A
CASE STUDY
On
Netflix dataset
Submitted in partial fulfilment of the requirements of the degree of
BACHELOR OF Computer Application
Submitted by
Luv Jain (BCAH1CA22019)
Jay Prakash Mishra (BCAH1CA22046)
Durga Shankar Chaubey ( BCAH1CA22075)
Piyush Chauhan (BCAH1CA22011)
Submitted to
Mr.Ratnesh dubey
Assistant Professor, Dept. Of CSA
SOET
Department of Computer Science and Applications
School of Engineering and Technology ,ITM University Gwalior
Abstract:
This case study presents a comprehensive analysis of Netflix
data, focusing on various stages of data processing, including
cleaning, transformation, visualization, integration, and
statistical analysis. The initial phase involved data cleaning,
where inconsistencies, missing values, and duplicates were
addressed to ensure data quality and reliability. Subsequently,
data transformation techniques were applied to standardize
formats and derive meaningful features for analysis. Advanced
data visualization methods were employed to uncover insights
from the data, highlighting trends in user behavior, content
preferences, and viewing patterns. Integration of external data
sources further enhanced the analysis, providing a broader
context for understanding user engagement and content
performance. Finally, statistical analysis techniques, such as
correlation analysis, regression, and hypothesis testing, were
utilized to identify significant relationships and trends within
the data. This case study demonstrates how a structured
approach to data analysis can lead to actionable insights for
optimizing Netflix's content strategy and improving user
experience.
Objective
The primary objective of this case study is to perform a comprehensive
analysis of Netflix's data to extract actionable insights that can inform
business decisions and enhance user experience. This involves several
key tasks: (1) cleaning and preprocessing the data to ensure its
accuracy and consistency, (2) transforming the data into a usable
format for analysis, (3) visualizing key trends and patterns to better
understand user behavior and content engagement, (4) integrating
external data to provide a richer context for analysis, and (5) applying
statistical methods to uncover relationships and trends. Ultimately, the
goal is to identify factors that drive user engagement, predict content
preferences, and support Netflix in refining its content strategy and
recommendations.
The dataset contains the following columns:
• Title: Name of the movie/series.
• Genre: The genre of the content.
• Language: The language of the content.
• Imdb score: The IMDb rating.
• Premiere: The premiere date.
• Runtime: Runtime of the content in minutes.
• year: Year of release.
Next Steps:
1. Data Cleaning: Handle missing values, correct inconsistencies, and adjust
data types if needed.
2. Data Transformation: Process dates and ensure numerical columns are
appropriately formatted.
3. Exploratory Data Analysis (EDA): Analyze trends, distributions, and
relationships.
4. Visualizations: Present insights using suitable charts and graphs.
5. Statistical Analysis: Summarize and interpret numerical patterns.
Let’s proceed with data cleaning!
Data Summary
• No Missing Values: All columns are complete.
• Data Types:
o premiere needs conversion to a date format.
o Other columns have appropriate data types.
• Statistical Insights:
o IMDb scores range from 2.5 to 9.0, with an average of 6.28.
o Runtimes vary widely, with some entries having extremely low values
(e.g., 4 minutes).
Plan:
1. Convert premiere to a datetime format.
2. Check for outliers in the runtime and imdb_score columns.
3. Proceed with further transformations if necessary.
Observations:
1. Low Runtimes: Many entries with runtimes under 30 minutes are
documentaries, shorts, or interviews, which are valid formats.
2. IMDb Score Outliers:
o Very high scores (above 8.5) are documentaries like David
Attenborough: A Life on Our Planet.
o Very low scores (below 3) are mostly niche or poorly received
content like The App.
These values seem valid for their respective categories, so no
removal is necessary. However, I’ll flag these as potential segments
for analysis.
Next Steps:
1. Transform the dataset for EDA by categorizing short-form content.
2. Begin EDA with descriptive statistics and visualizations.
Comprehensive Report: Netflix Dataset Analysis
Python Code with Steps
Below is the complete code broken into sections for clarity. You can run it in a
Python environment (e.g., Jupyter Notebook, Google Colab).
1. Important libraries
2.Loading and Inspecting the Dataset
3.Data Cleaning
4. Exploratory Data Analysis (EDA)
Key Insights to Analyze:
• Most Common Genres
• Most Common Languages
• Distribution of IMDb Scores
• Runtime Distribution
• Trend in Content Production by Year
5. Visualizations
Bar Chart for Top 10 Genres
Pie chart for language usage
6.Statistical Analysis
Key Stats
• Mean, Median, and Standard Deviation of IMDb Scores
• Correlation between Runtime and IMDb Score
# Basic stats
imdb_mean = netflix_data['imdb_score'].mean()
imdb_median = netflix_data['imdb_score'].median()
imdb_std = netflix_data['imdb_score'].std()
print(f"Mean IMDb Score: {imdb_mean}")
print(f"Median IMDb Score: {imdb_median}")
print(f"Standard Deviation of IMDb Score: {imdb_std}")
# Correlation
correlation = netflix_data[['runtime', 'imdb_score']].corr()
print(correlation)
# Visualizing correlation
plt.figure(figsize=(8, 6))
sns.heatmap(correlation, annot=True, cmap='coolwarm', fmt=".2f")
plt.title('Correlation Heatmap')
plt.show()
7. Reporting Key Insights
Sample Insights:
• The Drama genre dominates the dataset, followed by Documentary and
Romantic Comedy.
• English is the most common language, contributing over 70% of the
content.
• IMDb scores are typically between 5.5 and 7.0, with few outliers on either
end.
• A steady increase in content production is seen from 2016 to 2020.
