PURPOSIVE COMMUNICATION

FINALS EXAM REVIEWER

MODULE 7:  Speech of Introduction: Introducing a speaker.

DELIVERING THE SPEECH:  Speech of Presentation: Presenting awards or
COMMUNICATION FOR VARIOUS recognition.
PURPOSES  Speech of Acceptance: The response of an
awardee.
TYPES OF SPEECHES  Commencement Address: Graduation speech.
.  Tribute/Eulogy: Honoring or remembering
Informative Speaking someone.
 The goal of informative speaking is to educate or
teach using factual information. METHODS OF INFORMING
 Examples: Reports, lectures, training, and .
demonstrations. Definition: Explain using:
 Topics:  Synonyms/Antonyms:
 Objects: Non-human things (e.g., gadgets,  Example: Synonym of "freedom" is "liberty";

animals, plants). antonym is "oppression."

 People: Real or fictional individuals (e.g.,  Use or Function: Explain how it works, e.g., QR
historical figures, inspiring people). codes for instant information.
 Concepts: Ideas or beliefs (e.g., freedom,  Examples: Use specific cases to clarify
equality). concepts
 Events: Occasions or happenings (e.g.,  Etymology: Explain a word’s history, e.g.,
historical dates, annual celebrations). "Assassin" comes from the Arabic word
 Processes: Step-by-step procedures (e.g., hashshashin.
making a craft, cooking).
 Issues: Social concerns (e.g., climate change,
Description: Create vivid sensory images through
education reform). words.
 Organizational Patterns:
 Topical: Dividing the topic into categories.

 Chronological: Following the order of time or

Demonstration: Show and explain a step-by-step
steps. process.
 Spatial: Describing physical arrangements or

locations. Explanation: Answer “how” something works or

“why” it happens.
Persuasive Speaking
 This aims to influence the beliefs, attitudes, or
TIPS FOR EFFECTIVE SPEAKING
actions of the audience.
1. Avoid Persuasion in Informative
 Key Elements:
Speeches: Stay neutral and factual.
 Claim: A statement to prove.

 Evidence: Supporting facts, data, or examples.

2. Avoid Information Overload:
 Warrant: The connection between the claim
Don’t overwhelm the audience with too much
and evidence. detail.
 Organizational Patterns: 3. Engage Your Audience: Use clear
 Problem-Solution: Present the issue and visuals, examples, gestures, and maintain eye
propose a solution. contact.
 Cause-Effect: Show causes and their effects.

 Monroe’s Motivated Sequence: A five-step

MODULE 8
method: Attention, Need, Satisfaction,
Visualization, and Action. COMMUNICATION FOR ACADEMIC
PURPOSES
Special Occasion Speeches “?A
 Prepared speeches delivered during special events. WHAT IS ACADEMIC WRITING?
 Examples:
 Academic writing includes essays, book reports,  Explains the importance of the research and what
abstracts, translations, research papers, and other is known/not known.
formal works required for school or university. Methods:
 It can also include publications read by teachers  Describes the procedures used to achieve results.
and researchers or presented at conferences. Results:
 Purpose: To convey ideas, make arguments, and  Presents findings objectively without
engage in scholarly discussions. interpretation.
Discussion:
GUIDELINES IN ACADEMIC WRITING  Interprets results and compares them to past
(BULLOCK & WEINBERG, 2009) research.
Choose a Topic Conclusion:
 It should be interesting, appropriate, and  Summarizes findings and provides general
manageable. statements about their significance.
Consider Rhetorical Elements References:
 Purpose: Why are you writing?
 Lists all cited sources in APA format.
 Audience: Who will read it?

 Stance and Tone: Be serious, objective, or critical

KEY FEATURES OF ACADEMIC TEXTS:
based on the topic.
[Link] Narratives: Well-detailed stories with
 Genre: Formal (e.g., research, essay) or informal
clear significance.
(e.g., letters).
[Link] Reports: Tightly focused with
 Medium: Print, spoken, or electronic.
technical writing strategies.
 Design: Format, visuals, or audio-visuals.
[Link] Papers: Arguable stands supported with
Generate Ideas: evidence.
 Use credible sources to find the best information. [Link]: Brief summaries of basic information.
Organize Ideas: [Link]: Evaluations of a work's strengths and
 Arrange your points logically. weaknesses.
Draft the Paper:
 Follow the genre, medium, and design CITATIONS IN APA STYLE:
requirements. In-Text Citations:
Revise and Proofread:  Single Author: (Salvatore, 2016).

 Check for grammar, language, and style.  Two Authors: (Rogers & Barnes, 2017).

Evaluate Your Work:  Three or More Authors: (Salvatore et al., 2016).

 Ask: Reference List:

 Is the information clear and complete?
 Format: Author. (Year). Title. Publisher.

 Are the ideas well-organized?

 Are sources credible and properly cited?

TIPS FOR NARROWING A TOPIC:
[Link] big topics into smaller, manageable parts.
STRUCTURE OF ACADEMIC TEXTS (IMRD [Link] on components or subtopics of interest.
FORMAT): [Link] specific research questions.
Introduction: