the study.

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Collection of Data
As regards data collection, a standard Questionnaire with questions was
prepared by the researcher and given to the customers of Reliance JioInfocomm
Limited Network
Sources of Data
The sources of getting data are numerous and effective today. This study
depends more on primary data and less on secondary data. Primary data were
collected from the respondents through the questionnaire. Secondary data were
gathered from text books, websites. Here, the proportion of primary data is larger
than the proportion of secondary data that is used in the study.
Data Analysis
Two statistical tools are used to analyze the primary data collected from the
above source. This involves a lot of calculation and computations. In order to
economies the time and ensure accuracy computer is used for analysis of such data.
following analyses are done here, namely Percentage analysis, explain with chart and
table.

Percentage Analysis:

No . of Respondents
Percentage of Respondents= X 100
Total No. of Respondents

Period of the Study

This study is carried for a period of 4months from January to April 2023during
which the topic is selected, the questionnaire, the data are collected and analyzed and
the report is prepared.

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LIMITATION OF THE STUDY

 The study refers only Reliance My Jio Application user only.

 This study is covered Vriddhachalam town only. So the result may not
applicable to other town.

Chapters Arrangements

On the basis of the above discuss the following chapter arranged.

 The first chapter presents the introduction and research design of the study

 The second chapter deals with Review of literature

 The third Chapter deals with overview of company profile and study area

profile

 The fourth Chapter deals with analysis of conceptual background of the

respondents

 The fifth chapter deals with Findings, Suggestions and Conclusion of the study

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 CHAPTER - II
REVIEW OF LITERATURE
Jio is the tele communication owned by reliance limited. It merges one of the fastest
growing telecom operators in India as data published in a review of literature.
“Jai bhatla economic & political weekly oct.8.2016 :
Jio came up with a vision to generate huge revenue by providing quality service at
cheaper rate using the latest technology.initially its growth is high. In the Indian
market ,it is the first mover advantage for jio with a biggest 4G network coverage
infrastructure all across 22 telecom circles in india.none of its competitors is having
such biggest infrastructure for 4G infrastructure.as we saw in the year 2012- 13,
Indian is 150 th in the world in mobile broad and penetration as well as quality and jio
has really been conceived to change this position , the Indian billionaire said.

“Jai bhatia ,advaitraopalepu in their paper reliance, predatory pricing or

predatory behavior oct&2016 :
say that jio can also be understand by predatory priding strategy to some
extent in the beginning, jio is also followed the same strategy which made their
competitors think about their priding process they all have tried to reduce and match
with the priding level of jio price.
According to the data published by www.paulasset.com :
Reliance jio is good for Indian market because in is giving be quality on
lower price the data also explains that presently jio data traffic is higher (trait data)
compared to its competitors. Jio is also threatening as it is expected that it will kill
more than 30 businesses within next 5 to 10 years.

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According to Information published by gadget ndtv.com :
It is very difficult to compete with jio as they have invested 1,50,000
crores rupee durind 2010 to 2016 for developing the infrastructure without having
any profit. It is not easy to buildsuch big sector in india in one go because it requires
a huge amount and long period of time.
According to an article published in the my voice. Opindia.com:
Analysts doubt the strategy of reliance by siting that with its schemes. Jio will
attract low- quality customers who will jump to other networks once the freebles end.
But reliance doesn`t believe so. It is offering free 4G data which means it occupy
the primary sim lot in the smart phones 4G phones.There are 10 important things; we
believe you should know about this Reliance Jio new plan 2017 to make use of it in
much better way than the others. We are covering all the ‘must points’ regarding Jio
Prime like offer price, subscription benefits and many more.
Chau bey D.S and Tariq Zafar S.M, (2011), “Mobile Phone Users’ Behavior
and Service Uses: A Study of Consumers of Uttarakhand State” attempted to study
“Mobile Phone Users’ Behavior and Service Uses: A Study of Consumers of
Uttarakhand State”. The purpose of present research paper is to discuss the various
factors affecting the mobile phone user behavior in the Uttarakhand State. It also
intends to know the consumer’s satisfaction with the different services and its future
impact on socio economic changes. The primary data was collected by using survey
method. Sampling was all from student, to services category, business person to
formers as well as housewives. The targeted population included mobile users and

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 According to Lou Oyo (2010) his study investigates the relationship
between service quality and customer satisfaction in the telecommunication
industry with a focus on mobile Telecommunication Network (MTN) Nigeria. A
total of 230 respondents participated in the study. Research question and
objectives were set, alongside the hypotheses that were formulated and tested.
Description statistics comprising the simple percentage and tables were used for
data presentation and analysis . Regression analysis and Pearson product
moment correlation coefficient were employed in testing our hypotheses. The
study reveals that service quality has effect on customer satisfaction and that there
is a positive relationship between service quality and customer satisfaction. The
researcher concluded by recommending that organizations should focus more
attention on service quality, because of its effects on customer satisfaction. To
ensure that customer satisfaction level is high, organization must first of all know
the expectations of the customer and how they can meet such expectation.
Customer satisfaction helps in customer loyalty and retention. It has been
discovered that it costs to attract new customer that to retain existing once. It is
also recommended that organization should welcome suggestions from customers
and more programmed should be designed to measure service quality and
customer satisfaction.
According to RamkumarPalanan and HarishRamkumar (2011), a
research study was conducted with an objective to understand the Indian
consumer, perception is widely varied in accordance with the communication
quality, call service, facilities ,price, customer care and service providers
attributes. A structured questionnaire was developed to collect the required
primary data from the consumers. Collected data were analyzed; reliability and
factor analysis were carried out.

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 The outcome of this research shows a comprehensively integrated
framework to understand the relationships among several dissension. The study
shows communication and price were most influential and most preferential
factors in selecting telecommunication service provider. However, product quality
and availability has a significant impact on consumer perception choice in
selecting cellular mobile service provider in the research.
Dr.MuhammadShabbir Rahman (2012), the purpose of this paper is to
find out the determinants that are significantly influencing telecom customer , s
perception in Bangladesh. The study surveyed 450 telecom customers in
Bangladeshi from Dhaka city to determine the key influential factors that
significantly influence on their perception. The data analyses were conducted by
exploratory factor analysis, confirmatory factor analysis and structural equation
modeling to test the hypothesis. The results of the statistical analysis reflected that
most of the telecom customers are highly concerned about service quality
followed by corporate image. Few studies have explored over the years under this
market regarding this research issue. Moreover, this is a relatively new issue that
remains largely undiscovered by researchers Underdeveloped country’s telecom

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 CHAPTER – III
PROFILE OF THE STUDY AREA AND COMPANY

Vridhachalam is a municipality and taluk headquarters in Cuddalore district in

the Indian state of Tamil Nadu. The ancient name of this town is
Thirumudhukundram. As of 2022, the town had a Approximate population of 6,
23,035

Etymology

The name Vriddhachalam is obtained from two Sanskrit words - vriddham which
means "old" and achalam which means "mountain". Similarly it has a name as
Pazhamalai, pure tamil. As per geography the oldest mountain is under ground at
Vriddhachalam. Evidence is NLC India LTD,(formerly Neyveli Lignite
Corporation),which operates the largest open cast Lignite mines in India.

Geography

Vriddhachalam is located at 11.50°N 79.33°E.[1] It has an average elevation of45 m

(148 ft).

Demographics
Religious census
Religion Percent (%)
Hindu 85.72%
Muslim 10.78%
Christian 3.23%
Jain 0.07%
Sikh 0.06%
Buddhist 0.01%
Other 0.13%
No 0.01%
religion

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 According to the 2011 census, Virudhachalam had a population of4,23,035
with a sex ratio of 985 females for every 1,000 males, much above the national
average of 929. A total of 7,735 were under the age of six, constituting 4,041 males
and 3,694 females. Scheduled Castes and Scheduled Tribes accounted for 16.76%
and .44% of the population respectively. The average literacy of the town was
77.57%, compared to the national average of 72.99%.The town had a total of 18209
households. There were a total of 26,153 workers, comprising 609 cultivators, 2,257
main agricultural laborers, 644 in house hold industries, 18,988 other workers, 3,655
marginal workers, 77 marginal cultivators, 409 marginal agricultural laborers, 245
marginal workers in household industries and 2,924 other marginal workers. As per
the religious census of 2011, Virudhachalam had 85.72% Hindus, 10.78% Muslims,
3.23% Christians, 0.06% Sikhs, 0.01% Buddhists, 0.07% Jains, 0.13% following
other religions and 0.01% following no religion or did not indicate any religious
preference.

Places of interest

This is one of the oldest towns in Cuddalore district. The ancient Lord Siva
temple (PazhamalaiNadhar Temple) is located in the heart of town. The temple was
constructed by one of the chola empires. It has five big towers - one in the middle, the
remaining representing the four directions. The famous Kolanjiappar Temple is
located 3 km away from the town. Both of them are located near Cuddalore - Salem
highway in Virudhachalam. Vriddhachalam Railway junction is one of the most
important railway junctions which connects Chennai - Madurai line to Salem,
Cuddalore and Pudhucherry. Vriddhachalam is famous for its ceramic industry. The
industry with an industrial estate which only consists of the ceramic and refractory
manufactures is exclusive in Vriddhachalam. Ceramic industrial estate is situated

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 only at Vriddhachalam in the whole Tamil Nadu. A polytechnic college
especially for ceramic technology is also situated only in Vriddhachalam for the
whole Tamil Nadu.

A special research center for the research of cashew and byproducts is situated
in Vriddhachalam.

Virudhagireeshwarar Temple @ PazhamalaiNadhar Temple

This is the 41st DevaramPadal Petra Shiva Sthalam and 9th sthalam in Nadu Naadu.
Moovar has sung hymns in praise of Lord Shiva of this temple.

Iraivan: Viruthagireeswarar, PazhamalaiNathar

Iraivan: Viruthambigai, PeriyaNayagi, Balambigai

Some of the important features of this temple:

 It is believed that departed human soul will be soothed by Iravan and Iraivi with
the Shivayanamamandhiram.
 The temple is believed to be on the hill, of very old Pazhalamalai. The hill is
below the present temple.
 The temple is in a huge complex consisting of five RajaGopurams and five
Prakarams.
 Ambalsannadhi is constructed separately facing east on the outer Prakaram ate
North side Raja Gopram entrance.
 The virksham is Vanni Tree and the same is believed to be of older than 3000
years.
 Relief of 72 BharathaNatya dance styles is available in the 16 pillar mandapam, in
front of east side Rajagopuram.
 Ambal is in a separate temple facing east with Rajagopuram.

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  In the Vanniadiprakaramsannadhi for Pancha Lingams, Vallabagabnapathy,
MeenakshiChokkalaingam, Vishwanatha Lingam, Arumugar, Sahasra Lingam,
Ekambra Lingam, Jambu Lingam, Annamalaiyar.

 On the way to Periyanayagi Amman sannadhi, sannadhi for Navagrahas,

Dhandapani.
 In the third parakaramsannadhi for 63var, Naalvar, Vinayagar, Rishabaroodar,
Yoga Dhakshinamoorthy, Sabthamathakkal, Uruthirar, MatruraithaVinayagar,
Varuna Lingam, Mooppilayar, Dhakshinamoorthy, ValliDevasenaSubramaniyar,
VallabaGanapathy, ChinnaPazhmalainathar, BindhumadhavaPerumal,
MayuraMurugan.
 In IlamaiNayagi Amman Temple sannadhi for Gajalakshmi, Bairavar, Surya
Lingam and Suryan.
 72 Tamil epigraphs were traced so far and there many epigraphs available in this
temple. These are from the 10th century.

Politics

MLA of Vriddhachalam assembly constituency is M.R.R.Radhakrishnan.

During the 2021 general elections, Virudhachalam was a part of who have developed
town with the current advantages like bridges, government schools for boys and girls,
government arts college, Government Printing Press Etc., Vriddhachalam is a first
grade municipality with 34 municipal wards and 34 municipal councillors. The
current chairman of the municipality is Mrs T.Sangavi Murugadoss MBBS who was
elected in the election after Mr. Arulazhagan municipal chairman Vriddhachalam .
PMK (pattalimakkalkatchi) has a strong hold in this constituency . It held this
constituency from the period between 2001 - 2006 and Dr Govindaswamy was the
MLA between this period. He was known for his welfare works in the constituency...

15
 Vriddhachalam is a village panchayat located in the Cuddalore district of
Tamil-Nadu state, India. The latitude 11.32 and longitude 79.24 are the geocoordinate
of the Vriddhachalam. Chennai is the state capital for Vriddhachalam village. It is
located around 228.0 kilometer away from Vriddhachalam.. The other nearest state
capital from Vriddhachalam is Pondicherry and its distance is 94.2 KM. The other
surrounding state capitals are Pondicherry 94.2 KM., Bangalore 258.8 KM.,
Thiruvananthapuram 392.1 KM.,

The official language of Vriddhachalam

The native language of Vriddhachalam is Tamil and most of the village people
speak Tamil. Vriddhachalam people use Tamil language for communication.

Vriddhachalam Sun rise time

Vriddhachalam village is located in the UTC 5.30 time zone and it follows
indian standard time(IST). Vriddhachalam sun rise time varies 13 minutes from IST.
The vehicle driving side in Vriddhachalam is left, all vehicles should take left side
during driving. Vriddhachalam people are using its national currency which is Indian
Rupee and its internationl currency code is INR. Vriddhachalam phones and mobiles
can be accesed by adding the indian country dialing code +91 from abroad.
Vriddhachalam people are following the dd/mm/yyyy date format in day-to-day life.
Vriddhachalam domain name extension (CTLD) is .in.

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The nearest railway station in and around Vriddhachalam

The nearest railway station which is located in and around 3.7 kilometer
distance.Vriddhachalam Junction railway station.

Vriddhachalam map

The following Vriddhachalam map is from google. Vriddhachalam map consist

of nearest villages and more information based on the zooming. You can enlarge or
minimize the map zooming level based on your requirement.
Dear Vriddhachalam people we have started this wikiedit.org to publish all village
details around the world. You are welcome to provide more information about
Vriddhachalam. It can be under the following category.

TALUK MALE/FEMALE POPULATION

Total Rural Urban
Taluks
Male Female Male Female Male Female
Viruthachalam 21579 207237 16789 160072 47905 47165
8 3
Data collected from website (cuddalore.ta.nic.in)

17
COMPANY PROFILE

Reliance Jio info comm limited or jio is an Long-term Evolution

mobile network operator in india.it is a wholly owned subsidiary of reliance
industries headquartered in navi Mumbai, Maharashtra, India. Jio are founded in
2010 and key peoples for sanjaymashru(Managing Director) jyontind Thacker
(Head of IT) ,akashambani (Chief of Secretary).

The services were first beta-launched to jio’s partners and employees

on 27.dec.2015 on the eve of 83rd birth anniversary of late Dhirubhai Ambani
founder of reliance industries. Later services were commercially launched on
5th.sep.2016.In June 2010 Reliance Industries bought a 96% stake in infotel broad
brand services limited (IBSL) for 4800 crores (US 75 Million).

IBSL was the only company that won broad band spectrum in all 22 circles
in India in the 4G auction that took place earlier that year.RIL’Stelecomsubsidiary.
IBSL was renamed as Reliance JioInfocomm Limited in Jan 2013. June 2015 jio
announced that it will start its operations all over the country by the end of 2015.
Four month later in October 2015, the company’s spokesmen sent out a press release
stating that the launch was postponed to the first quarter of the financial year 2016 -
2017.

18
The services were first beta-launched to Jio's partners and employees on 27
December 2015 on the eve of 83rd birth anniversary of late Dhirubaiambani founder
of Reliance Industries, and later services were commercially launched on 5th
September 2016

Privacy Policy
This Privacy Policy (the “Policy”) describes how Reliance JioInfocomm. Ltd.
(hereinafter referred to as “Jio”), collects, uses, shares and protects personal
information that we collect from you, the end user of the Jio website, applications
(hereinafter called as “apps”) and services (collectively, “Jio Products”).

While you use and enjoy our services, we want to keep you informed
about our privacy policy towards management and security of your personal
information. We value the trust you place in us, and hence insist upon the highest
level of protection for securing your personal information. We are obligated to
protect your personal information in accordance with applicable laws, and
regulations.

This Policy should be read in conjunction with Terms and Conditions.

Registration or usage of any of Jio services implies your express consent and
agreement to this Policy.

This Policy is subject to modification based on changes in the business,

legal and regulatory requirements and will be made available to you online. We will
make all efforts to communicate about significant changes to this policy. You are
encouraged to periodically visit this page to review the policy and any changes.

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Collection of Information

In order to enable us in providing you with the best in class services, we

require certain information be shared by you with us. Jio may collect the following
types of information:

1. “Personal Information” which shall mean information which could

reasonably be used to identify you personally, which may include, but not limited to
the following:

a. Basic details which you provide during the registration process such as
Name, Phone Number, Email Address, Communication or Permanent Address.

b. Photograph provided during registration or during the profile update.

c. Proof of Identity and Address documents such as PAN Card, Driving

License, Passport etc.

d. Transactions performed which can identify you as an individual through

your customer ID or other relevant unique identifier.

e. Demographic details such as gender, city, PIN code or nearest location.

f. Usage logs/Server logs/Cookies which may contain details of your personal

or sensitive personal information.

g. Service specific information or identifiers such as IMSI, MSISDN, Customer ID

etc.

h. Device specific information or identifiers such as IMEI, OS specific identifiers.

For the purpose of this policy, sensitive personal data or information has been
considered as a part of Personal Information, which may include, but not limited to
the following:
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Passwords or authentication information for any of our services or apps.Financial
information, such as details of bank account, credit card, debit card, or other payment
instrument details etc.

“Non-Personal Information” which shall mean information that does not identify
you or any other individual, and includes session, web beacons and usage and
transaction data, aggregate log data and aggregate information. We use this
information to inter-alia deliver our web pages to you upon request, to tailor our
services to the interests of our users, to measure traffic within our services, to
improve the quality, functionality and interactivity and let advertisers know the
geographic locations from where our users/ visitors come.

We are mandated under law to collect the following information, which is mandatory
for provision of services to you:

a. Basic details which you provide during the registration process such as Name,
Phone Number, Communication or Permanent Address.

b. Photograph provided during registration.

c. Proof of Identity Documents such as Pan Card, Driving License, UIDAI, Passport.

d. Proof of Address Documents such as Driving License, Passport, Utility Bills.

In the Customer Acquisition Form (CAF), we have clearly highlighted fields which
are mandatory and those that are optional. In case you refuse to provide your
information or deny consent for the usage of the information provided or later
withdraw your consent, we may choose to discontinue or deny the services for which
the information was collected.

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2. Use of Information

The information provided by you to us is used for a number of purposes connected

with our business operations which may include the following:

Verify your identity, access, privileges assigned and relationship with us.

Provisioning of products/services, testing or improvement of services, recommending

various products or services;

Processing your requests, enquiries and complaints, customer services and related
activities;

Communicating to you about bills, invoices, existing or new offers, content,

advertisements, surveys, key policies or other administrative information;

Analytics and reviews for improvement of our services;

Improving your experience while using our services by presenting advertising,

products and offers tailored to you;

Completing your purchase;

Support to law enforcement agencies or in connection with an investigation on

matters related to public safety, as permitted by law or anti-fraud activities/systems;
and Other usages that you may consent to.We will strive to keep your personal
information confidential and will place reasonable security controls to protect it. Your
Personal Information will be kept confidential as required under applicable laws.

- However, any comments, messages, blogs, scribbles etc. posted / uploaded /

conveyed / communicated by you on the public sections of the apps/website becomes
published content and is not considered personal information subject to this Policy.
You may request that such information be taken down and, we may attempt to

22
remove any such information if it is technically feasible to do so and as per the
applicable laws.

-Further, with respect to Non-Personal Information automatically collected and stored

in files, we shall use this information to understand and analyze trends, to administer
our services, to learn about user behavior on the apps and while using our services, to
gather demographic information about the user base as a whole and to measure traffic
patterns on our network and apps. As Non-Personal Information does not personally
identify you, we may use and disclose Non-Personal Information at our discretion.

3. Sharing and Disclosure

-We do not sell or rent personal information to any third party entities.

We limit the disclosure of the Personal Information to certain circumstances, as

provided below:

-Mergers or acquisitions: In a scenario where we or our assets are merged or acquired

by the other business entity, or during restructuring of business or re-organization, we
may have to share information provided by you with the other business entities. Rest
assured, if such a transaction occurs the other business entity or the newly combined
business entity would be required to follow this Privacy Policy.

-Partners: we engage a number of vendors, consultants, contractors and take support

of our group companies or affiliates (hereon referred to as our Partners). Our Partners
provide a host of services including contact information verification, payment
processing, customer service, website hosting, data analysis, infrastructure provision,
IT services, and other similar services. These Partners play a key role in seamless
delivery of our products and services to you. These Partners and their employees
operate under a contract and strict security & confidentiality restrictions. We may
provide our partners access to your information through our systems or may share
your Personal Information with them to enable them to provide their services to you.
23
-

Customer Initiated Sharing: Whenever you request us to share your information with
a third party website or application (for example, login to a third party using your Jio
ID), we will provide a fresh notice and obtain consent from you regarding the details
of the information that will be shared, before sharing the same. In such a case, Jio
will not be in control of the information (shared with the third party
website/application or data generated based on your usage on that
website/application) and Jios privacy policy will not be applicable for any such use,
access etc. Any processing, use, sharing of Information provided by you to such third
party website/application shall be as per the respective privacy policy of such
applications and websites . The customer shall read and provide consent to the third
partys privacy policy before requesting Jio to share the information.

-Government or judicial process: We may share your Personal Information with the
government / government authorities or agencies and legal or judicial authorities for
any investigation or to comply with legal process or in response to a request by any of
these authorities or to enforce applicable terms and conditions or to protect our, our
users and Partners rights, privacy, safety or property.

-Legal Reasons: The information provided by you may be shared with our other
entities and affiliates to help in detecting and preventing identity theft, frauds and
other illegal activities; correlate or map related accounts to prevent misuse of our
products & services and to provide you our services.

Protection of Jio: To protect your rights and/or those of our Partners, and to allow Jio
to pursue available remedies or limit the damages that it may sustain in case of
unauthorised use / misuse of our products or the content thereon, by third parties.

24
4. Storage, Retention and Security

-We have adopted reasonable security practices and procedures, in line with
international standard IS/ISO/IEC 27001, to include strategic, operational,
managerial, technical, and physical security controls to safeguard and protect your
data and information. We have implemented such measures, as stated above, to
protect against unauthorized access to and unlawful interception of Personal
Information. Additionally, we have adopted measures to ensure that your personal
information is accessible to our employees or partners employees strictly on the need
to know basis.

-Our website, applications, portals, and network equipment have industry standard
security precautions in place to protect the loss, misuse and alteration of information
which is in our environment. Whenever you change or access your account
information, we facilitate the use of secure systems. The information in our custody
and control is protected by adherence to reasonable security procedures in order to
safeguard against unauthorized access. We apply encryption or other appropriate
security controls to protect Personal Information when stored or transmitted by us.

_Your information or data will primarily be stored in electronic form. However,

certain data can also be stored in physical form.

We may enter into agreement with third parties to collect, store, process your
information or data but under full compliance with applicable laws. These third
parties may have their own security standards to safeguard your information or data
and we will require such third parties to adopt reasonable security standards to
safeguard your information / data on commercially reasonable basis.

25
We have taken appropriate steps for the security and protection of all our digital
platforms including internal applications, however, we shall not be responsible for
any breach of security or the disclosure of Personal Information for reasons outside
our control, such as hacking, social engineering, cyber terrorism, espionage by third
parties, or any events by way of force majeure such as sabotage, fire, flood,
explosion, acts of God, civil commotion, strikes or industrial action of any kind, riots,
insurrection, war, acts of government.

5. Third Party Websites, Applications and Services

Jio Application/website may include links to other websites/applications. Such

websites/application are governed by their respective privacy policies, which are
beyond our control. Once you leave our servers (you can tell where you are by
checking the URL in the location bar on your browser), use of any information you
provide is governed by the privacy policy of the operator of the website/application
you are visiting. That policy may differ from ours. If you can't find the privacy policy
of any of these websites/application via a link from the website's homepage, you
should contact the website/application directly for more information.

Whenever you request us to share your information with a third party website or
application (for example, login to a third party using your Jio ID), we will provide a
fresh notice and obtain consent from you regarding the details of the information that
will be shared, before sharing the same. In such a case, Jio will not be in control of
the information (shared with the third party website/application or data generated
based on your usage on that website/application) and Jio’s privacy policy will not be
applicable. The third party website/application will handle the information according
to their own privacy policy. The customer shall read and provide consent to the third
party’s privacy policy before requesting Jio to share the information.

26
6. Access, Correction and Deletion

We strive hard to keep our records updated and accurate with your latest information.
You shall be responsible to ensure that the information or data you provide from time
to time is and shall be correct, current and updated and you have all the rights,
permissions and consent to provide such information or data.

Based on technical feasibility, we will provide you with the access to all your
personal and sensitive personal information that we maintain about you. We will
perform verification before providing you access to this information.

You may request access, correction or updation, and deletion of the information by
contacting Jio or by visiting Jio Store or by calling 18008899999.

You may note that deletion of certain information or withdrawal of consent may lead
to cancellation of your registration with us or your access to our services.
Additionally, we may not be able to process your request of correction, updation or
deletion, in case the same is not supported by valid documents or data retention if
required by the applicable law or law enforcement requests or under any judicial
proceedings or it is extremely difficult to implement (such as requests related to
backup copies or if a new system is required to process the request or change of
technical design) or risks the privacy of other users.

7. Queries and complaints

We are committed to protect your personal information collected and processed by us

and look forward to your continued support for the same. In case of any feedback or
concern regarding protection of your personal information,. Alternatively, you may
also direct your privacy-related feedback or concerns to the Privacy Grievance
Officer whose details are as mentioned below

27
Reliance Jio’s New Plan and Jio Prime

10 Must Information You Should Know about New Reliance Jio Prime Offer

1.) All the free plans and services are going to end from midnight of 31st March 2017
and from 1st April 2017 the all new Reliance Jio Prime plan will take over.

2.) You need to pay a token amount or Rs. 99 per year as a membership fees for
Reliance Jio Prime offer.

3.) The ‘Happy New Year’ plan, an introductory offer from Reliance Jio will
continue even after 31st March but the subscribers will need to pay a small price of
Rs. 303 per month. Unlimited benefits on JioTV, JioMusic, Jio Cinema,
JioXpressNews and JioMags too will end on the date above.

4.) If you are not part of the ‘Happy New Year’ offer but having ‘Welcome offer’ of
Jio you too will need to subscribe to the new plan.

5.) The enrollment to Jio Prime will start from 1st March 2017. As per Reliance Jio,
there will be more attractive value plans for Jio Prime members too. You can get
further details on My Jio app. In future, too partners of Reliance will keep on
announcing new benefits.

6.) The enrollment for Reliance Jio Prime ends on 31st March 2017. If you do not
wish to miss this chance, then you should enroll yourself for Jio Prime on MyJio App

or log in to Jio’s website or even by visiting Jio stores physically.

28
7.) MukeshAmbani cleared few days back that Jio new offers 2017 like Jio Prime is
only for the existing customers of Reliance Jio and also for those who subscribes their
services till 31st March.

8.) Big relief for Reliance Jio customers, domestic calling on their network will
remain free under Reliance Jio Prime.

9.) For those who roam frequently, there is a good news for them as roaming also will
remain free after they travel to Reliance Jio Prime offer.

10.) Now there will be a cap on your daily data usage under Jio Prime. Now the daily
FUP limit will be 1GB and after the limit is over you will get a reduced speed of 128
kbps study of dealer awareness about jio network.

29
 CHAPTER – IV

DATA ANALYSIS AND INTERPRETATION

TABLE – 4.1

SATISFACTION LEVEL OF JIO SERVICES

S. No Services No. Of Respondents Percentages (%)

1. Highly Satisfied 60 60%
2. Satisfied 20 20%
3. Neutral 12 12%
4. Dissatisfied 8 8%
5. Highly Dissatisfied 0 0%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

The tableshow that satisfaction level of services, 60% of the

respondents are selected for highly satisfied, 20% of the respondents are selected for
satisfied. 12% of the respondents were selected for neutral.8% of the respondents was
selected for dissatisfied. 0% of the respondents were not selected for highly satisfied.

 Majority of 60% respondents are selected for highly satisfied.

30
 CHART – 4.1

SATISFACTION LEVEL OF SERVICES

Percentages (%)
Percentages (%)

60%

20%

12%
8%

0%
Highly Satisfied Satisfied Neutral Dissatisfied Highly Dissatisfied

31
 TABLE – 4.2

REASON FOR CHOOSING THE RELIANCE JIO NETWORK

S .No Choosing the Reliancejio No. of Respondents Percentage (%)

1. Low Price 10 10%

2. Network coverage 22 22%

3. High internet speed 37 37%

4. Value added service 13 13%

5. Best customer care service 18 18%

Total 100 100%

(SOURCES: Primary Data)

INTERPRETATION:

It is observed that look before choosing the Reliance jio, 10% of the respondents are
look about low price, 22% of the respondents are look about net coverage. 37% of the
respondents are look about high internet speed. 13% of the respondents are look
about value added services. 18% of the respondents are look about best customer care
service.

 37% of the respondents are look before choosing the high speed
internet.

32
 CHART – 4.3

REASON FOR CHOOSING THE JIO NETWORK

Chart Title

0.37
0.22 0.18
0.1 0.13

ic
e e
ee
d
i ce i ce
Pr rag p rv rv
s e e
ve t s s
co rne ed ar
e
k te d c
or in ad er
w e
et ig
h lu om
N H Va
ust
s tc
Be

33
 TABLE – 4.3

PREVIOUS NETWORKS FOR PORT IN JIO NETWORK

S.No Other Network No. Of Respondents Percentage (%)

1. Airtel 24 24%
2. Vodafone 26 26%
3. BSNL 20 20%
4. Idea 18 18%
5. Others 12 12%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

From the table show that previous network& reason for port in
reliance jio network, 24% of the respondents are used at airtel, 26% of the
respondents are used at Vodafone. 20% of the respondents are used at BSNL.18% of
the respondents are used at idea. 12% of the respondents are used at others.

 Most of the 26% respondents are previous used at Vodafone.

34
 CHART – 4.3
PREVIOUS NETWORKS FOR PORT IN JIO NETWORK

30%

25%

20%

15%

10%

5%

0%
Airtel Vodafone BSNL Idea Others

35
 TABLE – 4 .4

STAR RATING TO MY JIO APPLICATION

S.No Star Rating No. Of Respondents Percentage (%)

1. * 10 10%
2. ** 12 12%
3. *** 23 23%
4. **** 25 25%
5. ***** 30 30%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

The above table indicates that star rating to Reliancejio network services. 10% of
the respondents are gave the one star. 12% of the respondents are gave two star. 23%
of the respondents are gave three star .25% of the respondents are gave four star. 30%
of the respondents are gave five star.

 30% of the respondents are gave five star.

36
 CHART – 4 .4

STAR RATING TO JIO NETWORK SERVICE

30%

25%

20%

15%

10%

5%

0%
* ** *** **** *****

37
 TABLE – 4 .5
OVERALL PERFORMANCE OF MY JIO APPLICATION
S. No Overall performance No. of Respondents Percentages (%)
1. Highly satisfied 40 40%
2. Satisfied 30 30%
3. Neutral 15 15%
4. Dissatisfied 10 10%
5. Highly dissatisfied 5 5%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

The tableshows that overall performance of Reliance jio network

satisfaction, 40% of the respondents were highly satisfied . 30% of the respondents
were satisfied. 15% of the respondents were neutral.10% of the respondents were
dissatisfied. 5% of the respondents were highly dissatisfied.

 60% of the respondents were highly satisfied.

38
 CHART – 4 .5
OVERALL PERFORMANCE OF MY JIO APPLICATION

40%
35%
30%
25%
20%
15%
10%
5%
0%
l d
ed ed tra fie fie
d
ti sfi ti sfi u
tis tis
sa sa ne sa sa
s s
hl
y di di
g y
H
i hl
ig
H

39
 TABLE – 4 .6
SATISFACTION LEVEL OFJIO EXPRESS NEWS APP
S.No Level of satisfaction No. of respondents Percentage (%)
1. Highly satisfied 40 40%
2. satisfied 25 25%
3. Neutral 20 20%
4. Dissatisfied 10 10%
5. Highly dissatisfied 5 5%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

It is observed from above table that satisfaction level of jio express,

40% of the respondents were highly satisfied. 25% of the respondents were satisfied.
20% of the respondents were neutral.10% of the respondents was dissatisfied. 5% of
the respondents were highly satisfied.

 40% of the respondents are highly satisfied with the jio express app.

40
 CHART– 4 .6
SATISFACTION LEVEL OF RELIANCE JIO EXPRESS NEWS APP
Dis-
Highly dissatisfied
sat-
5%
is-
fied
10%

Highly satisfied
40%

Neutral
20%

Satisfied
25%

41
 TABLE – 4 .7
SATISFACTION LEVEL OFJIO 4G VOICES APP
S. No Level of Satisfaction No. of Respondents Percentages (%)
1. Highly satisfied 38 38%
2. satisfied 27 27%
3. Neutral 22 22%
4. Dissatisfied 10 10%
5. Highly dissatisfied 3 3%
100 100%
Total
(SOURCES: Primary Data)

INTERPRETATION:

It is observed from above table that, satisfaction level of jio 4G voice,

38% of the respondents were highly satisfied. 27% of the respondents were satisfied.
22% of the respondents were neutral.10% of the respondents were dissatisfied. 3% of
the respondents were highly satisfied.

 38% of the respondents are highly satisfied with the jio 4G voiceApp .

42
 CHART – 4 .7
SATISFACTION LEVEL OF 4G VOICES

40%
35%
30%
25%
20%
15%
10%
5%
0%
ed ed al d d
sfi sfi utr fie fie
ti ti N
e tis tis
sa sa sa sa
y is di
s
ghl D
y
H
i hl
ig
H

43
 TABLE – 4 .8
SATISFACTION LEVEL OFJIO NEWSPAPER APP
S. No Level of satisfaction No. of Respondents Percentage (%)
1. Highly satisfied 42 42%
2. satisfied 25 25%
3. Neutral 23 23%
4. Dissatisfied 8 8%
5. Highly dissatisfied 2 2%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION

It is observed from above table, satisfaction level of jio newspaper,

42% of the respondents were highly satisfied. 25% of the respondents were satisfied.
23% of the respondents were neutral.8% of the respondents was dissatisfied. 2% of
the respondents were highly satisfied.

 42% of the respondents are highly satisfied with the jionewspaperApp.

44
 CHART – 4 .8
SATISFACTION LEVEL OF JIO NEWSPAPER APP

Highly dissatisfied
Dissatisfied 2%
8%

Neutral
Highly satisfied
23%
42%

satisfied
25%

45
 TABLE – 4 .9
SATISFACTION LEVEL OF JIO MONEY APP
S. No Money No. Of Respondents Percentages (%)
1. Highly Satisfied 50 50%
2. Satisfied 30 30%
3. Neutral 10 10%
4. Dissatisfied 9 9%
5. Highly Dissatisfied 1 1%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

From the above table that satisfaction level of jio money App, 50% of
the respondents was highly satisfied. 30% of the respondents were satisfied. 10% of
the respondents were neutral.9% of the respondents were dissatisfied. 1% of the
respondents were highly dissatisfied.

 50% of the respondents are highly satisfied with the jio money App.

46
 CHART – 4 .9
SATISFACTION LEVEL OF JIO MONEY APP

Highly Dissatisfied

Dissatisfied

Neutral

Satisfied

Highly Satisfied

0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

47
 TABLE – 4 .10
SATISFACTION LEVEL OFJIO MAGAZINEAPP
S.No Magazine No. Of Respondents Percentage (%)

1. Highly satisfied 45 45%

2. Satisfied 30 30%
3. Neutral 15 15%
4. Dissatisfied 5 5%
5. Highly dissatisfied 5 5%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION

From the above table that satisfaction levels of jio magazine App, 45%
of the respondents were highly satisfied. 30% of the respondents were satisfied. 15%
of the respondents were neutral.5% of the respondents were dissatisfied. 5% of the
respondents were highly dissatisfied.

 45% of the respondents are highly satisfied with the jio magazineApp .

48
 CHART – 4 .10
SATISFACTION LEVEL OF MAGAZINE
Highly dissatisfied
Dis- 5%
satis-
fied
5%
Neutral
15%
Highly satisfied
45%

Satisfied
30%

49
 TABLE – 4 .11
SATISFACTION LEVEL OFJIO CHAT APP
S.No Chat No. Of Respondents Percentages (%)
1. Highly Satisfied 52 52%

2. Satisfied 28 28%
3. Neutral 15 15%
5. Highly Dissatisfied 2 2%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

From the above table that satisfaction level of jio chat App 52% of the
respondents was highly satisfied. 28% of the respondents were satisfied. 15%
of the respondents were neutral. 2% of the respondent 5% of the respondents
were highly dissatisfied.

 45% of the respondents are highly satisfied with the jio chat App.

50
 CHART – 4.11
SATISFACTION LEVEL OFJIO CHAT APP

60%

50%

40%

30%

20%

10%

0%
Highly Satisfied Satisfied Neutral Dissatisfied Highly Dissatisfied

51
 TABLE – 4.12
SATISFACTION LEVEL OF JIO MUSIC APP
S. No Music No. Of Respondents Percentage (%)

1. Highly Satisfied 60 60%

2. Satisfied 20 20%
3. Neutral 10 10%
4. Dissatisfied 7 7%
5. Highly Dissatisfied 3 3%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

It is observed that satisfaction level of jio music App, 60% of the

respondents was highly satisfied. 20% of the respondents were satisfied. 10% of the
respondents were neutral.7% of the respondents were dissatisfied. 3% of the
respondents were highly dissatisfied.

 Majority of 60% of respondents are highly satisfied with the jio music App.

52
 CHART – 4.12
SATISFACTION LEVEL OF MUSIC

Highly Dissatisfied

Dissatisfied

Neutral

Satisfied

Highly Satisfied

0% 10% 20% 30% 40% 50% 60% 70%

53
 TABLE – 4.13
SATISFACTION LEVEL OF JIO SECURITY APP
S. No Level of satisfaction No. of respondents Percentages (%)
1. Highly satisfied 40 40%
2. Satisfied 30 30%
3. Neutral 15 15%
4. Dissatisfied 10 10%
5. Highly satisfied 5 5%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

It is observed that satisfaction level of jio security App. 40% of the

respondents was highly satisfied. 30% of the respondents were satisfied. 15% of the
respondents were neutral.10% of the respondents were dissatisfied. 5% of the
respondents were highly dissatisfied.

 Majority of the 40% respondents are highly satisfied with the jiosecurityApp.

CHART – 4.13
54
 SATISFACTION LEVEL OF JIO SECURITY APP

40%

35%

30%

25%

20%

15%

10%

5%

0%
Highly satisfied Satisfied Neutral Dissatisfied Highly satisfied

TABLE– 4.14

55
 SATISFACTION LEVEL OF JIO AJIO APP
S. No Level of satisfaction No. Of Respondents Percentages (%)
1. Highly Satisfied 38 38%
2. Satisfied 32 32%
3. Neutral 17 17%
4. Dissatisfied 10 10%
5. Highly Dissatisfied 3 3%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

From the above table that satisfaction level of jioAjio App. 38% of the
respondents was highly satisfied. 32% of the respondents were satisfied. 17% of the
respondents were neutral.10% of the respondents were dissatisfied. 3% of the
respondents were highly dissatisfied.

 38% of the respondents are highly satisfied with the jioAjio App

56
 CHART– 4.14
SATISFACTION LEVEL OF JIO AJIO APP

Highly Dissatisfied

Dissatisfied

Neutral

Satisfied

Highly Satisfied

0% 5% 10% 15% 20% 25% 30% 35% 40%

TABLE– 4.15
57
SATISFACTION LEVEL OF JIO NET VELOCITY APP
S. No Level of satisfaction No. Of Respondents Percentages (%)
1. Highly Satisfied 30 30%
2. Satisfied 25 25%
3. Neutral 20 20%
4. Dissatisfied 15 15%
5. Highly Dissatisfied 10 10%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

From the above table that satisfaction level of jio net velocity App.
30% of the respondents was highly satisfied. 25% of the respondents were satisfied.
15% of the respondents were neutral.15% of the respondents were dissatisfied. 10%
of the respondents were highly dissatisfied.

 30% of the respondents are highly satisfied with the jio net velocity App.

CHART– 4.15

58
 SATISFACTION LEVEL OFJIO NET VELOCITY APP

Highly Dissatisfied
10%

Dissatisfied Highly Satisfied

15% 30%

Neutral
20%

Satisfied
25%

TABLE– 4.16
SATISFACTION LEVEL OF JIO TV APP
S. No Level of satisfaction No. Of Respondents Percentages (%)
59
 1. Highly Satisfied 60 60%
2. Satisfied 20 20%
3. Neutral 10 10%
4. Dissatisfied 8 8%
5. Highly Dissatisfied 2 2%
Total 100 100%
(SOURCES: Primary Data)

INTERPRETATION:

The above table shows that satisfaction level of jiotv App. 60% of the
respondents was highly satisfied. 20% of the respondents were satisfied. 10% of the
respondents were neutral.8% of the respondents was dissatisfied. 2% of the
respondents were highly dissatisfied.

 60% of the respondents are highly satisfied with the jiotv App.

CHART– 4.16
SATISFACTION LEVEL OF JIO TV

60
 70%

60%

50%

40%

30%

20%

10%

0%
Highly Satisfied Satisfied Neutral Dissatisfied Highly Dissatisfied

TABLE– 4.17
SATISFACTION LEVEL OFJIO CINEMA APP
S. No Level of satisfaction No. Of Respondents Percentages (%)
61
 1. Highly Satisfied 50 50%

2. Satisfied 30 30%

3. Neutral 15 15%

4. Dissatisfied 4 4%

5. Highly Dissatisfied 1 1%

Total 100 100%

(SOURCES: Primary Data)

INTERPRETATION:

The above table shows that satisfaction level of jio cinema App. 50%
of the respondents was highly satisfied. 30% of the respondents were satisfied. 15%
of the respondents were neutral.4% of the respondents weredissatisfied. 1% of the
respondents were highly dissatisfied.

 50% of the respondents are highly satisfied with the jiocinema.

CHART– 4.17
SATISFACTION LEVEL OF JIO CINEMA APP

62
 Highly Dissatisfied0.01

Dissatisfied 0.04

Neutral 0.15

Satisfied 0.3

Highly Satisfied 0.5

CHAPTER – V
FINDINGS, SUGGESTIONS, CONCLUSION
FINDINGS
 Majority (40%) of the respondents are belongs to age group 26 – 35 years old.

63
 Majority (68%) of the respondents are male.
 Majority (52%) of the respondents are unmarried.
 Majority (35%) of the respondents are studied in graduates.
 Highly 28% of the respondents are businessmen.
 38% of the respondents earned income between 50001 to 100000.
 97% of the respondents are highly used for Prepaid Plan.
 62% of the respondents are using the internet for both purposes.
 32% of the respondents are know about sales executives.
 Majority of 60% respondents are selected for highly satisfied.
 Most of 68% respondents are bought for sales executives.
 37% of the respondents are look before choosing the high speed internet.
 Most of the 26% respondents are previous used at Vodafone.
 Majority of the respondents are belongs to 36% in the limited tariff.
 30% of the respondents are gave five star.
 90% of the respondents are selected yes.
 60% of the respondents were highly satisfied.
 40% of the respondents are highly satisfied with the jio express app.
 38% of the respondents are highly satisfied with the jio 4G voice App .
 42% of the respondents are highly satisfied with the jionewspaperApp.
 50% of the respondents are highly satisfied with the jio money App.
 45% of the respondents are highly satisfied with the jio magazine App .

 Majority of 60% of respondents are highly satisfied with the jio music App.
 Majority of the 40% respondents are highly satisfied with the jiosecurityApp.
 38% of the respondents are highly satisfied with the jioAjio App
 30% of the respondents are highly satisfied with the jio net velocity App.
64
  60% of the respondents are highly satisfied with the jiotv App.
 50% of the respondents are highly satisfied with the jiocinema.
 35% of the respondents are highly satisfied with the jio health hub App.
 30% of the respondents are highly satisfied with the jio cloud App.
 35% of the respondents are highly satisfied with the jio switch App
 80% of the respondents are preferred to others.

SUGGESTIONS:

 Company should concentrate efforts to attract all age group people in order to
increase their sales.
 Star rating is the first influencing factor of the network so that focus on star
rating and improve betterservices.
65
  To provide more effective advertisement to other SIM Service.

 To provide more New service to customer

 To introduce credit facilities and provide to customers

 To provide flexible network services to customers

 Advertisement imprints the image of the product in the minds of customers. So

the company gives the advertisement must be accepted by consumers. Because
the advertisement has a important role of sales promotion.

CONCLUSION:

This project work titled A Study On Customer Satisfaction Of Reliance Jio

Infocomm Limited with Special Reference to Vriddachalam Town. The collected
data was analyzed using simple percentage method. Opinions of customer say that

66
reliance jio information communication network satisfied customer’s needs wants. Jio
customers can save yearly upto Rs 200, it indirectly initiate improve saving habits
and improve the life standard of jio network customers.

67